Guidebook For Developing General Aviation Airport Business Plans

Ch. 1. Introduction -- ch. 2. Airport business plan -- ch. 3. Airport business planning process -- ch. 4. Preparing the elements of an airport business plan -- ch. 5. Implementation -- ch. 6. Airport and market -- ch. 7. Organization -- ch. 8. Operations -- ch. 9. Marketing -- ch. 10. Aviation products, services, and facilities -- ch. 11. Financial -- Glossary of terms and acronyms -- Bibliography.

TRB's Airport Cooperative Research Program (ACRP) Report 20: Strategic Planning in the Airport Industry explores practical guidance on the strategic planning process for airport board members, directors, department leaders, and other employees; aviation industry associations; a variety of airport stakeholders, consultants, and other airport planning professionals; and aviation regulatory agencies. A workbook of tools and sequential steps of the strategic planning process is provided with the report as on a CD. The CD is also available online for download as an ISO image or the workbook can be downloaded in pdf format.

"TRB's Airport Cooperative Research Program (ACRP) Report 93: Operational and Business Continuity Planning for Prolonged Airport Disruptions provides a guidebook and software tool for airport operators to assist, plan, and prepare for disruptive and catastrophic events that have the potential for causing prolonged airport closure resulting in adverse impacts to the airport and to the local, regional, and national economy. The software tool is available in a CD-ROM format and is intended to help develop and document airport business continuity plans or revise current plans in light of this guidance. The CD is also available for download from TRB's website as an ISO image."--Publisher's description.

"TRB's Airport Cooperative Research Program (ACRP) Report 113: Guidebook on General Aviation Facility Planning provides guidance for planning airport facilities that accommodate general aviation aircraft. The guidance is designed to help airport practitioners plan flexible and cost-effective facilities that are responsive to industry needs."--Publisher description.

This guidebook will help airport managers with small or minimal budgets to develop a marketing program for their general aviation or commercial service airport. The Guidebook discusses the basics of marketing, takes the reader through the process of developing and implementing a plan, presents approaches to marketing and public relations, provides worksheets and concludes with a selection of instructive case studies. The Guidebook provides ideas about how to regularly communicate with tenants and the community, how to effectively position the airport in the region, and how to develop and retain airport activity. Airport managers and those responsible for marketing and working with communities will find many useful worksheets and tools to assess their individual situation, set goals, and select from low cost strategies to deliver their message. This well-researched guidebook, with its easy to use techniques and worksheets along with real-world examples, will help those in the airport community to create and sustain a positive and persuasive airport identity and message.

TRB's Airport Cooperative Research Program (ACRP) Report 23: Airport Passenger-Related Processing Rates Guidebook provides guidance on how to collect accurate passenger-related processing data for evaluating facility requirements to promote efficient and cost-effective airport terminal design.

ACRP Report 65: Guidebook for Airport Irregular Operations (IROPS) Contingency Planning is a practical guidebook for commercial passenger service airports of all sizes to develop, continually evaluate, and update their contingency plans for procedures pertaining to IROPS that may cause significant disruptions to customers. This guidebook assists aviation system partners in improving their response to customer care during a broad array of IROPS conditions and with step by step templates for the preparation of contingency plans that include necessary communications, collaboration, and coordination to address customer needs. A specific focus on the needs of smaller airports has been included in the development of the guidebook.