Cultivating Diversity In Fundraising

An important roadmap for fundraising in today's multiculturalcommunities Raising money in today's diverse communities is a growing challengefor fundraisers and philanthropists, requiring thoughtfulstrategies, successful collaborations, and a respectfulunderstanding of people's differences. In this groundbreaking new book, the author examines today's fourmajor ethnic groups-African American, Asian American,Hispanic/Latino, and Native American-in terms of their diversehistories, traditions, and motivations, and then applies thisinformation to the proven components of successful fundraising. Theresult is a timely and important look at how fundraisers can use anunderstanding of ethnic differences to create a vibrant andbalanced nonprofit center through both individual and collectiveefforts. In clear, easy-to-understand language, Cultivating Diversity inFundraising answers the following critical questions: * Who are diverse donors? * What are their charitable traditions and interests? * What fundraising methods will be successful in diversecommunities? * What can fundraisers do to include more diversity in fundraisingefforts? Designed as a guide to fundraising as well as a strategic updatefor existing fundraisers, this book should be required reading foranyone working in today's nonprofit sector.

"Fundraising Fundamentals is a practical and valuable resource forfundraising professionals, trustees, philanthropists, and nonprofitexecutives who aspire to raise substantial monies for worthycauses. I have utilized Jim Greenfield's literature in variousfundraising courses . . . my students have benefited from thetheory and substance that Jim so clearly conveys along withreal-life models that can be applied to their respectiveorganizations." -Stephen M. Levy, CFRE, President of Levy PhilanthropicCounsel Former Chair of the Association of Professionals FoundationBoard Adjunct Professor of Philanthropy, Columbia University Proven methods and techniques for running a successful annualgiving campaign Learn how to carry out winning annual giving campaigns that willhelp your nonprofit organization grow and increase its financialresources with Fundraising Fundamentals. Complete with theessential basics of fundraising and comprehensive enough to helpexperienced fundraisers improve their campaigns, this up-to-dateSecond Edition features key material on: * How to find likely first-time donors * Membership organizations and donor clubs * Methods of donor renewal, upgrading, and reward * Recruiting and training volunteer solicitors * Multimedia and Internet soliciting techniques

Examining the distinctions of diversity from within the fundraising profession or exploring strategies to enhance diversity in the nonprofit sector, this volume participates in the ongoing discussion on the opportunities and obligations for fundraising practitioners to incorporate culture and tradition in their practice. Chapters examine prospect research, cultivation, and solicitation practice; communication strategies in the workplace; the importance of diversity in philanthropic boards; inclusiveness in the mission and work of nonprofit organizations; and the evolution of current gay and lesbian issues as well as the cultural sensitizing that needs to occur in order to develop successful donor relationships. Acknowledging the challenge for increased quantifiable data on diversity and promoting continued dialogue, this book is a valuable addition to the literature in the fundraising field. This is the 34th issue of the Jossey-Bass series New Directions for Philanthropic Fundraising.

The Fundraising Reader draws together essential literature establishing a one-stop body of knowledge that explains what fundraising is, and covers key concepts, principles and debates. The book shines a light on the experience of being a fundraiser and answers an urgent need to engage with the complexities of a facet of the non-profit sector that is often neglected or not properly understood. This international compilation features extracts from key writing on fundraising, with a comprehensive contextualising introduction by the editors. Uniquely, this Reader shares conflicting positions relating to age-old and current debates on fundraising: Is fundraising marketing? Should donors or the community be front and centre in fundraising? How can fundraisers deal with ethical dilemmas such as ‘tainted’ donors and money? Best practice and future trends are also covered, including the impact of new technologies and responding to demands for greater diversity, inclusion, and equity in fundraising teams. This Reader is for those who seek to further develop their own understanding of fundraising, and it provides an invaluable resource for academic courses and professional training.

A "one size fits all" strategy is not effective when it comes to philanthropy and fundraising in today's diversified environment. This book enables nonprofit leaders, board members, staff, and volunteers of nonprofit organizations to better reach diverse populations and incorporate perspectives that increase success by surveying the cultural context for philanthropic action. Diversity and Philanthropy: Expanding the Circle of Giving is a concise, accessible, and research-backed resource that explains the traditions of philanthropy—an invaluable tool given the proliferation of global nongovernmental organizations that affect every aspect of society in every country. Author Lilya Wagner has worked across the globe as fundraising and nonprofit organizations proliferated in the last 25 years. This book is an outgrowth of her extensive research as well as an accumulation of her professional interactions in the field and real-world knowledge. The book begins with an overview of culture and its influence on generosity and then examines the global increase of attention on diversity in giving. Chapters address specific cultural and ethnic groups; the traditions of their countries of origin; what influences their giving in North America; and characteristics that are inherent in culture, such as religion and attitudes about family. The book concludes with an insightful discussion of how to be a culturally proficient professional. An extensive listing of resources—including research on various aspects and angles of the topic, and surveys on giving both in North America and globally—makes it easy for those who want to pursue related topics in more detail.

Winner of the Association of Fundraising Professionals 2014 Skystone Partners Research Prize in Philanthropy and Fundraising Traditionally, institutions have relied on wealthy White men to reach their fundraising goals. But as state investment in public higher education lessens and institutions look to philanthropy to move from excellence to eminence, advancement officers continually need to engage all populations, including many that have historically been excluded from fundraising strategies. Based on theory, research, and past practice, Expanding the Donor Base in Higher Education explores how colleges and universities can build culturally sensitive fundraising and engagement strategies. This edited book presents emerging research on different communities that have not traditionally been approached for fundraising—including Lesbian, Gay, Bisexual, Transgender, and Queer (LGBTQ) alumni, African Americans, Latinos, graduate students, young alumni, women, and faculty donors. Chapters discuss and analyze successful programs and provide practical suggestions and strategies to create and implement fundraising programs that engage these new donor populations. Expanding the Donor Base in Higher Education is an essential resource for any institution looking to expand their pool of donors and cultivate a more philanthropic mindset among alumni and students.

Praise for Nonprofit Essentials: The Development Plan "Linda provides a very practical outlook on how to succeed in developing and implementing a fundraising plan for a nonprofit organization. The importance of the various players and their roles—staff, board, and volunteers—is critical for any nonprofit organization, and the information in Nonprofit Essentials: The Development Plan could effectively be used by any size organization to organize and execute an effective development strategy." —Diane Hartz Warsoff, Executive Director Utah Nonprofits Association "An excellent road map for creating a development plan and building the necessary staff and volunteer ownership of the plan, Nonprofit Essentials: The Development Plan is a valuable resource for every nonprofit that wants to raise increased funds more effectively and efficiently. Its tips and real-world scenario sections help to make the case that organizations must take the time to plan adequately if they want to be successful." —Barbara L. Ciconte, CFRE, Senior Vice President Donor Strategies, Inc. "Linda Lysakowski's Nonprofit Essentials: The Development Plan provides the resources, tools, guidance, and step-by-step processes for any organization to successfully create and manage a development plan. Her inclusion of tips and techniques, real-world stories, and her focus on organization-wide involvement make this essential reading not only for development officers, but for senior staff and board members." —Eugene A. Scanlan, PhD, CFRE, President eScanlan Company One of the most significant factors in the success of any fundraising program is the ability and willingness of the organization to take the time to develop an integrated development plan with realistic budgets, timelines, and areas of responsibility. Part of the AFP/ Wiley Fund Development Series, Nonprofit Essentials: The Development Plan takes the reader through the development planning process and helps both novice development officers and seasoned professionals to create a plan that contributes to an organization's realization of its mission. Exhorting readers to ensure their plan is a living instrument and not just a document sitting on a shelf, nonprofit expert Linda Lysakowski includes examples of typical development plan formats as well as timelines for the planning process to help users identify the level of detail that will be required. Whether large or small, your organization will benefit from Nonprofit Essentials: The Development Plan. This professional guide's nuts-and-bolts presentation equips your organization to create a dynamic development plan that fosters enthusiasm, cultivates a sense of confidence, and helps track success.

Practical tools and techniques to incorporate ethical standards and practices in nonprofit fundraising Nonprofit Fundraising Strategy is a helpful and inspiring resource for nonprofits large and small, young and mature, local and international. The insightful guidance and case studies found within these pages will help you understand how to address specific ethical issues within your nonprofit and leave plenty of food for thought and discussion. Adds new materials on new business practice codes, the Ethics Assessment Inventory, coverage of new ethics standards Now includes an ethics assessment tool on the Ethical Fundraising, Second Edition companion website Considers essential topics including: appearance of impropriety, rights of donors, tainted money, using donations as intended, choosing a leadership role, ethical decision-making, restoring public confidence in the nonprofit sector, and the ethics of grant making and grant seeking Written by luminaries in the field of ethics in fundraising Explores a topic that all professional fundraisers must engage with in order to build the trust and confidence of the giving public Offers an invaluable collection of essays based on the rich experience of philanthropic leaders Presents wise reflections on the central role of ethics in fundraising Featuring contributions from a host of well-known and respected senior-level fundraising professionals, several of whom are members of the AFP Ethics Committee, Nonprofit Fundraising Strategy features a wealth of practical tools to help fundraising practitioners, board members, and governing boards implement these essential concepts into their own organizations.