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Microeconomics bridges the gap between today's theory and practice, with a strong empirical dimension that lets students tests theory and successfully apply it. With carefully crafted features and vivid examples, Goolsbee, Levitt, and Syverson's text helps answer two critical questions students ask, "Do people and firms really act as theory suggests?" and "How can someone use microeconomics in a practical way? LaunchPad is an interactive online resource that helps students achieve better results. LaunchPad combines an interactive e-book with high-quality multimedia content and ready-made assessment options, including LearningCurve, our adaptive quizzing resource, to engage your students and develop their understanding. Features included: • Pre-built Units for each chapter, curated by experienced educators, with media for that chapter organized and ready to assign or customize to suit your course. • All online resources for the text in one location, including an interactive e-book, LearningCurve adaptive quizzing (see below), interactive applets, Dynamic Figures with manipulable variables, CalcClips whiteboard videos, and more. • Powerful Online Homework Options, with algorithmically generated exercises including, precalculus quizzes, and more • Helpful analytics, with a Gradebook that lets you see how your class is doing individually and as a whole. • A streamlined and intuitive interface that lets you build an entire course in minutes. LearningCurve in Launchpad In a game-like format, LearningCurve adaptive and formative quizzing provides an effective way to get students involved in the coursework. It offers: • A unique learning path for each student, with quizzes shaped by each individual's correct and incorrect answers. • A Personalised Study Plan, to guide students' preparation for class and for exams. • Feedback for each question with live links to relevant e-book pages, guiding students to the reading they need to do to improve their areas of weakness. For more information on LaunchPad including how to request a demo, access our support centre, and watch our video tutorials, please visit here. Request a demo or instructor access.

Environmental Science for a Changing World captivates students with real-world stories while exploring the science concepts in context. Engaging stories plus vivid photos and infographics make the content relevant and visually enticing. The result is a text that emphasizes environmental, scientific, and information literacies in a way that engages students.

IOLab is a handheld data-gathering device that communicates wirelessly to its software, and gives students a unique opportunity to see the concepts of physics in action. Students gain hands-on experience and watch their data graphed in real time. This can happen anywhere you have an IOLab device and a laptop: in the lab, in the classroom, in the dorm room, or in your basement. IOLab is flexible and makes it easy for instructors to design and implement virtually any experiment they want to assign their students or demonstrate in lecture.

In Reflect & Relate, distinguished teacher and scholar Steve McCornack provides students with the best theory and most up-to-date research and then helps them relate that knowledge to their own experiences. Engaging examples and a lively voice hook students into the research, while the book's features all encourage students to critically reflect on their own experiences. Based on years of classroom experience and the feedback of instructors and students alike, every element in Reflect & Relate has been carefully constructed to give students the practical skill to work through life’s many challenges using better interpersonal communication. The new edition is thoroughly revised with a new chapter on Culture; new, high-interest examples throughout; and up-to-the-moment treatment of mediated communication, covering everything from Internet dating to social media.

"Atoms First seems to be the flavor of the year in chemistry textbooks, but many of them seem to be little more than rearrangement of the chapters. It takes a master like McQuarrie to go back to the drawing board and create a logical development from smallest to largest that makes sense to students."---Hal Harris, University of Missouri-St. Louis "McQuarrie's book is extremely well written, the order of topics is logical, and it does a great job with both introductory material and more advanced concepts. Students of all skill levels will be able to learn from this book."---Mark Kearley, Florida State University This new fourth edition of General Chemistry takes an atoms-first approach from beginning to end. In the tradition of McQuarrie's many previous works, it promises to be another ground-breaking text. This superb new book combines the clear writing and wonderful problems that have made McQuarrie famous among chemistry professors and students worldwide. Presented in an elegant design with all-new illustrations, it is available in a soft-cover edition to offer professors a fresh choice at an outstanding value. Student supplements include an online series of descriptive chemistry Interchapters, a Student Solutions Manual, and an optional state-of-the-art Online Homework program. For adopting professors, an Instructor's Manual and a CD of the art are also available.

Short and to-the-point, A Pocket Guide to College Success, offers practical coverage on the topics typically covered in a full-size college success text, from academic skills like managing your time, critical thinking, and note taking to life skills such as money management, stress reduction, and pursuing your career path. The second edition of A Pocket Guide to College Success provides additional support on the transition to college as well as features new coverage on motivation, mindset, and goal-setting to help students be successful from the start. With even more emphasis on asking questions, this text focuses on helping students ask the right questions to the right people so that they can drive their own college success. Each new copy of the text can be packaged with LaunchPad Solo for College Success, our online course space that includes videos, the LearningCurve adaptive online assessment tool, and more. A full package of instructional support materials provides instructors all the tools they will need to engage students in this course and increase student retention. Also available: ACES, a nationally norm-referenced student self-assessment of non-cognitive and cognitive skills.

This bestselling text gives students a less rigorous, less mathematical way of learning inorganic chemistry, using the periodic table as a context for exploring chemical properties and uncovering relationships between elements in different groups. The authors help students understand the relevance of the subject to their lives by covering both the historical development and fascinating contemporary applications of inorganic chemistry (especially in regard to industrial processes and environmental issues). The new edition offers new study tools, expanded coverage of biological applications, and new help with problem-solving.