From An Idea To Disney

From an Idea to Disney is a behind-the-movie-screen look into the history, business, and brand of the world's largest entertainment empire. With humorous black & white illustrations throughout, learn about the company behind the world's favorite mouse, Mickey! "I only hope that we never lose sight of one thing--that it was all started by a mouse." --Walt Disney Today, the Walt Disney Company is the biggest entertainment company in the world with theme parks, TV shows, movie studios, merchandise, the most recognizable cartoon character in the world, Mickey Mouse. But a long time ago, brothers Walt and Roy Disney started out with just an idea. Find out more about Disney's history, the business, and the brand in this illustrated nonfiction book! Find out what Walt first intended to name his famous mouse. (Hint: It wasn't Mickey!) Discover behind-the-scenes magic of how Walt Disney World is run. Explore the ways the Disney expanded its brand from a little mouse into media, merchandise, and more!

Bring your love of Disney to life with more than 100 amazing and creative projects and activities. The perfect rainy-day gift for kids who love Disney and enjoy crafting. Let their imaginations run wild with more than 100 enchanting Disney inspired arts and crafts, party games, puzzles, papercraft and many more fun and practical activities. With stunning photography and clear step-by-step instructions, the Disney Ideas Book guides you through each exciting project, from growing grass hair on Frozen trolls and creating The Lion King animal masks to crafting festive Mickey Mouse hanging decorations and Winnie the Pooh party hats. There are top tips on every page to help make your creations a success, with handy templates provided at the back of the book. Featuring family favourite characters from animation and live-action movies and TV, including Frozen, Toy Story, Moana, Inside Out and Cinderella.

In the second edition of The Idea of Nature in Disney Animation, David Whitley updates his 2008 book to reflect recent developments in Disney and Disney-Pixar animation such as the apocalyptic tale of earth's failed ecosystem, WALL-E. As Whitley has shown, and Disney's newest films continue to demonstrate, the messages animated films convey about the natural world are of crucial importance to their child viewers. Beginning with Snow White, Whitley examines a wide range of Disney's feature animations, in which images of wild nature are central to the narrative. He challenges the notion that the sentimentality of the Disney aesthetic, an oft-criticized aspect of such films as Bambi, The Jungle Book, Pocahontas, Beauty and the Beast, and Finding Nemo, necessarily prevents audiences from developing a critical awareness of contested environmental issues. On the contrary, even as the films communicate the central ideologies of the times in which they were produced, they also express the ambiguities and tensions that underlie these dominant values. In distinguishing among the effects produced by each film and revealing the diverse ways in which images of nature are mediated, Whitley urges us towards a more complex interpretation of the classic Disney canon and makes an important contribution to our understanding of the role popular art plays in shaping the emotions and ideas that are central to contemporary experience.

Disney's Imagineers - world-renowned for their incomparable creativity and their ability to turn fanciful ideas into reality - reveal the secrets to creating a working environment that fosters explosive creativity. Unrestrained by traditional thought processes and expectations of failure, the Imagineers are constantly thinking outside the box to create new, exciting solutions to age-old problems. Now, with concrete examples to help readers adapt their newfound ingenuity to their home or working life, this easy-to-follow guide will bring confidence and inspiration to all.

Designing Disney sets into history and puts into context the extraordinary contributions of the late John Hench, who, at the age of 94, still came into his office at Imagineering each day. His principles of theme park design, character design, and use of color made him a legendary figure, not only for Disney fans but also for students and aficionados of architecture, engineering, and design. Designing Disney reveals the magic behind John’s great discoveries and documents his groundbreaking in several key areas: “Design Philosophy” examines the values, attitudes, aesthetics, and logic that went into the original concepts for Disney theme parks. In “The Art of the Show” and “The Art of Color,” Hench reveals the essence of what makes the parks work so well. And in “The Art of Character,” he lets the reader in on the how and why of the Disney characters’ inherent popularity—their timeless human traits, archetypal shape and gestures that suggest these qualities graphically, and their emotional resonance in our lives.

Fully five percent of all photos in America are taken at Disney theme parks! Here are 300 scrapbook pages showing creative ideas for showcasing the most memorable ways a family can spend time together.

The definitive portrait of one of the most important cultural figures in American history: Walt Disney. Walt Disney was a true visionary whose desire for escape, iron determination and obsessive perfectionism transformed animation from a novelty to an art form, first with Mickey Mouse and then with his feature films–most notably Snow White, Fantasia, and Bambi. In his superb biography, Neal Gabler shows us how, over the course of two decades, Disney revolutionized the entertainment industry. In a way that was unprecedented and later widely imitated, he built a synergistic empire that combined film, television, theme parks, music, book publishing, and merchandise. Walt Disney is a revelation of both the work and the man–of both the remarkable accomplishment and the hidden life. Winner of the Los Angeles Times Book Prize for Biography USA Today Biography of the Year

Foreword by Michael D. Eisner. All organisations drive towards the same goal - how best to serve their customers. Walt Disney World has always enjoyed a reputation as a company that set the benchmark for outstanding business practices. Now, for the first time, one critical element of the method behind the magic is revealed: that of quality service. Here, their proven principles and processes are fully outlined, to help your organisation focus its vision and assemble its infrastructure to deliver exceptional customer service.