Floral Design Art

Newly expanded and updated, the 3rd Edition of THE ART OF FLORAL DESIGN introduces the full range of floral design techniques, from basic to advanced, with vivid photographs, colorful illustrations, and easy-to-understand descriptions. The book balances theory with practice, covering the history of design, artistic elements, floral anatomy, and nomenclature, as well as techniques, tools, and specialties. Much more than a design book, THE ART OF FLORAL DESIGN, 3rd Edition prepares readers for 21st century careers with industry-specific discussions about distribution channels, marketing, advertising, finance, business practices, and labor issues. Instructors save time with the available PowerPoint slides, interactive classroom activities, and a full-color image library. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Now available in paperback, this beautiful guide is a fresh approach to an ancient art. Exquisite photography and illustrations join with a unique, comprehensive theory to reveal the beauty of flowers and their role as teachers of floral design. Though directed toward the advanced practitioner, it is equally accessible to the floral designer who is just beginning.

Learn the secrets to designing showstopping monochromatic arrangements in this spectacular guide from floral artist Kiana Underwood. Underwood shares her techniques for creating dazzling single-color displays using inspired ingredients, dramatic textures, and vibrant colors. Organized by season, the book includes how-tos for 40 arrangements— including a lush green display for spring, an astonishing black bouquet for summer, a striking magenta design for fall, and an unexpected, oh-so-pretty pink arrangement for winter. Featuring hundreds of eye-catching images and easy-to-follow tips throughout—such as suggestions for substituting flowers and options for both the beginner and advanced designer—this book is as useful as it is gorgeous. The ultimate resource, Color Me Floral has an extraordinary arrangement to enhance every occasion.

Versatile collection of 136 floral designs for royalty-free use. Ready-to-use illustrations include the Aztec lily, African violet, holly, dogwood, magnolia, evening primrose, wild calla, and many other flowers and plants.

Cherubs, lovely damsels, and creatures great and small are embellished by lush Art Nouveau florals and vines. This garden of 356 beautiful color illustrations will bring out the best in graphics and crafts projects.

Be it a single delicate bud in a simple clear vase or an explosion of colorful blossoms, a brilliant bouquet accents an atmosphere and brightens the mood like nothing else. The beauty of flowers has inspired artists, designers, poets, and myriad other creators for centuries: the Dutch masters of the 1600s and impressionist painters from Manet to Van Gogh, photographer Robert Mapplethorpe, botanical illustrator Georg Dionysius Ehret, even the inimitable Andy Warhol. Flowers: Art & Bouquets showcases a glorious profusion of floral images and interpretations across a spectrum of artistic media and time periods. Design writer Sixtine Dubly chronicles the evolution of floral design in this remarkable compendium, which also features stunning work by more than forty contemporary floral artists in London, Paris, and New York, from minimalist to elaborate. This treasury of gorgeous imagery blooms in resplendent color before the reader’s eyes.

Written by a celebrated floral designer and lavishly illustrated with full-color photography, this book provides step-by-step instructions for more than 45 stunning floral projects from simple to spectacular and equips you with the skills to customize arrangements at home. Whether hosting a party, helping out with a friend's wedding, or wishing to incorporate the beauty of flowers into everyday life, The Flower Workshop allows you to create dazzling arrangements that go beyond merely pretty and into realms of the dramatic, the unexpected, and sometimes even the magical. Known for her hands-on flower workshops at FlowerSchool New York, Ariella Chezar walks you through the nuts and bolts of creating a variety of small flourishes, tonal arrangements, branch arrangements, handheld bouquets, wreaths, garlands, grand gestures, and more—all accompanied by detailed photography. Chezar offers advice and philosophy on everything from texture and color to foliage and containers, providing an overall approach to living and working with flowers, with an eye toward fresh, local, wild, seasonally influenced floral design. For every occasion, from relaxed and simple to lavish and monumental, The Flower Workshop celebrates the special moments in your life with glorious, fragrant floral arrangements and enhances your surroundings with abundant beauty.