Fundraising Management In A Changing Museum World

Fundraising Management in a Changing Museum World explains how cultural organizations can successfully create sustainable fundraising programs that will increase financial support and stabilize revenue during times of change. Drawing on the authors’ extensive experience, this book provides guidance that will enable readers to establish and maintain an efficient and effective fundraising program. Demonstrating that a strategic fundraising management plan is critical for identifying areas of growth, the authors also clarify how it helps to leverage an institution's resources and connections and ensure that time and budget are invested into the right activities. Readers will learn how to develop a plan for their organization, choose appropriate methods of solicitation for their audiences, and identify the roles of employees and volunteers in the process. Fundraising Management in a Changing Museum World is relevant to practitioners working in many different types and sizes of institutions around the world. The book is essential reading for development professionals, as well as other museum practitioners, leaders, and volunteers. It is a valuable tool for early career professionals and students considering employment in the cultural field.

Fundraising for Impact in Libraries, Archives and Museums provides practical advice that will help LAMs reassess how to leverage their organizational assets in ways that support communities and help to forge productive relationships with foundation, individual, corporate and government funders. Drawing on the insights gleaned from interviews with more than 100 international LAM practitioners, the book examines the common fundraising challenges that LAM institutions of all types and sizes face. During today's dynamic times, when many LAMs are seeking to remain relevant and viable, Matthew emphasizes how vital it is for them to demonstrate and communicate how they benefit their communities. The book presents five frameworks used in community development and philanthropy and illustrates how they can help an institution to assess and communicate its impact, focus its mission-related activities and effectively deploy proven fundraising strategies. Vignettes from the interviews are presented throughout, along with pointers, to illustrate actionable approaches that the reader can adapt as they seek contributed financial resources. The reader will explore various fundraising scenarios to help secure resources including appeals, special events, moves management, digital media, and corporate philanthropy. Fundraising for Impact in Libraries, Archives and Museums is essential reading for library, archive and museum practitioners and fundraisers working around the world.

An Introductory Guide to Qualitative Research in Art Museums is a practice-based guide that is designed to introduce qualitative research to established and upcoming museum professionals and increase their confidence to conduct this type of research. Highlighting the work of researchers who are studying museums around the world, the book begins by explaining why there is a need for qualitative research in museums. Rowson Love and Randolph then go on to provide guidance, including theories and frameworks, on how to envision a qualitative research project that facilitates meaningful interpretation of visitor experiences. Chapters in the methodology section begin with descriptions of featured qualitative methodologies and will assist readers as they determine which are most appropriate for their projects and as they advocate for their research. The final section will prepare readers still further by demonstrating data analysis and reporting using the examples in the book. An Introductory Guide to Qualitative Research in Art Museums will help museum professionals and students engaged in the study of museums expand their repertoire to include qualitative methodologies and explain the methods needed to conduct, analyze, and report their qualitative research. It will be particularly useful to those with an interest in museum education, visitor studies and audience research, exhibition development, leadership, and management.

Practitioner Perspectives on Intangible Cultural Heritage provides an accessible introduction to the Intangible Cultural Heritage field. Summarising the major changes that have taken place over the last two decades, the book explores ongoing debates and changes in thinking about best practice. Drawing on the author’s own experience of operationalising the UNESCO 2003 Convention for the Safeguarding of Intangible Cultural Heritage in a variety of contexts, Orr also incorporates international case studies from practitioners and provides valuable insights about best practices. Demonstrating that the top-down, state-driven hierarchy for the safeguarding of heritage is starting to shift to a model of shared ownership and values driven by communities and practitioners, the book shows that the notion of the ‘expert’ is also diversifying to include other forms of transmission of traditional knowledge. Orr argues that these different perspectives provide a platform to enrich understanding and knowledge and create a stronger basis for the safeguarding of heritage - both intangible and tangible. Exploring some of the policy developments that have laid the foundations for the future involvement of community and practitioners in the global discourse, the book also suggests how practitioners can expand networks and contribute to the global discourse. Practitioner Perspectives on Intangible Cultural Heritage will appeal to museum curators and other heritage professionals, as well as students and academics engaged in the study of museums and heritage, art, and cultural policy and management.

Being a head of a museum is both challenging and rewarding work. Museum leaders and those who aspire to the role are expected to engage donors and members, and raise money effectively; yet, most have received little or no training or support in advancement. In Fundraising for Museums: 8 Keys to Success Every Museum Leader Should Know, veteran fundraising consultant Linda Wise McNay demystifies fundraising for museum leaders. This innovative book will guide museum leaders on: How museum leaders should manage their time in every stage of their fundraising and stewardship efforts The importance of board leadership The critical relationship between the Museum Leader and, if there is one, the chief development officer Detailed instruction on "how to ask" McNay offers lessons that she routinely shares with her arts and cultural clients. Some museums do not have a chief development officer or experienced advancement staff. She shares detailed explanations of which fundraising tasks are the most important and which should be undertaken first by museum leadership. She explains annual giving, major giving, capital campaigns, and the museum's endowment. This book is organized into eight chapters: Chapter One: Three Secrets to Successful Fundraising. Museums cannot be supported by tuition alone. Therefore, the museum leader needs to devote significant time and attention to fundraising. A museum leader must be able to present the case for support and lead the board and staff in a team effort to ask for funds, all while following a coordinated plan of action. Chapter Two: Fundraising Methods by Rate of Return. A museum fundraising plan should include scheduled direct mail, telephone, event, sponsorship, email, and personal solicitations. Effectiveness of all solicitations is enhanced with an accurate database and appropriate stewardship. Chapter Three: The Big Ask. The museum leader needs to be able to talk about money--a lot. The greatest reason people give money is because they are asked in person! Chapter Four: Forge a Lasting Partnership with the Chief Development Officer. Development is the process of building long-term, positive, and mutually beneficial relationships between donors and the cultural institution. This is best achieved by the combined efforts of the museum leader and the development staff member(s) and volunteers. It is definitely not a one-person job. Chapter Five: A Primary Responsibility of the Board Is to Raise Money. One hundred percent of board members should participate in fundraising both as donors and in soliciting others to all campaigns at your museum. Chapter Six: Operational Funds Have Less Donor Appeal, but They Are Essential. Most museums begin their fundraising efforts with the annual fund or membership. You must create a case for annual operating needs and train your volunteers on the importance of unrestricted giving. Chapter Seven: Capital Campaigns Occur Every Three to Five Years, so Prepare Yourself. Everyone is an annual fund prospect. Some donors are also capital gift prospects. The top 10 donors are critical to your campaign success. Chapter Eight: Endowment Building for the Future. The best way to build an endowment for your museum is to initiate a planned giving program.

Drawing together a selection of high quality, intellectually robust and stimulating articles on both theoretical and practice-based developments in the field, this Reader investigates the closely linked areas of management and marketing in the museum. The articles, from established and world-renowned contributors, practitioners and writers at the leading edge of their fields, deal with the museum context of management and how marketing and management practices must take account of the specifics of the museum and the not-for-profit ethos. Key writings from broader literature are included, and the collection of key writings on the investigation and study of management and marketing in the museum are of great benefit not only to those studying the subject, but also to professionals working and developing within the field.

The internationally focused Dictionary of Museology reflects the diversity of cultural and disciplinary approaches to theory and practice in the museum field today. The museum world is changing rapidly, and the characteristics and social roles of the world’s approximately 100,000 existing museums are constantly evolving. In addition to their traditional functions of preservation, research and communication, museums are increasingly addressing issues related to social inclusion, human rights, sustainable development and finances, all of which are explored in this dictionary. Drawing on the support of an international editorial committee, including influential figures from the US, Canada, Brazil, Japan, Spain, Germany, France and the UK, this collaborative work produced by over 100 researchers from around the world provides an overview of this unique field by defining over 1,000 terms relating to museology. The Dictionary of Museology is intended for a broad spectrum of museum professionals, academics, researchers and students. The book will be especially useful to those working with international partners, since a common lexicon that conveys the complex reality of current social and cultural values is particularly vital for those working across borders.

This invaluable introduction to key issues, controversies and debates collects essential writings by some of the leading authors in the field, and examines museum management in a world dominated by new and exciting heritage and leisure attractions.