Innovation Sustainability And Management In Motorsports

“There’s probably no better sport than Formula E to present and study the science and practice of innovation within (motor)sport, and this book is a must read for those active within this fascinating area”. - Dr. Kristof de Mey, Sports Technology, Innovation & Business Developer at Ghent University, Belgium This open access book provides novel insights on management innovation and sustainability in motorsport. Utilizing the all-electric racing championship called Formula E as case, it draws upon data from multiple sources such as sustainability reports of Formula and its stakeholders, media data, podcasts and newspaper articles, partner publications, and social media outputs. It aims to generate a theoretical model that describes and explains the optimal conditions for innovation when it comes to enhancing a sport organisation's commercial product. Apart from its general transferability to sports research, this model enables further study of a motorsport phenomenon that has been hailed by media as the championship, which affirms money in sustainability. It has also been emphasized by sport researchers as a highly relevant case to study management innovation. This book will be interesting to academics working in sports management, knowledge management, innovation and sustainability. Hans Erik Næss (b. 1978) is an Associate Professor in Sport Management at Kristiania University College, Norway. He holds a PhD in sociology from the University of Oslo and is the author of several peer-reviewed articles and books on motorsports, including A History of Organizational Change: The case of Fédération Internationale de l’Automobile (FIA) 1945-2020. Anne Tjønndal (b. 1988) is an Associate Professor in Sociology of Sport at Nord University, Norway. She holds a PhD in sociology from Nord University and has published articles in high-quality international journals on topics like social innovation, gender and inclusion/exclusion in sport. Tjønndal is the Celia Brackenridge International Research Award winner for 2019.

This book provides fresh insights on how social innovations are utilized as strategies to make sport more accessible and inclusive. It does so by bringing together theoretical insights and empirical studies from Norway, Sweden, Denmark, the United States, Australia, Turkey and Belgium. Within the overarching topic of social innovation in sport, this book covers contemporary themes such as digitalization, urban planning, gender equality and innovation in sport policy and practice. It will be of interest to researchers and students in the fields of sociology of sport, sport management, sport science and sociology.

This book takes stock of the position of motorsport in the 21st century and considers how it will continue to influence sport business, politics, and society in the future. Presenting a set of thematic essays and multi-disciplinary case studies, the book demonstrates that motorsport continues to play a significant role in relationships between the automotive industry, nationalism, industrialisation, and capitalism as well as motorsports’ position as a feature of contemporary popular culture. Examining issues such as event management and legacy, environmental sustainability and ‘greenwashing’, diversity and inclusion, the rise of gaming and esports, and the use of sport as political soft power around the world across multiple motorsport disciplines, the book shines fascinating new light on this innovative but sometimes problematic industry. This is essential reading for all advanced students, researchers, managers, strategists, sponsors, and other stakeholders working at the nexus of motorsport, business, politics, and culture.

Studies the case of Formula 1® to show how businesses can achieve optimal performance in competitive and dynamic environments.

This book, the first study of its kind, examines the economics behind motorsports, in particular Formula One. Chapters discuss the costs involved in Formula racing and how they are borne by teams, promoters and racers. The book also looks at how society, the public and the private sectors stand to benefit economically from the motorsport industry. Other issues like the economics of TV rights, sponsorship and sustainability are also addressed, again for the first time in an economics book. Moving beyond the economics of what happens off the track, the book also undertakes a serious examination of what goes in to making a winning team and what having a winning racer can do for a team’s fortunes. Mourão’s highly relevant and contemporary book also looks at how motorsport teams confront the challenges of the modern sporting world, including the changing dynamics of sports media and considers the future of Formula 1 as motorsports evolve.

Social media has become an integral part of society as social networking has become a main form of communication and human interaction. To stay relevant, businesses have adopted social media tactics to interact with consumers, conduct business, and remain competitive. Social technologies have reached a vital point in the business world, being essential in strategic decision-making processes, building relationships with consumers, marketing and branding efforts, and other important areas. While social media continues to gain importance in modern society, it is essential to determine how it functions in contemporary business. The Research Anthology on Strategies for Using Social Media as a Service and Tool in Business provides updated information on how businesses are strategically using social media and explores the role of social media in keeping businesses competitive in the global economy. The chapters will discuss how social tools work, what services businesses are utilizing, both the benefits and challenges to how social media is changing the modern business atmosphere, and more. This book is essential for researchers, instructors, social media managers, business managers, students, executives, practitioners, industry professionals, social media analysts, and all audiences interested in how social media is being used in modern businesses as both a service and integral tool.

This book explores the history and politics of motor racing, one of the most popular and lucrative elements in the international sport industry. Written by a group of international scholars and motor racing specialists it discusses the sport’s origins, the relationship of motor racing to nation building and modernity (noting its links to fascism and dictatorship), the links between motor racing and the automobile industry, motor racing and the politics both of gender and of race, motor racing, the media and postmodernity, and motor racing, the spatial and globalization. This book speaks to scholars in history, politics, sport studies, the sociology of sport, sport management and cultural studies, along with the many lay readers who are interested in the relationship between motor sport and society.

Automotive Innovation: The Science and Engineering behind Cutting-Edge Automotive Technology provides a survey of innovative automotive technologies in the auto industry. Automobiles are rapidly changing, and this text explores these trends. IC engines, transmissions, and chassis are being improved, and there are advances in digital control, manufacturing, and materials. New vehicles demonstrate improved performance, safety and efficiency factors; electric vehicles represent a green energy alternative, while sensor technologies and computer processors redefine the nature of driving. The text explores these changes, the engineering and science behind them, and directions for the future.