Handbook Of Public Affairs
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Handbook of Public Affairs
Author | : Phil Harris,Craig S Fleisher |
Publsiher | : SAGE |
Total Pages | : 628 |
Release | : 2005-07-15 |
Genre | : Business & Economics |
ISBN | : 0761943935 |
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Drawing on the expertise of leading figures in the field, this handbook provides an overview of public affairs and government relations for students, CEOs, association executives, politicians, lobbyists and business managers.
The handbook of public affairs
Author | : Phil Harris,Craig S. Fleisher |
Publsiher | : Unknown |
Total Pages | : 0 |
Release | : 2005 |
Genre | : Electronic Book |
ISBN | : OCLC:441802915 |
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The SAGE Handbook of International Corporate and Public Affairs
Author | : Phil Harris,Craig S Fleisher |
Publsiher | : SAGE |
Total Pages | : 1045 |
Release | : 2016-06-30 |
Genre | : Business & Economics |
ISBN | : 9781473959071 |
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This new edition of The SAGE Handbook of International Corporate and Public Affairs builds on the success of the first edition (2005) by comprehensively updating and enhancing the material and structure, setting a new standard for the practitioner and student of the global public affairs discipline. The new edition includes increased international coverage of the field, and a strong focus on emerging trends, as well as providing a comprehensive overview of the foundations and key aspects of the discipline. The Handbook is organised into six thematic sections, including a generously-sized section devoted to case studies of public affairs in action: Foundations of PA PA and its relationship to other Key Disciplines Emerging Trends in PA The Regional Development and Application of PA Case Studies of PA in Action Tactical Approaches to Executing PA. Containing contributions from leading experts in the field today, this Handbook is designed to serve the needs of scholars, researchers, students and professionals alike.
The Public Relations Handbook
Author | : Alison Theaker |
Publsiher | : Routledge |
Total Pages | : 377 |
Release | : 2004-08-02 |
Genre | : Business & Economics |
ISBN | : 9781134369225 |
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In this updated edition of the successful Public Relations Handbook, a detailed introduction to the theories and practices of the public relations industry is given. Broad in scope, it; traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationships with politics, lobbying organisations and journalism, assesses its professionalism and regulation, and advises on training and entry into the profession. It includes: interviews with press officers and PR agents about their working practices case studies, examples, press releases and illustrations from a range of campaigns including Railtrack, Marks and Spencer, Guinness and the Metropolitan Police specialist chapters on financial public relations, global PR, business ethics, on-line promotion and the challenges of new technology over twenty illustrations from recent PR campaigns. In this revised and updated practical text, Alison Theaker successfully combines theoretical and organisational frameworks for studying public relations with examples of how the industry works in practice.
The SAGE Handbook of Public Relations
Author | : Robert Lawrence Heath |
Publsiher | : SAGE |
Total Pages | : 793 |
Release | : 2010 |
Genre | : Business & Economics |
ISBN | : 9781412977814 |
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Reflecting advances in theory, research, and application in the discipline since the publication of the Handbook of Public Relations in 2001, this new volume is global in scope and unmatched in its coverage of both academic research and professional best practice. It presents major theories in the words of the leading advocates for each theory; positions public relations as a positive force to help make society more fully functional; and challenges academics and practitioners to identify best practices that can inform the work of those in the profession.
Handbook of Public Administration
Author | : B Guy Peters,Jon Pierre |
Publsiher | : SAGE |
Total Pages | : 409 |
Release | : 2007-05-23 |
Genre | : Political Science |
ISBN | : 9781446204788 |
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The past two decades have been marked by a period of substantial and often fundamental change in public administration. Critically reflecting on the utility of scholarly theory and the extent to which government practices inform the development of this theory, the Handbook of Public Administration was a landmark publication which served as an essential guide for both the practice of public administration today and its on-going development as an academic discipline. The Concise Paperback Edition provides a selection of 30 of the original articles in an accessible paperback format and includes a new introduction by B. Guy Peters and Jon Pierre. It is an essential point of reference for all students of public administration.
The Public Affairs Handbook
Author | : Joseph S. Nagelschmidt |
Publsiher | : Unknown |
Total Pages | : 319 |
Release | : 2024 |
Genre | : Electronic Book |
ISBN | : 0608124494 |
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Handbook of Public Relations
Author | : Robert L. Heath,Robert Lawrence Heath,Gabriel M. Vasquez |
Publsiher | : SAGE |
Total Pages | : 820 |
Release | : 2001 |
Genre | : Business & Economics |
ISBN | : 1412909546 |
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This is a comprehensive and detailed examination of the field, which reviews current scholarly literature. This contributed volume stresses the role PR plays in building relationships between organizations, markets, audiences and the public.