Encyclopedia Of Sport Management
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Encyclopedia of Sport Management
Author | : Pedersen, Paul M. |
Publsiher | : Edward Elgar Publishing |
Total Pages | : 560 |
Release | : 2021-12-14 |
Genre | : Sports & Recreation |
ISBN | : 9781800883284 |
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Bringing together preeminent international researchers, emerging scholars and practitioners, Paul M. Pedersen presents the comprehensive Encyclopedia of Sport Management, offering detailed entries for the critical concepts and topics in the field.
Encyclopedia of Sports Management and Marketing S Z
Author | : Anonim |
Publsiher | : Unknown |
Total Pages | : 1858 |
Release | : 2011 |
Genre | : Sports |
ISBN | : 1780343221 |
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This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products.
Encyclopedia of Sports Management and Marketing
Author | : Linda E. Swayne,Mark Dodds |
Publsiher | : SAGE Publications |
Total Pages | : 1960 |
Release | : 2011-08-08 |
Genre | : Business & Economics |
ISBN | : 9781506320373 |
Download Encyclopedia of Sports Management and Marketing Book in PDF, Epub and Kindle
This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products, such as celebrity endorsements of a particular brand of watch or the corporate sponsorship of a tennis tournament. Together, these four volumes offer a comprehensive and authoritative overview of the state of sports management and marketing today, providing an invaluable print or online resource for student researchers.
Encyclopedia of sports management and marketing 3 N S
Author | : Linda E. Swayne |
Publsiher | : Unknown |
Total Pages | : 472 |
Release | : 2011 |
Genre | : Sports |
ISBN | : OCLC:1086248524 |
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This title introduces, on the management side, principles and procedures of economics, budgeting and finance, and on the marketing side, the marketing of sport and sport-related products and using sports as a platform for marketing non-sports products.
Encyclopedia of sports management and marketing 4 S Z Index
Author | : Linda E. Swayne |
Publsiher | : Unknown |
Total Pages | : 446 |
Release | : 2011 |
Genre | : Sports |
ISBN | : OCLC:1086226892 |
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This title introduces, on the management side, principles and procedures of economics, budgeting and finance, and on the marketing side, the marketing of sport and sport-related products and using sports as a platform for marketing non-sports products.
Encyclopedia of sports management and marketing 1 A E
Author | : Linda E. Swayne |
Publsiher | : Unknown |
Total Pages | : 135 |
Release | : 2011 |
Genre | : Electronic Book |
ISBN | : OCLC:762104907 |
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"This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products, such as celebrity endorsements of a particular brand of watch or the corporate sponsorship of a tennis tournament. Together, these four volumes offer a comprehensive and authoritative overview of the state of sports management and marketing today, providing an invaluable print or online resource for student researchers"-
Encyclopedia of Sports Management and Marketing
Author | : Linda E. Swayne,Mark Dodds |
Publsiher | : SAGE Publications, Incorporated |
Total Pages | : 1960 |
Release | : 2011-08-08 |
Genre | : Business & Economics |
ISBN | : 1412973821 |
Download Encyclopedia of Sports Management and Marketing Book in PDF, Epub and Kindle
This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products, such as celebrity endorsements of a particular brand of watch or the corporate sponsorship of a tennis tournament. Together, these four volumes offer a comprehensive and authoritative overview of the state of sports management and marketing today, providing an invaluable print or online resource for student researchers.
Contemporary Sport Management
Author | : Paul M. Pedersen,Lucie Thibault |
Publsiher | : Human Kinetics |
Total Pages | : 537 |
Release | : 2021-08-04 |
Genre | : Physical education and training |
ISBN | : 9781718202993 |
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"Short, factual description of the book (summary of what it includes, without subjective or promotional language.) This classic but thoroughly updated introductory text is designed so students will understand sport management as a field of study and a vibrant professional environment. It emphasizes critical-thinking, ethics, and diversity while providing a broad introduction to the major functional areas and issues that student will encounter in their careers"--