Craft Inc Business Planner

This action-oriented planner is packed with advice and worksheets that guide creative entrepreneurs in their hot pursuit of profit. From big picture goals (writing a mission statement, developing marketing campaigns, launching a new line) to immediate to-dos (getting a business license, pricing products, packing for trade shows), this essential guide brims with how-to tips from industry experts.

Craft, Inc. is the hipster business primer for entrepreneurial crafters to turn what they do for fun into what they do for money. Pro crafter Meg Mateo Ilasco offers a step-by-step guide to everything from developing products and naming the company to writing a business plan, applying for licenses, and paying taxes. Chapters on sales, marketing, trade shows, and publicity round out the mix. Plus, in-depth interviews with such craft luminaries as Jonathan Adler, Lotta Jansdotter, Denyse Schmidt, and Jill Bliss provide inspiration and practical advice. Accessible, informative, and more than a little spunky, Craft, Inc. paves the way for today's creative minds to become tomorrow's trendsetters.

This revised and expanded edition of the definitive crafter’s business book covers everything from product development to social media marketing. Crafters looking to turn their hobby into a profession can rely on the tried and true advice in Craft, Inc. An author, entrepreneur, and multidisciplinary creative, Meg Mateo Ilasco offers guidance on everything from developing products and sourcing materials to writing a business plan and paying taxes. With all-new sections on opening an online shop, using social media strategically, and more—along with updated interviews from such craft luminaries as Jonathan Adler and Jill Bliss—this comprehensive primer features the most current information on starting and running a successful creative business.

Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it’s like to make the entrepreneurial leap — and how to do it successfully. The key is showing creative types how to use — rather than stifle — the imagination and intuition that make them creative in the first place. Lee’s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, enabling readers to get down to the essential business of defining their vision and nailing down plans for funding, marketing, networking, and long-term strategy. Both budding and seasoned business owners will benefit from Lee’s wonderfully original approach. Discover how to: • Develop a financial plan with fun and flair • Select your circle of support to get the work done • Clarify your business values and goals • Paint a picture of your business landscape • Understand your competition and what makes you stand out from the crowd • Identify your perfect customers and create a marketing plan to reach them • Map out concrete action steps to bring your Right-Brain Business Plan to life

Presents a practical guide for mothers who desire to run a business from home, and offers advice on how to start a blog, create a product, open an online shop, and more.

Twenty-seven projects to personalize your living space: “This heartwarming craft book reminds me why I love decorating my own home so much.” —Lena Corwin, author of Printing by Hand Home is our refuge and a part of our identity. These DIY projects let us craft a space that celebrates who we are and where we’ve been. In Crafting a Meaningful Home, Meg Mateo Ilasco shares twenty-seven projects that tell personal stories and celebrate heritage, all easily created on a budget. Learn how to decoupage a plate with photos of a best friend; silkscreen upholstery with folk motifs; artfully display love notes; sew a teepee from a vintage quilt top; create family silhouettes for a festive banner; and much more. Contributed by a cast of well-known designers from across the country, the projects are, at once, nostalgic, sentimental, and modern. Clear instructions are easy to follow, even for beginning crafters.

The growing legions of crafters looking to turn their hobby into a profession can rely on the tried and true advice in Craft, Inc. In this completely revised edition of the definitive crafter's business book, entrepreneur Meg Mateo Ilasco offers expanded and authoritative guidance on everything from developing products and sourcing materials to writing a business plan and paying taxes. With all-new sections on opening an online shop, using social media strategically, and more along with updated interviews from such craft luminaries as Jonathan Adler and Jill Bliss this comprehensive primer features the most current information on starting and running a successful creative business.