The Public Affairs Handbook
Download The Public Affairs Handbook full books in PDF, epub, and Kindle. Read online free The Public Affairs Handbook ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
The Public Relations Handbook
Author | : Alison Theaker |
Publsiher | : Routledge |
Total Pages | : 377 |
Release | : 2004-08-02 |
Genre | : Business & Economics |
ISBN | : 9781134369225 |
Download The Public Relations Handbook Book in PDF, Epub and Kindle
In this updated edition of the successful Public Relations Handbook, a detailed introduction to the theories and practices of the public relations industry is given. Broad in scope, it; traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationships with politics, lobbying organisations and journalism, assesses its professionalism and regulation, and advises on training and entry into the profession. It includes: interviews with press officers and PR agents about their working practices case studies, examples, press releases and illustrations from a range of campaigns including Railtrack, Marks and Spencer, Guinness and the Metropolitan Police specialist chapters on financial public relations, global PR, business ethics, on-line promotion and the challenges of new technology over twenty illustrations from recent PR campaigns. In this revised and updated practical text, Alison Theaker successfully combines theoretical and organisational frameworks for studying public relations with examples of how the industry works in practice.
Handbook of Public Affairs
Author | : Phil Harris,Craig S Fleisher |
Publsiher | : SAGE |
Total Pages | : 628 |
Release | : 2005-07-15 |
Genre | : Business & Economics |
ISBN | : 0761943935 |
Download Handbook of Public Affairs Book in PDF, Epub and Kindle
Drawing on the expertise of leading figures in the field, this handbook provides an overview of public affairs and government relations for students, CEOs, association executives, politicians, lobbyists and business managers.
Handbook of Public Affairs
Author | : Phil Harris,Craig S Fleisher |
Publsiher | : SAGE |
Total Pages | : 624 |
Release | : 2005-07-15 |
Genre | : Business & Economics |
ISBN | : 0761943935 |
Download Handbook of Public Affairs Book in PDF, Epub and Kindle
Drawing on the expertise of leading figures in the field, this handbook provides an overview of public affairs and government relations for students, CEOs, association executives, politicians, lobbyists and business managers.
The Public Affairs Handbook
Author | : Joseph S. Nagelschmidt |
Publsiher | : Unknown |
Total Pages | : 319 |
Release | : 2024 |
Genre | : Electronic Book |
ISBN | : 0608124494 |
Download The Public Affairs Handbook Book in PDF, Epub and Kindle
The SAGE Handbook of International Corporate and Public Affairs
Author | : Phil Harris,Craig S Fleisher |
Publsiher | : SAGE |
Total Pages | : 1045 |
Release | : 2016-06-30 |
Genre | : Business & Economics |
ISBN | : 9781473959071 |
Download The SAGE Handbook of International Corporate and Public Affairs Book in PDF, Epub and Kindle
This new edition of The SAGE Handbook of International Corporate and Public Affairs builds on the success of the first edition (2005) by comprehensively updating and enhancing the material and structure, setting a new standard for the practitioner and student of the global public affairs discipline. The new edition includes increased international coverage of the field, and a strong focus on emerging trends, as well as providing a comprehensive overview of the foundations and key aspects of the discipline. The Handbook is organised into six thematic sections, including a generously-sized section devoted to case studies of public affairs in action: Foundations of PA PA and its relationship to other Key Disciplines Emerging Trends in PA The Regional Development and Application of PA Case Studies of PA in Action Tactical Approaches to Executing PA. Containing contributions from leading experts in the field today, this Handbook is designed to serve the needs of scholars, researchers, students and professionals alike.
The Public Relations Writer s Handbook
Author | : Whitney Lehmann |
Publsiher | : Routledge |
Total Pages | : 282 |
Release | : 2019-12-06 |
Genre | : Business & Economics |
ISBN | : 9781351261906 |
Download The Public Relations Writer s Handbook Book in PDF, Epub and Kindle
From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed to become a PR pro. The Public Relations Writer’s Handbook serves as a guide for those both in the classroom and in the field who want to learn, and master, the style and techniques of public relations writing. Eighteen conversational chapters provide an overview of the most popular forms of public relations writing, focusing on media relations, storytelling, writing for the web/social media, business and executive communications, event planning and more. Chapters include user-friendly writing templates, exercises and AP Style skill drills and training. Whether you’re a PR major or PR practitioner, this book is for you. Lehmann has combined her industry and classroom experience to create a handbook that’s accessible for PR students and practitioners alike. A dedicated eResource also supports the book, with writing templates and answer keys (for instructors) to the end-of-chapter exercises in the text. www.routledge.com/9780815365280.
Informing the People
Author | : Lewis M. Helm |
Publsiher | : Longman Publishing Group |
Total Pages | : 372 |
Release | : 1981 |
Genre | : Political Science |
ISBN | : MINN:31951001093791F |
Download Informing the People Book in PDF, Epub and Kindle
The Global Public Relations Handbook Revised and Expanded Edition
Author | : Krishnamurthy Sriramesh,Dejan Vercic |
Publsiher | : Routledge |
Total Pages | : 805 |
Release | : 2009-01-13 |
Genre | : Business & Economics |
ISBN | : 9781135845544 |
Download The Global Public Relations Handbook Revised and Expanded Edition Book in PDF, Epub and Kindle
Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded Edition extends the discussion in the first volume on the history, development, and current status of the public relations industry from a global perspective. This revised edition offers twenty new chapters in addition to the original contents. It includes fourteen additional country- or regionally-focused chapters exploring public relations practice in Africa, Asia, Europe, and the Americas. Contributors use a theoretical framework to present information on the public relations industry in their countries and regions. They also focus on such factors as the status of public relations education in their respective countries and professionalism and ethics. Each country-specific chapter includes a case study typifying public relations practice in that country. Additional new chapters discuss political economy, activism, international public relations, and United Nations public affairs.