How Fit Is Your Business

Treat your business like your body and get in shape today! As with health and fitness you must have a clear image of what business health is before you can ever hope to achieve it. How Fit is Your Business delivers simple and concise ways to take inventory of your business, develop plans for improvement, and implement the changes needed to succeed. Included inside are the resources you will need to: - Measure your business with a ten-point business check-up - Interpret these results and establish benchmarks - Determine specific areas where your business needs improvement - Develop methodical, step-by-step processes for change - Break down the misconceptions that could lead you astray - Remove the mystery from the process of improvement - Learn the basic tools to build a better, healthier business - Measure progress and monitor success - Set the stage for success in all of your business endeavors

Like a jigsaw puzzle, a healthy business needs all the right pieces assembled properly in order to see the entire picture. In his latest book, Fit to Grow, Mark Richardson introduces those pieces through a comprehensive collection of simple yet effective business themes that will help you establish a strong foundation and enable you to grow a sustainable business. Themes that will make your business Fit to Grow include... - People are your greatest asset - Create clients and business will follow - If you give, you get - Aggressive but realistic - Exceed expectations Fit to Grow is the perfect follow up to Richardson's best-selling book, How Fit is Your Business?, which defines and directs you through a thorough diagnosis of your business fitness check up then shares the prescription for better business health. Fit to Grow provides the important growth pieces to make an organization, well, Fit to Grow

A practical approach to business transformation Fit for Growth* is a unique approach to business transformation that explicitly connects growth strategy with cost management and organization restructuring. Drawing on 70-plus years of strategy consulting experience and in-depth research, the experts at PwC’s Strategy& lay out a winning framework that helps CEOs and senior executives transform their organizations for sustainable, profitable growth. This approach gives structure to strategy while promoting lasting change. Examples from Strategy&’s hundreds of clients illustrate successful transformation on the ground, and illuminate how senior and middle managers are able to take ownership and even thrive during difficult periods of transition. Throughout the Fit for Growth process, the focus is on maintaining consistent high-value performance while enabling fundamental change. Strategy& has helped major clients around the globe achieve significant and sustained results with its research-backed approach to restructuring and cost reduction. This book provides practical guidance for leveraging that expertise to make the choices that allow companies to: Achieve growth while reducing costs Manage transformation and transition productively Create lasting competitive advantage Deliver reliable, high-value performance Sustainable success is founded on efficiency and high performance. Companies are always looking to do more with less, but their efforts often work against them in the long run. Total business transformation requires total buy-in, and it entails a series of decisions that must not be made lightly. The Fit for Growth approach provides a clear strategy and practical framework for growth-oriented change, with expert guidance on getting it right. *Fit for Growth is a registered service mark of PwC Strategy& Inc. in the United States

Fit Business Guide is your workout plan to get your brand in shape. This step-by-step book will guide you from the idea phase to launch and beyond as you scale your business in the health and fitness industry. James Patrick, internationally-published fitness photographer, business coach and the founder of the FITposium conference and online education network, shares his insights into success as an entrepreneur in the fitness space. Included in the book are details on how to how to overcome roadblocks, successfully brand your concept, finalize the business formation, develop your client profile, construct a marketing plan that works, use social media to grow your visibility, the art of selling and how to get the attention of the media. It is not enough to just have a great idea, you must take action on it in order to succeed. Fit Business Guide will give you the information you need to move forward confidently as you turn your passion into a profitable profession.

This is the first text to offer a comprehensive socio-cultural and historical analysis of the current fitness culture. Fitness today is not simply about health clubs and exercise classes, or measures of body mass index and cardiovascular endurance. Fit for Consumption conceptualizes fitness as a field within which individuals and institutions may negotiate - if not altogether reconcile - the competing and often conflicting social demands made on the individual body that characterize our current era. Intended for researchers and senior undergraduate and postgraduate students of sport, leisure, cultural studies and the body, this book utilizes the US fitness field as a case study through which to explore the place of the body in contemporary consumer culture. Combining observations in health clubs, interviews with fitness producers and consumers, and a discourse analysis of a wide variety of fitness texts, this book provides an empirically grounded examination of one of the pressing theoretical questions of our time: how individuals learn to fit into consumer culture and the service economy and how our bodies and selves become ‘fit for consumption.'

Your mind is like your body. Train it right, and it’ll become stronger, faster, and more agile! Grounded in simple yet proven strategies, Thoughtfully Fit trains your mind to perform well under any challenging circumstance. It helps you identify your strengths and weaknesses, maximize your full potential, and customize a plan for success. Developed by Darcy Luoma, one of America’s most highly credentialed leadership coaches, Thoughtfully Fit is the culmination of her lifetime work training leaders and teams to achieve peak mental fitness and overcome any hurdle effectively. Luoma is no stranger to life’s challenges, one of the biggest being her husband’s incarceration for a sexual assault case against a minor. Breaking down and giving up was not an option for her or her young daughters, so she relied on what she knows best: coaching and the Thoughtfully Fit® model revealed in her book. Through personal stories combined with concrete skills, Thoughtfully Fit draws on the same principles of being physically fit – like flexibility, agility, and strength – to train you to be mentally fit for life’s challenges, big or small. After reading this book, you will learn how to: improve communication strengthen your relationships have less conflict, resentment, and regret have more energy for the things you love live with greater intention Luoma has been where you are, and she will equip you to overcome whatever obstacles life throws your way!

Is your organisation in good shape for today’s digital world? Has it effectively changed the way it works to keep up with the new connected consumer? Or is it still stuck on the digital business basics, losing relevance and falling behind in the race for customers? Get Fit for Digital Business will help you to assess where you are now, where you need to go and how you can get there. Leaning on two decades of business transformation experience, Rob Laurens describes the difference between just doing digital and being digital. He provides a practical six-step process that any leader can use to accelerate change, seize the opportunities and counter the threats that digital technology brings. This is people-first business transformation for the real world; the way to build core strength, speed and agility throughout your organisation. Free from digital jargon and corporate gobbledegook, it’s a complete framework for leaders who don’t have time for an MBA in digital business – but who do want to get their teams in great shape to survive and thrive in a digital world. Get Fit for Digital Business will help you to create an enterprise that is not just more productive and profitable, but also happier and healthier – leaving you and your team feeling and performing better in every department.

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.