History of Coca

History of Coca
Author: W. Golden Mortimer
Publsiher: Unknown
Total Pages: 612
Release: 2000
Genre: History
ISBN: 0898750989

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Originally published in 1901, the following description comes from the first edition: This work, although of a scientific nature, has not been written exclusively for scientists, for the theme is of so universal a scope as to be worthy the attention of all who are concerned in lessening the trials of humanity, or who which to shape the necessities of life through a more useful and consequently a more happy being. Centuries before the introduction of cocaine to anaesthetic uses, the world had been amazed by accounts of the energy creating properties ascribed to a plant intimately associated with the rites and customs of the ancient Peruvians, and first made known through the chroniclers of Spanish conquest in America. The history of this plant, known as Coca, is the history of the Incan race and is entwined throughout the associations of the vast socialistic Empire of those early people of Peru. The characteristics and botanical peculiarities of Coca, and the economic uses of plants of the family to which it belongs are described, and an effort is made to harmonize the early uses of the substance -- which are now shown to been of necessity, and not of luxury -- with its present employment, through facts of modern physiology. No effort has been made to make this work in any sense a book of Coca therapy, but a study of the early necessities and the hypothesis here advanced as to the rationale of its empirical uses will doubtless be ample to impress the true status of Coca, and will suggest its application in the affairs of modern life for conditions similar to those which originally demanded.

Citizen Coke The Making of Coca Cola Capitalism

Citizen Coke  The Making of Coca Cola Capitalism
Author: Bartow J. Elmore
Publsiher: W. W. Norton & Company
Total Pages: 386
Release: 2014-11-03
Genre: Business & Economics
ISBN: 9780393245936

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"Citizen Coke demostrate[s] a complete lack of understanding about…the Coca-Cola system—past and present." —Ted Ryan, the Coca-Cola Company By examining “the real thing” ingredient by ingredient, this brilliant history shows how Coke used a strategy of outsourcing and leveraged free public resources, market muscle, and lobbying power to build a global empire on the sale of sugary water. Coke became a giant in a world of abundance but is now embattled in a world of scarcity, its products straining global resources and fueling crises in public health.

A Brief History of Cocaine

A Brief History of Cocaine
Author: Steven B. Karch MD FFFLM
Publsiher: CRC Press
Total Pages: 224
Release: 2017-09-20
Genre: Law
ISBN: 9781420036350

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A Brief History of Cocaine, Second Edition provides a fascinating historical insight into the reasons why cocaine use is increasing in popularity and why the rise of the cocaine trade is tightly linked with the rise of terrorism The author illustrates the challenges faced by today's governments and explains why current anti-drug efforts have had on

Counter Cola

Counter Cola
Author: Amanda Ciafone
Publsiher: Univ of California Press
Total Pages: 424
Release: 2019-05-28
Genre: History
ISBN: 9780520970946

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Counter-Cola charts the history of one of the world’s most influential and widely known corporations, The Coca-Cola Company. Over the past 130 years, the corporation has sought to make its products, brands, and business central to daily life in over 200 countries. Amanda Ciafone uses this example of global capitalism to reveal the pursuit of corporate power within the key economic transformations—liberal, developmentalist, neoliberal—of the twentieth and twenty-first centuries. Coca-Cola's success has not gone uncontested. People throughout the world have redeployed the corporation, its commodities, and brand images to challenge the injustices of daily life under capitalism. As Ciafone shows, assertions of national economic interests, critiques of cultural homogenization, fights for workers’ rights, movements for environmental justice, and debates over public health have obliged the corporation to justify itself in terms of the common good, demonstrating capitalism’s imperative to either assimilate critiques or reveal its limits.

History of Coca

History of Coca
Author: William Golden Mortimer
Publsiher: Unknown
Total Pages: 612
Release: 1974
Genre: Coca
ISBN: UTEXAS:059173008395712

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Andean Cocaine

Andean Cocaine
Author: Paul Gootenberg
Publsiher: Univ of North Carolina Press
Total Pages: 464
Release: 2009-06-01
Genre: History
ISBN: 080788779X

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Illuminating a hidden and fascinating chapter in the history of globalization, Paul Gootenberg chronicles the rise of one of the most spectacular and now illegal Latin American exports: cocaine. Gootenberg traces cocaine's history from its origins as a medical commodity in the nineteenth century to its repression during the early twentieth century and its dramatic reemergence as an illicit good after World War II. Connecting the story of the drug's transformations is a host of people, products, and processes: Sigmund Freud, Coca-Cola, and Pablo Escobar all make appearances, exemplifying the global influences that have shaped the history of cocaine. But Gootenberg decenters the familiar story to uncover the roles played by hitherto obscure but vital Andean actors as well--for example, the Peruvian pharmacist who developed the techniques for refining cocaine on an industrial scale and the creators of the original drug-smuggling networks that decades later would be taken over by Colombian traffickers. Andean Cocaine proves indispensable to understanding one of the most vexing social dilemmas of the late twentieth-century Americas: the American cocaine epidemic of the 1980s and, in its wake, the seemingly endless U.S. drug war in the Andes.

A History of Cocaine

A History of Cocaine
Author: Steven B. Karch
Publsiher: Royal Society of Medicine Press
Total Pages: 240
Release: 2003
Genre: History
ISBN: UOM:39015056809257

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Sheds light into the early history of the cocaine industry when cocaine was a legal drug manufactured by major pharmaceutical companies. This book contains annotated translations of three rare, previously untranslated, late nineteenth and early twentieth century books on the chemistry, botany and ceonomics of the cocaine industry, with emphasis on the little known role of Netherlands and Indonesia.

For God Country and Coca Cola

For God  Country  and Coca Cola
Author: Mark Pendergrast
Publsiher: Unknown
Total Pages: 666
Release: 2000-03-17
Genre: Business & Economics
ISBN: 0465054684

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An illustrated history of the Coca-Cola soft drink company.