Enhancing The Visibility And Image Of Transit In The United States And Canada

The report documents and presents how the image of transit can be strengthened by building on existing positive perceptions. The research provides a communications strategy to guide national, regional, and local efforts to enhance the image and visibility of transit in order to create a more positive and supportive environment.

TCRP Report 122: Understanding How to Motivate Communities to Support and Ride Public Transportation provides a comprehensive discussion on the methods and strategies used by public transportation agencies in the United States and Canada to enhance their public images and motivate the support and use of public transportation. Additionally, the report identifies and describes methods and strategies used by other industries (comparable to public transportation) to enhance their public image and to motivate the support and use of their products and services. Also, this report examines the perceptions, misperceptions, and use of public transit, and the extent to which these affect support. Finally, the report identifies effective communication strategies, campaigns, and platforms for motivating individuals to action in support of public transportation, and it recommends ways to execute those communication strategies, campaigns, and platforms. This report will be helpful to transit agencies; elected officials; community leaders; business leaders; and federal, state, and local funding agencies in both the United States and Canada.

Introduction and Research Approach -- Findings -- Management Profile for Maintaining a Qualified Workforce -- Conclusions and Suggested Research.

"TRB's Transit Cooperative Research Program (TCRP) Report 105: Strategies to Increase Coordination of Transportation Services for the Transportation Disadvantaged examines strategies for initiating or improving coordination of local and regional publicly funded transportation services for the transportation disadvantaged"--Publisher's description.

Industrial engineering is a branch of engineering dealing with the optimization of complex processes or systems. It is concerned with the development, improvement, implementation and evaluation of production and service systems. Computational Intelligence Systems find a wide application area in industrial engineering: neural networks in forecasting, fuzzy sets in capital budgeting, ant colony optimization in scheduling, Simulated Annealing in optimization, etc. This book will include most of the application areas of industrial engineering through these computational intelligence systems. In the literature, there is no book including many real and practical applications of Computational Intelligence Systems from the point of view of Industrial Engineering. Every chapter will include explanatory and didactic applications. It is aimed that the book will be a main source for MSc and PhD students.

Bus Transport: Demand, Economics, Contracting, and Policy examines in one source the most critical and current research themes of public transport relevant to regulators, planners, operators, researchers and educators. It highlights the wider economic impacts of public transport and compares energy usage across all public transport modes. The book examines the evolving debate on Mobility as a Service (MaaS) and includes discussion of such themes as; public image issues, performance measurement and monitoring, contract procurement and design models, travel choice and demand, and global public transport reform. The book reflects the leading perspectives on the preservation and health of the bus sector, intending to move public transport reform forward. Compiles in one source up-to-date insights on important public transport themes, issues, and debates Examines a wide range of public transport topics in the multidisciplinary fields of economics, policy, operations, and planning Bridges the gap between scientific research and policy implementation