Generation Me

Noted researcher Dr. Twenge uses 14 years of research and its data from 1.3 million respondents to reveal how profoundly different today's young adults are from previous generations, and makes controversial predictions about what the future holds.

As seen in Time, USA TODAY, The Atlantic, The Wall Street Journal, and on CBS This Morning, BBC, PBS, CNN, and NPR, iGen is crucial reading to understand how the children, teens, and young adults born in the mid-1990s and later are vastly different from their Millennial predecessors, and from any other generation. With generational divides wider than ever, parents, educators, and employers have an urgent need to understand today’s rising generation of teens and young adults. Born in the mid-1990s up to the mid-2000s, iGen is the first generation to spend their entire adolescence in the age of the smartphone. With social media and texting replacing other activities, iGen spends less time with their friends in person—perhaps contributing to their unprecedented levels of anxiety, depression, and loneliness. But technology is not the only thing that makes iGen distinct from every generation before them; they are also different in how they spend their time, how they behave, and in their attitudes toward religion, sexuality, and politics. They socialize in completely new ways, reject once sacred social taboos, and want different things from their lives and careers. More than previous generations, they are obsessed with safety, focused on tolerance, and have no patience for inequality. With the first members of iGen just graduating from college, we all need to understand them: friends and family need to look out for them; businesses must figure out how to recruit them and sell to them; colleges and universities must know how to educate and guide them. And members of iGen also need to understand themselves as they communicate with their elders and explain their views to their older peers. Because where iGen goes, so goes our nation—and the world.

You can quote lines from Sixteen Candles (“Last night at the dancemy little brother paid a buck to see your underwear”), your iPod playlist includes more than one song by the Psychedelic Furs and Simple Minds, you watch The Breakfast Club every time it comes on cable, and you still wish that Andie had ended up with Duckie in Pretty in Pink. You’re a bonafide Brat Pack devotee—and you’re not alone. The films of the Brat Pack—from Sixteen Candles to Say Anything—are some of the most watched, bestselling DVDs of all time. The landscape that the Brat Packmemorialized—where outcasts and prom queens fall in love, preppies and burn-outs become buds, and frosted lip gloss, skinny ties, and exuberant optimism made us feel invincible—is rich with cultural themes and significance, and has influenced an entire generation who still believe that life always turns out the way it is supposed to. You Couldn’t Ignore Me If You Tried takes us back to that era, interviewing key players, such as Molly Ringwald, Anthony Michael Hall, Ally Sheedy, Judd Nelson, Andrew McCarthy, and John Cusack, and mines all the material from the movies to the music to the way the films were made to show how they helped shape our visions for romance, friendship, society, and success.

Comforting and intimate, this “girlfriend” guide to getting pregnant gets to the heart of all the emotional issues around having children—biological pressure, in-law pressures, greater social pressures—to support women who are considering getting pregnant. Trying to get pregnant is enough to make any woman impatient. The Impatient Woman’s Guide to Getting Pregnant is a complete guide to the medical, psychological, social, and sexual aspects of getting pregnant, told in a funny, compassionate way, like talking to a good friend who’s been through it all. And in fact, Dr. Jean Twenge has been through it all—the mother of three young children, she started researching fertility when trying to conceive for the first time. A renowned sociologist and professor at San Diego State University, Dr. Twenge brought her research background to the huge amount of information—sometimes contradictory, frequently alarmist, and often discouraging— that she encountered online, from family and friends, and in books, and decided to go into the latest studies to find out the real story. The good news is: There is a lot less to worry about than you’ve been led to believe. Dr. Twenge gets to the heart of the emotional issues around getting pregnant, including how to prepare mentally and physically when thinking about conceiving; how to talk about it with family, friends, and your partner; and how to handle the great sadness of a miscarriage. Also covered is how to know when you’re ovulating, when to have sex, timing your pregnancy, maximizing your chances of getting pregnant, how to tilt the odds toward having a boy or a girl, and the best prenatal diet. Trying to conceive often involves an enormous amount of emotion, from anxiety and disappointment to hope and joy. With comfort, humor, and straightforward advice, The Impatient Woman’s Guide to Getting Pregnant is the bedside companion to help you through it.

The television and screenplay writer--and sportscaster--reflects on his youth in Woodland Hills, Calif.

Internationally respected family therapist shows how parents can raise socially engaged and responsible children.

The Associated Press calls them "The Entitlement Generation," and they are storming into schools, colleges, and businesses all over the country. They are today's young people, a new generation with sky-high expectations and a need for constant praise and fulfillment. In this provocative new book, headline-making psychologist and social commentator Dr. Jean Twenge documents the self-focus of what she calls "Generation Me" -- people born in the 1970s, 1980s, and 1990s. Herself a member of Generation Me, Dr. Twenge explores why her generation is tolerant, confident, open-minded, and ambitious but also cynical, depressed, lonely, and anxious. Using findings from the largest intergenerational study ever conducted -- with data from 1.3 million respondents spanning six decades -- Dr. Twenge reveals how profoundly different today's young adults are -- and makes controversial predictions about what the future holds for them and society as a whole. But Dr. Twenge doesn't just talk statistics -- she highlights real-life people and stories and vividly brings to life the hopes and dreams, disappointments and challenges of Generation Me.With a good deal of irony, humor, and sympathy she demonstrates that today's young people have been raised to aim for the stars at a time when it is more difficult than ever to get into college, find a good job, and afford a house -- even with two incomes. GenMe's expectations have been raised just as the world is becoming more competitive, creating an enormous clash between expectations and reality. Dr. Twenge also presents the often-shocking truths about her generation's dramatically different sexual behavior and mores. GenMe has created a profound shift in the American character, changing what it means to be an individual in today's society. Engaging, controversial, prescriptive, and often funny, Generation Me will give Boomers new insight into their offspring, and help GenMe'ers in their teens, 20s, and 30s finally make sense of themselves and their goals and find their road to happiness.

Draws on more than a decade of research to identify the challenges being faced by today's young adults, offering insight into how unprecedented levels of competitiveness, economic imbalances, and changes in sexual dynamics are resulting in higher incidences of life dissatisfaction and psychological turmoil. 40,000 first printing.