Hollywood Stardom

By integrating star studies and film industry studies, Hollywood Stardom reveals the inextricable bonds between culture and commerce in contemporary notions of film stardom. Integrates the traditions of star studies and industry studies to establish an original and innovative mode of analysis whereby the ‘star image’ is replaced with the ‘star brand’ Offers the first extensive analysis of stardom in the ‘post-studio’ era Combines genre, narrative, acting, and discourse analysis with aspects of marketing theory and the economic analysis of the film market Draws on an extensive body of research data not previously deployed in film scholarship A wide range of star examples are explored including George Clooney, Mel Gibson, Tom Cruise, Daniel Day-Lewis, Tom Hanks, Will Smith, and Julia Roberts

Since the earliest days of the movie industry, Hollywood has mythologized itself through stories of stardom. A female protagonist escapes the confines of rural America in search of freedom in a western dream factory; an ambitious, conceited movie idol falls from grace and discovers what it means to embody true stardom; or a fading star confronts Hollywood’s obsession with youth by embarking on a determined mission to reclaim her lost fame. In its various forms, the stardom film is crucial to understanding how Hollywood has shaped its own identity, as well as its claim on America’s collective imagination. In the first book to focus exclusively on these modern fairy tales, Karen McNally traces the history of this genre from silent cinema to contemporary film and television to show its significance to both Hollywood and broader American culture. Drawing on extensive archival research, she provides close readings of a wide range of films, from Souls for Sale (1923) to A Star is Born (1937 and 1954) and Judy (2019), moving between fictional narratives, biopics, and those that occupy a space in between. McNally considers the genre’s core set of tropes, its construction of stardom around idealized white femininity, and its reflections on the blurred boundaries between myth, image, and reality. The Stardom Film offers an original understanding of one of Hollywood’s most enduring genres and why the allure of fame continues to fascinate us.

During the heyday of Hollywood’s studio system, stars were carefully cultivated and promoted, but at the price of their independence. This familiar narrative of Hollywood stardom receives a long-overdue shakeup in Emily Carman’s new book. Far from passive victims of coercive seven-year contracts, a number of classic Hollywood’s best-known actresses worked on a freelance basis within the restrictive studio system. In leveraging their stardom to play an active role in shaping their careers, female stars including Irene Dunne, Janet Gaynor, Miriam Hopkins, Carole Lombard, and Barbara Stanwyck challenged Hollywood’s patriarchal structure. Through extensive, original archival research, Independent Stardom uncovers this hidden history of women’s labor and celebrity in studio-era Hollywood. Carman weaves a compelling narrative that reveals the risks these women took in deciding to work autonomously. Additionally, she looks at actresses of color, such as Anna May Wong and Lupe Vélez, whose careers suffered from the enforced independence that resulted from being denied long-term studio contracts. Tracing the freelance phenomenon among American motion picture talent in the 1930s, Independent Stardom rethinks standard histories of Hollywood to recognize female stars as creative artists, sophisticated businesswomen, and active players in the then (as now) male-dominated film industry.

Peter Lorre described himself as merely a 'face maker'. His own negative attitude also characterizes traditional perspectives which position Lorre as a tragic figure within film history: the promising European artist reduced to a Hollywood gimmick, unable to escape the murderous image of his role in Fritz Lang's M. This book shows that the life of Peter Lorre cannot be reduced to a series of simplistic oppositions. It reveals that, despite the limitations of his macabre star image, Lorre's screen performances were highly ambitious, and the terms of his employment were rarely restrictive. Lorre's career was a complex negotiation between transnational identity, Hollywood filmmaking practices, the ownership of star images and the mechanics of screen performance.

In this book, film scholars, anthropologists, and critics discuss star-making in the contemporary Hindi-language film industry in India, also known as “Bollywood.” Drawing on theories of stardom, globalization, transnationalism, gender, and new media studies, the chapters explore contemporary Hindi film celebrity. With the rise of social media and India’s increased engagement in the global economy, Hindi film stars are forging their identities not just through their on-screen images and magazine and advertising appearances, but also through an array of media platforms, product endorsements, setting fashion trends, and involvement in social causes. Focusing on some of the best-known Indian stars since the late 1990s, the book discusses the multiplying avenues for forging a star identity, the strategies industry outsiders adopt to become stars, and the contradictions and conflicts that such star-making produces. It addresses questions such as: What traits of contemporary stars have contributed most to longevity and success in the industry? How has filmmaking technology and practice altered the nature of stardom? How has the manufacture of celebrity altered with the recent appearance of commodity culture in India and the rise of a hyper-connected global economy? By doing so, it describes a distinct moment in India and in the world in which stars and stardom are drawn more closely than ever into the vital events of global culture. Hindi films and their stars are part of the national and global entertainment circuits that are bigger and more competitive than ever. As such, this is a timely book creates opportunities for examining stardom in other industries and provides fruitful cross-cultural perspectives on star identities today. "Grounded in rigorous scholarship as well as a palpable love of Hindi cinema, this collection of 19 essays on a dizzying array of contemporary Hindi film stars makes for an informative, thought-provoking, illuminating, and most of all, a joyful read. Pushing boundaries of not only global Star Studies but also film theory as a whole, this de-colonised and de-colonising volume is a must read for film scholars, students and cinephiles!" Dr. Sunny Singh, Senior Lecturer - Creative Writing and English Literature, Sir John Cass School of Art, Architecture & Design, London Metropolitan University “A wide-ranging overview of Hindi cinema’s filmi firmament today, focussing on its most intriguing and brightest-burning stars. The variety of approaches to stardom and celebrity by both established and upcoming scholars reveals a web of interconnecting stories and concerns that provide fascinating new insights into the workings of today's Hindi film industry, while shining fresh light on contemporary India and the world we live in.” Professor Rosie Thomas, Centre for Research and Education in Arts and Media (CREAM), College of Design, Creative and Digital Industries, University of Westminster

Despite the recent explosion of scholarly interest in “star studies,” Brazilian film has received comparatively little attention. As this volume demonstrates, however, the richness of Brazilian stardom extends well beyond the ubiquitous Carmen Miranda. Among the studies assembled here are fascinating explorations of figures such as Eliane Lage (the star attraction of São Paulo’s Vera Cruz studios), cult horror movie auteur Coffin Joe, and Lázaro Ramos, the most visible Afro-Brazilian actor today. At the same time, contributors interrogate the inner workings of the star system in Brazil, from the pioneering efforts of silent-era actresses to the recent advent of the non-professional movie star.

Crossover Stardom: Popular Male Stars in American Cinema focuses on male music stars who have attempted to achieve film stardom. Crossover stardom can describe stars who cross from one medium to another. Although 'crossover' has become a popular term to describe many modern stars who appear in various mediums, crossover stardom has a long history, going back to the beginning of the cinema. Lobalzo Wright begins with Bing Crosby, a significant Hollywood star in the studio era; moving to Elvis Presley in the 1950s and 1960s, as the studio system collapsed; to Kris Kristofferson in the New Hollywood period of the 1970s; and ending with Will Smith and Justin Timberlake, in the contemporary era, when corporate conglomerates dominate Hollywood. Thus, the study not only explores music stardom (and music genres) in various eras, and masculinity within these periods, it also surveys the history of American cinema from industrial and cultural perspectives, from the 1930s to today.

Machine generated contents note:1.Blogging Donnie Yen: remaking the martial arts body as a cyber-intertext --2.`Flickering' Jackie Chan: the actor-ambassadorial persona on photo-sharing sites --3.`Friending' Jet Li on Facebook: the celebrity-philanthropist persona in online social networks --4.YouTubing Zhang Ziyi: Chinese female stardom in fan videos on video-sharing sites --5.Discussing Takeshi Kaneshiro: the pan-Asian star image on fan forums.