Fill Your Funnel

In sales, filling a sales pipeline with qualified leads is the magic behind predictable income and massive commission checks. In Fill Your Funnel, get step-by-step instructions on using social media platforms like Facebook, Instagram, LinkedIn, and Twitter to generate qualified leads and fill your sales funnel. Learn what experts Tom Hopkins and Dan Portik know about social media strategies to generate leads. This book contains social media posts and email templates from successful campaigns to show you how to set up an effective social media campaign that drives conversions. If you're striving to become successful in sales, this book contains the resources you are seeking. Learn how to: create an attractive online presence for professionals,navigate the differences between Instagram and LinkedIn,build social media profiles for salespeople,effectively prospect in LinkedIn Groups,send posts at the most opportune times,format a video post, andcreate social media follow-up templates. Social media selling doesn't need to be hard, if you know the system. By following the system in Fill Your Funnel, you will be set up for an amazing year.

Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless book from the $100M entrepreneur and co-founder of the software company ClickFunnels. The biggest problem that most entrepreneurs have isn't creating an amazing product or service; it's getting their future customers to discover that they even exist. Every year, tens of thousands of businesses start and fail because the entrepreneurs don't understand this one essential skill: the art and science of getting tra­ffic (or people) to find you. And that is a tragedy. Traffic Secrets was written to help you get your message out to the world about your products and services. I strongly believe that entrepreneurs are the only people on earth who can actually change the world. It won't happen in government, and I don't think it will happen in schools. It'll happen because of entrepreneurs like you, who are crazy enough to build products and services that will actually change the world. It'll happen because we are crazy enough to risk everything to try and make that dream become a reality. To all the entrepreneurs who fail in their first year of business, what a tragedy it is when the one thing they risked everything for never fully gets to see the light of day. Waiting for people to come to you is not a strategy. Understanding exactly WHO your dream customer is, discovering where they're congregating, and throwing out the hooks that will grab their attention to pull them into your funnels (where you can tell them a story and make them an offer) is the strategy. That's the big secret. Traffic is just people. This book will help you find YOUR people, so you can focus on changing their world with the products and services that you sell.

Summary of Traffic Secrets Digital marketing is still new. With all the new trends, services, and concepts, it seems to be staying that way for a while. Every social network is rolling out ad networks and introducing new features, retargeting is growing in popularity, and experts continue to pop up and endorse various tactics. Next year, or heck, next month, a slew of new experts, tactics, and networks will rise. So where does that leave us? Well, with a huge burden. Ever really try to keep up with digital marketing? It’s nearly impossible. If your job is to know the ins-and-outs of digital marketing and you love doing so, then you might be okay. But for everyone else out there, particularly the business owners with enough going on between work and personal life, there’s no chance. There’s just too much clutter to always know what’s valuable or a fad. Don’t get me wrong – us digital marketers have it tough also. We might live in this world, but that means it’s our job to make sense of it all. And if you don’t have a system to link all the tactics into, it becomes a huge headache. That’s why I tested out different concepts and mindsets when I approached digital marketing, leaving me with one central theory. We only need two things: a digital sales funnel and a strategy. We still need to invest endless hours discovering and testing the latest tools and tactics. But when we know that the tools and tactics have to fit into a funnel and strategy, we begin to understand how the whole machine works. It's how digital marketing changes from being a business expense into a business investment. When I discovered that I just need to focus on the funnel and strategy, I didn’t want to stop learning. Maybe in my position, I don’t have a choice to stop learning each day, assuming I want to stay as an expert. But the fact that it didn’t bother me anymore was a huge advantage. Sounds simple, doesn’t it? Just two things. And you already know what a sales funnel and strategy is, right? But don’t worry; we’re going to get much more in-depth than that as we go through this book. As you’ll see, this book isn’t about digital marketing tools and tactics. I frankly couldn’t care less whether you know how to code your own website, design beautiful graphics, or run detailed analytics. I just want you to know two things: digital sales funnels and strategy. When it comes time to get something technical done, you’ll find that you can hire help to take care of those high skill, technical, and creative jobs. And if you’re cash-strapped, don’t worry either. I can’t think of anything you’ll ever need that hasn’t been commoditized by the internet, making potentially extremely expensive initiatives affordable for the solopreneur. Here is a Preview of What You Will Get: ⁃ A Full Book Summary ⁃ An Analysis ⁃ Fun quizzes ⁃ Quiz Answers ⁃ Etc. Get a copy of this summary and learn about the book.

We believe that direct sales is more than any one platform, or any one modality. It's a network of platforms and strategies that form a foundation for your author business. When you try to define direct sales across any one axis, you lessen its impact. We didn't want to do that. We wanted to show you the full scope of what is possible with direct sales, which ended up being a lot of words. The book became so long that we actually split it into two books. When we looked at what we've already written, and what we have planned, we realized this really is the definitive guide to direct sales for authors. Direct Sales Mastery for Authors Volume 1 This volume makes the case for starting direct sales, explains the publishing trends leading to so many direct sales avenues opening up, and explains our personal philosophy on direct sales for publishing and how it may differ from other approaches in the industry. We also dive deep into our signature archetypal framework called Author Ecosystems. There are five archetypes total—Desert, Grassland, Tundra, Forest, and Aquatic—and each matches up with specific sales and marketing patterns across six key areas: Trends: How each type approaches trends in the marketplace and uses trends to their advantage in their marketing efforts Fandom: How each type approaches building both a readership and a fandom Data: How each type approaches using data vs. using a more intuitive or creative approach Stages of Audience: How each type approaches the Sales Funnel + Flywheel diagram and who they are organically good at attracting Optimization: How each type attempts to optimize their writing, publishing schedule, and marketing and sales efforts Short-Term vs. Long-Term Thinking: How each type approaches approaches sales over time, and whether they are looking for quick wins or to build a sustainable business We go through all five archetypes in detail to help you identify your most likely type, as well as your most likely career stage. We show you what your archetype should be focused on right now from a sales and marketing perspective, since you likely don't have infinite time, resources, or attention and can't implement all of direct sales at once! We also show you what strategies and approaches might work for you across many different popular publishing platforms in the direct sales space.

A blueprint to new levels of company growth leveraging your firm’s Partner Ecosystem In Ecosystem-Led Growth: A Blueprint For Sales and Marketing Success Using the Power of Partnerships, veteran entrepreneur and tech leader Bob Moore delivers an intuitive and insightful guide to using your company’s Partner Ecosystem to unlock countless leads, break sales records, scale your organization, and build a once-in-a-generation business. In the book, you’ll discover why partnerships are no longer the domain of “partner people” schmoozing at conferences. Instead, they can be used to unlock vast amounts of data, new relationships, and scalable growth plays. You’ll learn about: Transformational technologies that bring partner data to your fingertips Savvy companies and executives who convert that data into untapped growth opportunities Real-world examples of go-to-market leaders at dozens of leading tech companies implementing a powerful new perspective on growth An indispensable roadmap to an exciting new strategy for scaling your firm, Ecosystem-Led Growth will earn a place on the bookshelves of managers, executives, founders, entrepreneurs, salespeople, marketers, and anyone else interested in taking their company to new heights.

Learn how to create a successful subscription box service from initial product curation to finding your audience to making it a sustainable business beyond launch. Are you dreaming about starting a subscription box? Do you have an idea for a subscription box but you just don’t know where to start—or a loyal customer base for whom you’d like to provide a fully curated experience? Can you imagine how bringing in regular recurring revenue would change your business . . . and your life? Sarah Williams, subscription box coach and host of the Launch Your Box podcast, takes you step-by-step through the process to start, launch, and grow your subscription box business. She shares the extensive knowledge and experience she gained as she built her own successful, seven-figure subscription box business from the ground up. Inside, you’ll find practical, tactical, actionable steps to follow as well as best practices for: Finding and connecting with your audience Curating the perfect subscription box experience Buying, sourcing, and manufacturing products Maintaining a position of profitability from the beginning With Sarah as your guide, you'll be on your way to subscription box success . . . one box at a time!"