Creating Magic

“It’s not the magic that makes it work; it’s the way we work that makes it magic.” The secret for creating “magic” in our careers, our organizations, and our lives is simple: outstanding leadership—the kind that inspires employees, delights customers, and achieves extraordinary business results. No one knows more about this kind of leadership than Lee Cockerell, the man who ran Walt Disney World® Resort operations for over a decade. And in Creating Magic, he shares the leadership principles that not only guided his own journey from a poor farm boy in Oklahoma to the head of operations for a multibillion dollar enterprise, but that also soon came to form the cultural bedrock of the world’s number one vacation destination. But as Lee demonstrates, great leadership isn’t about mastering impossibly complex management theories. We can all become outstanding leaders by following the ten practical, common sense strategies outlined in this remarkable book. As straightforward as they are profound, these leadership lessons include: Everyone is important. Make your people your brand. Burn the free fuel: appreciation, recognition, and encouragement. Give people a purpose, not just a job. Combining surprising business wisdom with insightful and entertaining stories from Lee’s four decades on the front lines of some of the world’s best-run companies, Creating Magic shows all of us – from small business owners to managers at every level – how to become better leaders by infusing quality, character, courage, enthusiasm, and integrity into our workplace and into our lives.

“It’s not the magic that makes it work; it’s the way we work that makes it magic.” The secret for creating “magic” in our careers, our organizations, and our lives is simple: outstanding leadership—the kind that inspires employees, delights customers, and achieves extraordinary business results. No one knows more about this kind of leadership than Lee Cockerell, the man who ran Walt Disney World® Resort operations for over a decade. And in Creating Magic, he shares the leadership principles that not only guided his own journey from a poor farm boy in Oklahoma to the head of operations for a multibillion dollar enterprise, but that also soon came to form the cultural bedrock of the world’s number one vacation destination. But as Lee demonstrates, great leadership isn’t about mastering impossibly complex management theories. We can all become outstanding leaders by following the ten practical, common sense strategies outlined in this remarkable book. As straightforward as they are profound, these leadership lessons include: Everyone is important. Make your people your brand. Burn the free fuel: appreciation, recognition, and encouragement. Give people a purpose, not just a job. Combining surprising business wisdom with insightful and entertaining stories from Lee’s four decades on the front lines of some of the world’s best-run companies, Creating Magic shows all of us – from small business owners to managers at every level – how to become better leaders by infusing quality, character, courage, enthusiasm, and integrity into our workplace and into our lives.

Three experts from the worlds of magic and business strategy share the secrets to conjuring innovation and shattering expectations. Your organization may employ hundreds, even thousands. You may be experiencing growth and hitting your revenue targets. But unless you are creating magic for your customers—like Disney, Apple, and Amazon—you are not the innovation leader you need to be in today’s marketplace. In Creating Business Magic, a corporate strategist, a former acting CIA director, and a world-renowned magician share their secrets to success. Each chapter opens with a legendary magic act—from Harry Houdini to Pen and Teller—and explores how the same principles and techniques can be deployed to create a fertile environment for disruptive innovation and propel a company light years ahead of the competition. "The authors illuminate the power of perception, ways to innovate, to think out of the box, break down conceptual barriers, and finally bring out the magician inside all of us.” —from the introduction by David Copperfied

The author of Book of Shadows digs deep into the practices and principles of Witchcraft to provide a comprehensive guidebook that anyone—novices and seasoned practitioners alike—can use to incorporate the beauty and power ofWicca into their own daily lives. Phyllis Curott’s first book, Book of Shadows, was an inspirational, spiritual memoir that chronicled her journey from Ivy League-educated, New York City attorney to Wiccan High Priestess. By inviting readers of all faiths to share in her own personal transformation, Phyllis debunked many of the myths surrounding Wicca and revealed it for what it really is: a spiritual movement whose tenets of Goddess worship and reverence for Nature were a great deal more accessible and familiar than she’d ever expected. Far from being just another mechanical spell book, Witch Crafting is the first book to offer readers not only the how-to of Witchcraft, but also the why-to, explaining the profound spiritual tenets behind Wiccan techniques. Filled with both traditional and innovative shamanic practices, Phyllis also provides an empowering new definition of magic and reexamines the ethics under which Witchcraft is practiced, offering a groundbreaking alternative to the Threefold Law. With enchanting stories from Curott’s own experiences, Witch Crafting will also teach you how to: • Master the secret arts of effective spellcasting • Create sacred space and personal rituals • Perform divinations for spiritual insight and earthly success • Tap into the power of altered states, such as dreaming, meditation, prayer, and trance • Keep a magical journal and create your own Book of Shadows Rich with detailed advice for making magic, working with Nature, and finding the Divine within, as well as thought-provoking evaluations of this remarkable spirituality, Witch Crafting is the special volume that you’ve been searching for. Whether you are a beginner or have been practicing Witchcraft for years, whether you worship in a coven or on your own, Witch Crafting is the ideal handbook for you, or anyone seeking to unlock the divine power that makes real magic happen and experience the ecstasy, energy, and gifts of the Universe more fully.

Re-enchant your life with this book of rituals, ceremonies, and practices for personal growth—anchored in the hidden power of everyday things. "We all have a deep capacity to make magic . . . . . . and to do it as easily as we breathe or open our eyes. This is not a matter of belief. You can discover your own capacity for magic in your own direct experience." —Briana Saussy When you think of magic, do you imagine something supernatural, extraordinary, or beyond your everyday reality? Many of us are drawn to magic because we think there’s something "out there" that can bring enchantment and wonder back into our lives. Yet there’s a secret to real magic: the extraordinary is much closer than you may think. With Making Magic, expert teacher Briana Saussy invites you to discover a practice of magic that will bring a new depth and power to each moment, act, and choice of your life. Through teaching stories, wisdom from a wide variety of world traditions, and no-nonsense practices you can easily weave into your daily routine, Briana will help you reconnect with the wild and creative force of magic that is always around and within you, waiting for you to remember. As you explore this path of transformation, you’ll discover resources of magic that permeate your life, including: • Doors and thresholds—ways we "cross between worlds" • Communication—creating magic with your voice, body, intentions, and relationships • Holy helpers—ancestors, angels, saints, and spirit beings who guide and support you • Water and washing—access the revitalizing energy of water when you drink or bathe • Textiles and threads—how to loosen, mend, or bind up supportive energies • Candles and fire—elemental power to bring light to darkness and burn away what no longer serves you • Kitchen magic—using food to nourish your whole self and reconnect you with nature • Talismans—infuse your beloved objects with sacred purpose and supportive power "Magic is the most real part of any ‘real life’—the spark illuminating the authentic core of every experience," writes Briana Saussy. If you are ready to enter a world that is ripe with possibility and rediscover the electric wildness of your life, here is an essential resource for Making Magic as only you can.

Since the emergence of religious studies and the social sciences as academic disciplines, the concept of "magic" has played a major role in defining religion and in mediating the relation of religion to science. Across these disciplines, magic has regularly been configured as a definitively non-modern phenomenon, juxtaposed to distinctly modern models of religion and science. Yet this notion of magic has remained stubbornly amorphous. In Making Magic, Randall Styers seeks to account for the extraordinary vitality of scholarly discourse purporting to define and explain magic despite its failure to do just that. He argues that this persistence can best be explained in light of the Western drive to establish and secure distinctive norms for modern identity, norms based on narrow forms of instrumental rationality, industrious labor, rigidly defined sexual roles, and the containment of wayward forms of desire. Magic has served to designate a form of alterity or deviance against which dominant Western notions of appropriate religious piety, legitimate scientific rationality, and orderly social relations are brought into relief. Scholars have found magic an invaluable tool in their efforts to define the appropriate boundaries of religion and science. On a broader level, says Styers, magical thinking has served as an important foil for modernity itself. Debates over the nature of magic have offered a particularly rich site at which scholars have worked to define and to contest the nature of modernity and norms for life in the modern world.

This volume presents editions of two fascinating anonymous and untitled manuscripts of magic produced in Elizabethan England: the Antiphoner Notebook and the Boxgrove Manual. Frank Klaassen uses these texts, which he argues are representative of the overwhelming majority of magical practitioners, to explain how magic changed during this period and why these developments were crucial to the formation of modern magic. The Boxgrove Manual is a work of learned ritual magic that synthesizes material from Henry Cornelius Agrippa, the Fourth Book of Occult Philosophy, Heptameron, and various medieval conjuring works. The Antiphoner Notebook concerns the common magic of treasure hunting, healing, and protection, blending medieval conjuring and charm literature with materials drawn from Reginald Scot’s famous anti-magic work, Discoverie of Witchcraft. Klaassen painstakingly traces how the scribes who created these two manuscripts adapted and transformed their original sources. In so doing, he demonstrates the varied and subtle ways in which the Renaissance, the Reformation, new currents in science, the birth of printing, and vernacularization changed the practice of magic. Illuminating the processes by which two sixteenth-century English scribes went about making a book of magic, this volume provides insight into the wider intellectual culture surrounding the practice of magic in the early modern period.