How The New Deal Built Florida Tourism

In 'How the New Deal Built Florida Tourism', David Nelson examines the creation of modern Florida tourism through the state and federal government during the Great Depression. And more specifically, with the Florida civic-elite's use of the Federal New Deal to develop state parks in order to re-boot Florida's depressed tourist industry.

Florida Historical Society Rembert Patrick Award Florida Book Awards, Silver Medal for Florida Nonfiction Countering the conventional narrative that Florida’s tourism industry suffered during the Great Depression, this book shows that the 1930s were, in reality, the starting point for much that characterizes modern Florida’s tourism. David Nelson argues that state and federal government programs designed to reboot the economy during this decade are crucial to understanding the state today. Nelson examines the impact of three connected initiatives—the federal New Deal, its Civilian Conservation Corps program (CCC), and the CCC’s creation of the Florida Park Service. He reveals that the CCC designed state parks to reinforce the popular image of Florida as a tropical, exotic, and safe paradise. The CCC often removed native flora and fauna, introduced exotic species, and created artificial landscapes that were then presented as natural. Nelson discusses how Florida business leaders benefitted from federally funded development and the ways residents and business owners rejected or supported the commercialization and shifting cultural identity of their state. A detailed look at a unique era in which the state government sponsored the tourism industry, helped commodify natural resources, and boosted mythical ideas of the “Real Florida” that endure today, this book makes the case that the creation of the Florida Park Service is the story of modern Florida.

This book provides an overview of the history and evolution of tourism to the present, and speculates on possible and probable change into the future. It discusses significant travel, tourism and hospitality events while referring to tourism-related notions and theories that have been developed since the beginnings of tourism. Its scope moves beyond a comprehensive historical account of facts and events. Instead, it bridges these with contemporary issues, challenges and concerns, hence enabling readers to connect tourism past with the present and future. This textbook aspires to enhance readers' comprehension of the perplexed system of tourism, promoting decision-making and even the development of new theories. This book will be of great interest to academics, practitioners and students from a wide variety of disciplines, including tourism, hospitality, events, sociology, psychology, philosophy, history and human geography.

A look at how the New Deal fundamentally changed American life, and why it remains relevant today "The New Deal was America's response to the gravest economic and social crisis of the twentieth century. It now serves as a source of inspiration for how we should respond to the gravest crisis of the twenty-first. There's no more fluent and informative a guide to that history than Eric Rauchway, and no one better to describe the capacity of government to transform America for the better."—Barry Eichengreen, University of California, Berkeley The greatest peaceable expression of common purpose in U.S. history, the New Deal altered Americans' relationship with politics, economics, and one another in ways that continue to resonate today. No matter where you look in America, there is likely a building or bridge built through New Deal initiatives. If you have taken out a small business loan from the federal government or drawn unemployment, you can thank the New Deal. While certainly flawed in many aspects—the New Deal was implemented by a Democratic Party still beholden to the segregationist South for its majorities in Congress and the Electoral College—the New Deal was instated at a time of mass unemployment and the rise of fascistic government models and functioned as a bulwark of American democracy in hard times. This book looks at how this legacy, both for good and ill, informs the current debates around governmental responses to crises.

Florida Historical Society Charlton Tebeau Award With an eye for the illogical and a flair for the irreverent, journalist Mark Lane aims his sharp wit at one of the most intriguing duties of the Florida legislature—signing state symbols into law. In Roaring Reptiles, Bountiful Citrus, and Neon Pies, he spotlights nineteen things that have been proposed and/or appointed to officially define Florida. Lane guides readers through the often-comic historical events that led to the selection of Florida’s official fruit, tree, gem, bird, song, and other items ranging from the well known to the obscure, packing in personal stories and laugh-out-loud moments along the way. Did you know the state slogan was almost “the alligator state”? Or that a mailbox in the shape of the state marine mammal can tell you a lot about a person? Readers will also discover that the bill proposing the state soil caused a crisis in the Senate and that the state play—written in the peculiar genre of symphonic outdoor drama—puts a heroic spin on the grisly European conquest of St. Augustine. “Full of the kind of unnecessary commentary that might cause trouble,” as Lane describes it, this book is also written with affection toward the wide diversity of lives and experiences that make up the state he calls home. He shows that deciding the things that represent us at any given moment is far trickier than it appears. Especially in Florida, a state aptly symbolized by “a lot of contradictions baked into a Key lime pie.”

This book’s predecessor, The Grapevine of the Black South, emphasized the owners of the Atlanta Daily World and its operation of the Scott Newspaper Syndicate between 1931 and 1955. In a pragmatic effort to avoid racial confrontation developing from white fear, newspaper editors developed a practical radicalism that argued on the fringes of racial hegemony, saving their loudest vitriol for tyranny that was not local and thus left no stake in the game for would-be white saboteurs. Thomas Aiello reexamined historical thinking about the Depression-era Black South, the information flow of the Great Migration, the place of southern newspapers in the historiography of Black journalism, and even the ideological and philosophical underpinnings of the civil rights movement. With Practical Radicalism and the Great Migration, Aiello continues that analysis by tracing the development and trajectory of the individual newspapers of the Syndicate, evaluating those with surviving issues, and presenting them as they existed in proximity to their Atlanta hub. In so doing, he emphasizes the thread of practical radicalism that ran through Syndicate editorial policy. Practical Radicalism and the Great Migration is a supplement to The Grapevine of the Black South, providing a fuller picture of the Scott Newspaper Syndicate and the Black press in the 1930s, 1940s, and 1950s.

Tara Mitchell Mielnik fills a significant gap in the history of the New Deal South by examining the lives of the men of South Carolina's Civilian Conservation Corps (CCC) who from 1933 to 1942 built sixteen state parks, all of which still exist today. Enhanced with revealing interviews with former state CCC members, Mielnik's illustrated account provides a unique exploration into the Great Depression in the Palmetto State and the role that South Carolina's state parks continue to play as architectural legacies of a monumental New Deal program. In 1933, thousands of unemployed young men and World War I veterans were given the opportunity to work when Emergency Conservation Work (ECW), one of Franklin Delano Roosevelt's New Deal programs, came to South Carolina. Renamed the Civilian Conservation Corps in 1937, the program was responsible for planting millions of trees in reforestation projects, augmenting firefighting activities, stringing much-needed telephone lines for fire prevention throughout the state, and terracing farmland and other soil conservation projects. The most visible legacies of the CCC in South Carolina are many of the state's national forests, recreational areas, and parks. Prior to the work of the CCC, South Carolina had no state parks, but, from 1933 to 1942, the CCC built sixteen. Mielnik's briskly paced and informative study gives voice to the young men who labored in the South Carolina CCC and honors the legacy of the parks they built and the conservation and public recreation values these sites fostered for modern South Carolina.