Everything But The Coffee
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Everything But the Coffee
Author | : Bryant Simon |
Publsiher | : Univ of California Press |
Total Pages | : 317 |
Release | : 2011-02-09 |
Genre | : Social Science |
ISBN | : 9780520269927 |
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“Simon knows more about Starbucks—and about why so many Americans find perfection in their lattes—than anyone. He connects our deepest desires to be good, smart, ethical consumers with our equally strong yearning to consume in an authentic way. Our coffee, Simon shows, is us.”—Sharon Zukin, author of Naked City
Everything but the Coffee
Author | : Bryant Simon |
Publsiher | : Univ of California Press |
Total Pages | : 317 |
Release | : 2009-10-20 |
Genre | : Social Science |
ISBN | : 9780520945173 |
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Everything but the Coffee casts a fresh eye on the world's most famous coffee company, looking beyond baristas, movie cameos, and Paul McCartney CDs to understand what Starbucks can tell us about America. Bryant Simon visited hundreds of Starbucks around the world to ask, Why did Starbucks take hold so quickly with consumers? What did it seem to provide over and above a decent cup of coffee? Why at the moment of Starbucks' profit-generating peak did the company lose its way, leaving observers baffled about how it might regain its customers and its cultural significance? Everything but the Coffee probes the company's psychological, emotional, political, and sociological power to discover how Starbucks' explosive success and rapid deflation exemplify American culture at this historical moment. Most importantly, it shows that Starbucks speaks to a deeply felt American need for predictability and class standing, community and authenticity, revealing that Starbucks' appeal lies not in the product it sells but in the easily consumed identity it offers.
The Art and Craft of Coffee
Author | : Kevin Sinnott |
Publsiher | : Quarto Publishing Group USA |
Total Pages | : 177 |
Release | : 2011-01-19 |
Genre | : Cooking |
ISBN | : 9781610580946 |
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“Sinnott’s guide to primo coffee enables readers to fill their cups to the rim . . . with greatness . . . [It] will result in a better cup of joe.” —Publishers Weekly (starred review) There is no other beverage that gives you a better way to travel the world than coffee. You can literally taste the volcanic lava from Sumatra, smell the spice fields of India, and lift your spirits to the Colombian mountaintops in your morning cup of joe. The Art and Craft of Coffee shows you how to get the most out of your coffee, from fresh-roasted bean to hand-crafted brew. In The Art and Craft of Coffee, Kevin Sinnott, the coffee world’s most ardent consumer advocate, educates, inspires, and caffeinates you. Inside you will find: How green coffee beans are farmed and harvested Insight into single-origin coffee beans and worldwide coffee harvests A photo guide to roasting your own coffee at home How to choose the best grinder for your beans A complete, visual manual for 9 coffee brewing styles, including French press, vacuum, Chemex, auto-drip, Turkish ibrik, and espresso Delicious recipes for dozens of coffee and espresso beverages “In the decades that Kevin Sinnott has spent meeting with and interviewing hundreds of coffee professionals, rather than crossing over to the dark side and becoming one himself, he has taken what he has learned and translated it from coffee geek-speak into English. Why? For the sole purpose of allowing you to better enjoy your coffee. In short, if you like coffee, you will love this book.” —Oren Bloostein, proprietor of Oren’s Daily Roast
Everything But Espresso
Author | : Scott Rao |
Publsiher | : Unknown |
Total Pages | : 70 |
Release | : 2014 |
Genre | : Coffee brewing |
ISBN | : OCLC:945450267 |
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But First Coffee
Author | : Sarah Darlington |
Publsiher | : Unknown |
Total Pages | : 252 |
Release | : 2018-08-30 |
Genre | : Fiction |
ISBN | : 1719968314 |
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Ready to expand her coffee empire, Lana Bitterman does what any smart and fierce CEO would do-- she decides to promote the highest selling barista in her company. Joe Coffee. But Joe Coffee isn't just a handsome barista with a great name. He also inexplicably has an engineering degree from MIT and an almost-degree from Harvard Law.The more Lana researches Joe, the deeper into his past she falls. And from the moment he walks into her office, she knows she wants him.Not just as an employee.As more.But little does she know, Joe has more secrets than a few unexplained degrees. He's there because he was sent there.
Uncommon Grounds
Author | : Mark Pendergrast |
Publsiher | : Basic Books |
Total Pages | : 474 |
Release | : 2010-09-28 |
Genre | : Cooking |
ISBN | : 9780465024049 |
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The definitive history of the world's most popular drug. Uncommon Grounds tells the story of coffee from its discovery on a hill in ancient Abyssinia to the advent of Starbucks. Mark Pendergrast reviews the dramatic changes in coffee culture over the past decade, from the disastrous "Coffee Crisis" that caused global prices to plummet to the rise of the Fair Trade movement and the "third-wave" of quality-obsessed coffee connoisseurs. As the scope of coffee culture continues to expand, Uncommon Grounds remains more than ever a brilliantly entertaining guide to the currents of one of the world's favorite beverages.
The Book of Coffee and Tea
Author | : Joel Schapira,Karl Schapira,David Schapira |
Publsiher | : St. Martin's Griffin |
Total Pages | : 336 |
Release | : 2016-03-01 |
Genre | : Cooking |
ISBN | : 9781250113481 |
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The Book of Coffee and Tea is a passionate guide to selecting, tasting, preparing, and serving the beverages caffeine connoisseurs can't live without. Written by acknowledged experts in the coffee-roasting and tea-importing business, this book will tell you everything you ever wanted to know about that beloved cup of joe (or orange pekoe), including how to: distinguish between Kona, Jamaican, Mocha, Java, and the other varieties of coffee; choose the method of brewing that's best for you; make the perfect cup of coffee at the ideal temperature, no mater which method you choose; recognize ginseng, oolong, Earl Grey Ceylon, and the myriad other types of tea; blend and prepare your own herbal teas at home; recognize quality and freshness; find the best coffee, tea, equipment, and accessories, using the completely updated mail order section. Rich with the lore, steeped in tradition, and brimming with expert information, this is the only book coffee and tea lovers will ever need.
All Things Coffee
Author | : Farnaz Calafi |
Publsiher | : Unknown |
Total Pages | : 68 |
Release | : 2020-09-07 |
Genre | : Electronic Book |
ISBN | : 0578762714 |
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All Things Coffee is an eclectic collection of writings and poems revolving around coffee. This book encompasses historical, cultural, health & social justice topics, as well as fun facts and recipes.