Cultures In Human Computer Interaction

This book provides an interdisciplinary synthesis of the topic of culture in the context of Human-Computer Interaction (HCI) and a structured overview of a large body of HCI research on (and with) culture. The book presents a short and guided overview of the concept of culture. It offers some background on the origin and development of the term culture. It also outlines some of its key traits and ingredients and summarizes three main perspectives of culture across disciplines. The book argues that culture matters considerably in HCI and discusses a number of reasons for and against its relevance. Arguments against include a lack of a universal or common definition of the term culture and globalization. Arguments in favor touch upon important aspects of HCI, including a diversely growing user base, the need to provide designers with enough support to design across cultures, and the inseparable relationship between culture and technology. The issues explored in this book can be classified into three, non-mutually exclusive, categories: theoretical, practical, and controversial. The book outlines the main conceptual perspectives of culture within HCI, including Geert Hofstede’s cultural dimensions theory, Edward T. Hall’s cross-cultural theory of communication, and Richard Nisbett’s cultural cognitive systems of thought as well as examining the ways in which culture has been operationalized in HCI research and the main functions of culture in this area. It closes with a discussion of some open issues intended to spark debate and future research. The literature this book draws upon covers a wide range of research disciplines, including Anthropology, Sociology, Cultural Studies, Robotics, Disability Studies, Cultural and Cross-Cultural Psychology, Usability, and Design. This book aspires to provide a useful overview of culture for HCI scholars at all levels.

This book describes patterns of language and culture in human-computer interaction (HCI). Through numerous examples, it shows why these patterns matter and how to exploit them to design a better user experience (UX) with computer systems. It provides scientific information on the theoretical and practical areas of the interaction and communication design for research experts and industry practitioners and covers the latest research in semiotics and cultural studies, bringing a set of tools and methods to benefit the process of designing with the cultural background in mind.

Es wird eine Methode zur Bestimmung von quantitativ klassifizierenden kulturellen Variablen der Mensch-Maschine-Interaktion (MMI) präsentiert und in einem Werkzeug für die interkulturelle Interaktionsanalyse umgesetzt. Rüdiger Heimgärtner zeigt, dass MMI anhand der kulturell geprägten Interaktionsmuster des Benutzers automatisch an dessen kulturellen Hintergrund angepasst werden kann. Empfehlungen für das Design interkultureller Benutzungsschnittstellen sowie für die Architekturbildung kulturell-adaptiver Systeme runden die Arbeit ab. Der Arbeitsbericht der Dissertation ist in elektronischer Form auf der IUIC-WebSite www.iuic.de veröffentlicht. Nach Registrierung unter „Projekte/Projects“ und Bestätigung der Aktivierungs-Email können Käufer den Arbeitsbericht einsehen.

This is the second part of the two-volume set (LNCS 8023-8024) that constitutes the refereed proceedings of the 5th International Conference on Cross-Cultural Design, held as part of the 15th International Conference on Human-Computer Interaction, HCII 2013, held in Las Vegas, USA in July 2013, jointly with 12 other thematically similar conferences. The total of 1666 papers and 303 posters presented at the HCII 2013 conferences was carefully reviewed and selected from 5210 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers accepted for presentation thoroughly cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. This two-volume set contains 113 papers. The papers in this volume focus on the following topics: cultural issues in business and industry; culture, health and quality of life; cross-cultural and intercultural collaboration; culture and the smart city; cultural differences on the Web.

Written by experts from various fields, this edited collection explores a wide range of issues pertaining to how computers evoke human social expectations. The book illustrates how socially acceptable conventions can strongly impact the effectiveness of human-computer interactions and how to consider such norms in the design of human-computer inter

A Journey Through Cultures addresses one of the hottest topics in contemporary HCI: cultural diversity amongst users. For a number of years the HCI community has been investigating alternatives to enhance the design of cross-cultural systems. Most contributions to date have followed either a ‘design for each’ or a ‘design for all’ strategy. A Journey Through Cultures takes a very different approach. Proponents of CVM – the Cultural Viewpoint Metaphors perspective – the authors invite HCI practitioners to think of how to expose and communicate the idea of cultural diversity. A detailed case study is included which assesses the metaphors’ potential in cross-cultural design and evaluation. The results show that cultural viewpoint metaphors have strong epistemic power, leveraged by a combination of theoretic foundations coming from Anthropology, Semiotics and the authors’ own work in HCI and Semiotic Engineering. Luciana Salgado, Carla Leitão and Clarisse de Souza are members of SERG, the Semiotic Engineering Research Group at the Departamento de Informática of Rio de Janeiro's Pontifical Catholic University (PUC-Rio).

This book constitutes the proceedings of the 8th International Conference on Cross-Cultural Design, CCD 2016, held as part of the 18th International Conference on Human-Computer Interaction, HCII 2016, held in Toronto, ON, Canada, in July 2016 and received a total of 4354 submissions, of which 1287 papers and 186 poster papers were accepted for publication after a careful reviewing process. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers thoroughly cover the entire field of Human-Computer Interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The 81 papers presented in the CCD 2016 proceedings are organized in topical sections as follows: culture and user experience; cross-cultural product and service design; cultural ergonomics; culture and mobile interaction; culture in smart environments; cross-cultural design for health, well-being and inclusion; and culture for e-commerce and business.

With the increase of globalization of business and industry, IT products and services are often produced and marketed across geographical cultural boundaries without adequate consideration of culture. There is a high probability that IT products and services developed in one country may not be effectively used in another country, which may hinder their market penetration, sales, and use. Based on research and practice, Cross-Cultural Design for IT Products and Services provides a resource for human factors engineers, designers, and marketing professionals who define and develop IT products and services for the global market. With its extensive review of cross-cultural theory and cross-cultural design literature, it is also a resource for those who are interested in research on cross-cultural design. The book presents an overview of the dimensions of culture that have implications for human information processing and affective response. It examines a set of user interface design guidelines grouped into five areas: language, use of color, icons and images, navigation, and information architecture. Also, it addresses physical ergonomics and anthropometry issues. The text translates theory and guidelines into a practical methodology and discusses how to integrate methods of cross-cultural design into a standard engineering process for product development. The authors review and reappraise theories, models, principles, and techniques for design of IT products and services that will be marketed globally. They provide guidelines for user interface design across North American, Asian, and other cultures. Applying the guidelines within the methodological framework provided will enhance the usability and effectiveness of the IT product or service, and contribute to greater user satisfaction, increased productivity, higher sales, and lower product support costs.