Direct Broadcast Satellite Radio Program

NASA is committed to providing technology development that leads to the introduction of new commercial applications for communications satellites. The Direct Broadcast Satellite-Radio (DBS-R) Program is a joint effort between The National Aeronautics and Space Administration (NASA) and The United States Information Agency/Voice of America (USIA/VOA) directed at this objective. The purpose of this program is to define the service and develop the technology for a direct-to-listener satellite sound broadcasting system. The DBS-R Program, as structured by NASA and VOA, is now a three-phase program designed to help the U.S. commercial communications satellite and receiver industry bring about this new communications service. Major efforts are being directed towards frequency planning hardware and service development, service demonstration, and experimentation with new satellite and receiver technology. Hollansworth, James E. Glenn Research Center NASA-TM-105910, E-7355, NAS 1.15:105910 RTOP 144-10-2A...

The possibilities of Direct Broadcast by Satellite (DBS) have provoked serious debate in modern telecommunications circles, raising vital questions of state sovereignty, cultural interaction, and the functioning of political and economic systems. In this ground-breaking study, Dr. Luther identifies the social, political, and economic factors underlying the evolving international controversy and situates the debate in the larger arena of postwar power relationships, including the rise of socialist and Third World countries. Placing these issues in a unique historical framework, she discusses the rise of international regulation through the International Telecommunications Union (ITU), the role of radio interests in the United States, and the legitimizing effect of the then-emerging mass communications research and scholarship. Dr. Luther also devotes particular attention to the First Amendment and "free flow" arguments put forth by the United States in support of an unfettered international transmission of radio and television signals via satellite. A provocative, insightful work, The United States and the Direct Broadcast Satellite will do much to help clarify the ongoing DBS debate.

As the clear lines and historic boundaries that once separated broadcasting, cable, telephone and Internet communication dissolve, this comprehensive new edition examines the relationship and convergence patterns between industries by exploring the effects of digitalization in media and information technology. With today’s dynamic and rapidly evolving communication environment, media managers need to have a clear understanding of the different delivery platforms as well as critical management and planning strategies going forward. Advancements in new media and communication technology coupled with a rapidly changing global economy promise a new set of hybrid-media companies that will allow for the full integration of information and entertainment services and give new meaning to the term programming. This book provides a detailed look at seven key sectors of the media and telecommunications field as well as ongoing changes within the industry. The new edition includes updated research throughout including material on major business and technology changes as well as the importance of digital lifestyle reflected in E-commerce and developments in Over-the-Top Video-streaming services. Special attention is given to such areas as strategic planning, innovation, marketing, finance and leadership. Perfect for courses in media management and media industries, as well as professional managers, this book serves as an important reference guide during this transitional time.

First Published in 2007. Routledge is an imprint of Taylor & Francis, an informa company.