Design Portfolios

Today's students of architecture, interior design, and landscape design need to master the art of marketing themselves via multiple print and digital formats. This third edition of Design Portfolios reflects contemporary portfolio practices and enables students to create portfolios that serve as both evolving collections of creative solutions to design problems and evidence of their abilities to visually relay messages. Readers will learn how to create not just a collection of design work but a unique marketing tool for a successful design career.

Presenting one's portfolio is where every designer begins his or her career. Therefore, crafting a portfolio, whether online or for presentation in person, is an essential skill for survival. Because a portfolio can make or break a career, it is vital that designers go out armed with all the right moves and materials. This book talks both to the professionals who have both designed their own portfolios and those on the other side of the table who have looked at scores of portfolios, to uncover the tips and tricks that have won jobs, as well as the must-avoid moves that have lost opportunities. This book is not only a handbook for dos and don'ts; it also provides plenty of inspiration from a wide collection of portfolios, both virtual and real-life. This book asks leaders in the field about the real-world realities of presenting one's work for consideration and answers the question, "What sells and what doesn't."

This book is developed to provide students with everything they need to know to make the transition from design student to design professional. It provides step-by-step instruction for creating professional portfolios, both traditional and digital. Interviewing tips, sample resumes and cover letters, and action verb lists help students prepare for their job search. The second edition includes new sample portfolios, robust case studies, and updated information on digital portfolio trends and techniques.

Unique perspective of a seasoned designer and veteran A/E industry recruiter regarding what design industry recruiters actually look for in a Design Portfolio Design Portfolios: A Recruiter’s View provides a student-friendly guide, written from the perspective of a designer and design industry recruiter, on what recruiters look for as they review a design portfolio. It shows students how to create a professional-quality portfolio that will get them to that all-important next step in the recruiting process—the interview. Using a unique plan of action, “The Four S’s”, the book presents an organizational mindset focused on the added value of telling your Story, revealing your Style, proclaiming your Substance, and Sharing your uniqueness effectively. In today’s competitive market, a winning portfolio is much more than a simple accounting of digital skills and volumes of high-resolution graphics. This book shows students what recruiters really value and how to ensure their portfolios make the right impression. Design Portfolios: A Recruiter’s View explains: How to develop a memorable organizational approach around story, style, substance, and sharing and create a winning portfolio Answers to the key questions students ask to fill in gaps in their academic instruction Real examples of resumes, cover letters, and portfolios that reveal what is needed for success Years of “big picture” insight gained from actual portfolio reviews during the author’s time as a designer and recruiter Aimed at the inexperienced design student rather than the practicing professional, Design Portfolios: A Recruiter’s View is an easy-to-understand and constructive guide that is incredibly helpful to young designers with project histories that consist only of academic and internship work.

Being able to present yourself and your work in the best way possible is a necessary skill that all new designers must master before embarking on a career--be it freelance or working within a design firm. The author provides practical advice combined with insights and personal stories from leading design professionals. The book focuses on the practical aspects of creating a great portfolio such as what potential employers or clients look for in a portfolio, how to present yourself, dealing with criticism, replying to tough interview questions and more. A unique chapter called 'Portfolio Workshop (or Portfolio Clinic)' includes sample spreads from portfolios (good and bad) with critiques and helpful commentary from leading designers. The author also includes templates for cover letters, CVs, etc. Finally, a 'Toolbox' section will include sample prompts for frequently asked interview questions and a short section on running your own freelancing practice. All in all, everything to encourage and advise the new designer.

Design: Portfolio contains mini-workshops that dissect several featured projects and highlight the effectiveness of exceptional design treatments from around the world.

Portfolio Design for Interiors teaches the aspiring interior designer how to create a professional quality portfolio. Using real examples of outstanding student portfolios, authors Harold Linton and William Engel demonstrate how to analyze, organize, problem-solve, and convey diverse types of visual and text information in various forms of historic, contemporary, and innovative styles. The text features a robust art program and examples of various presentation applications, including graduate study, employment, scholarships, grants, competitions, and fellowships. This is an accessible and comprehensive resource for students learning professional portfolio design.

For the fashion designer seeking employment, a well-prepared portfolio is an essential marketing tool. Designing Your Fashion Portfolio: From Concept to Presentation uses the design process to guide students through conceptualization and assembly of a fashion design portfolio that will communicate their talents and vision as designers. The richly illustrated text helps students assemble their work and organize it into a compelling story of their artistic talents and market savvy. In the process, students learn to evaluate their skills and identify their interests so that they can focus on building collections for their chosen target markets. The author's fashion design portfolio system enables designers to tailor their portfolios for each client throughout their careers.