Cultural Imperialism

In Cultural Imperialism, John Tomlinson deals with issues ranging from the ideological effects of imported cultural products, to the process of cultural homogenization, to the nature of cultural autonomy. He examines a number of related discourses: thedebate about "media imperialism" the discourse of national cultural identity; the critique of multinational capitalism and the critique of cultural modernity. His analysis reveals major problems in the way in which the idea of cultural, as distinct from economic or political, imperialism is formulated.

In "Cultural Imperialism," John Tomlinson deals with issues ranging from the ideological effects of imported cultural products, to the process of cultural homogenization, to the nature of cultural autonomy. He examines a number of related discourses: thedebate about "media imperialism" the discourse of national cultural identity; the critique of multinational capitalism and the critique of cultural modernity. His analysis reveals major problems in the way in which the idea of cultural, as distinct from economic or political, imperialism is formulated.

A landmark work from the author of Orientalism that explores the long-overlooked connections between the Western imperial endeavor and the culture that both reflected and reinforced it. In the nineteenth and early twentieth centuries, as the Western powers built empires that stretched from Australia to the West Indies, Western artists created masterpieces ranging from Mansfield Park to Heart of Darkness and Aida. Yet most cultural critics continue to see these phenomena as separate. Edward Said looks at these works alongside those of such writers as W. B. Yeats, Chinua Achebe, and Salman Rushdie to show how subject peoples produced their own vigorous cultures of opposition and resistance. Vast in scope and stunning in its erudition, Culture and Imperialism reopens the dialogue between literature and the life of its time.

This book offers a diverse range of essays on the state of current research, knowledge, and global political action and debate on cultural imperialism.

'A thoughtful reflection on the concept of the state in the context of post-colonial realities and a very uesful historical investigation of imperialism as cultural contact, which in a very timely way calls for the cross-fertilisaton of debates in international communiction by post-colonial studies' - Media Development

This is a provocative piece of scholarship, and it engages an intriguing aspect of postcolonial writing.-Choice "Fawzia Afzal-Khan's excellent book could stand as a reply to those hostile critics who today attack 'multiculturalism' for reductively politicizing literature. In her trenchant discussion, Afzal-Khan shows just how complex the politics of 'liberation' can be for colonial and postcolonial novelists." -Gerald Graff, University of Chicago"Afzal-Khan's study is a major new contribution to the related fields of Indian writing in English and post-colonial literatures. Focused primarily on four Indian novelists, its arguments and conclusions are of vital importance to our understanding of the many new literatures from the former British colonies. Through her judicious use of the theoretical constructs of Frantz Fanon, Fredric Jameson, Edward Said, and others, Afzal-Khan has produced a fresh and compelling interpretation of the Indian-English novel."-Amritjit Singh, Rhode Island CollegeCultural Imperialism and the Indo-English Novel focuses on the novels of R. K. Narayan, Anita Desai, Kamala Markandaya, and Salman Rushdie and explores the tension in these novels between ideology and the generic fictive strategies that shape ideology or are shaped by it. Fawzia Afzal-Khan raises the important question of how much the usage of certain ideological strategies actually helps the ex-colonized writer deal effectively with post-colonial and post-independence trauma and whether or not the choice of a particular genre or mode employed by a writer presupposes the extent to which that writer will be successful in challenging the ideological strategies of "containment" perpetuated by most Western "orientalist" texts and writers. She argues that the formal or generic choices of the four writers studied here reveal that they are using genre as an ideological "strategy of liberation" to help free their peoples and cultures from the hegemonic strategies of "containment" imposed upon them. She concludes that the works studied here constitute an ideological rebuttal of Western writers' denigrating "containment" of non-Western cultures. She also notes that self-criticism, as implied in Rushdie's works, is not be confused with self-hatred, a theme found in Naipaul's work.

A critical cultural materialist introduction to the study of global entertainment media. In Global Entertainment Media, Tanner Mirrlees undertakes an analysis of the ownership, production, distribution, marketing, exhibition and consumption of global films and television shows, with an eye to political economy and cultural studies. Among other topics, Mirrlees examines: Paradigms of global entertainment media such as cultural imperialism and cultural globalization. The business of entertainment media: the structure of capitalist culture/creative industries (financers, producers, distributors and exhibitors) and trends in the global political economy of entertainment media. The "governance" of global entertainment media: state and inter-state media and cultural policies and regulations that govern the production, distribution and exhibition of entertainment media and enable or impede its cross-border flow. The new international division of cultural labor (NICL): the cross-border production of entertainment by cultural workers in asymmetrically interdependent media capitals, and economic and cultural concerns surrounding runaway productions and co-productions. The economic motivations and textual design features of globally popular entertainment forms such as blockbuster event films, TV formats, glocalized lifestyle brands and synergistic media. The cross-cultural reception and effects of TV shows and films. The World Wide Web, digitization and convergence culture.