Interpretive Master Planning

Interpretative Master Planning: A Framework for Historical Sites begins with the basics of any planning experience: why do an interpretative master plan (IMP) and is your institution ready to undergo such a process? These chapters are followed with straightforward guidance on how to go about organizing the necessary funding to pay for an IMP’s development, the core members of your planning team, choosing stakeholders, hosting focus groups, and using all the information gathered to develop an engaging interpretative master plan that is unique to your museum, historic site, or organization. The book features five case studies highlighting organizations that have undergone the interpretative master planning process. Each case study offers a unique point of view about the process and provides the organization’s conclusions as to what they would or would not do again if they had the choice. The end results showcase the wealth of useful information that can be garnered from an Interpretative Master Planning experience. Interpretative Master Planning: A Framework for Historical Sites offers a complete framework complemented by real-world examples for creating a blueprint that will strengthen any organization’s interpretation.

Interpretive Master Planning presents - in two comprehensive volumes (of which this is the second) - a wealth of information on how to plan and design interpretive facilities and services.John Veverka's lively text uses anecdotes, case histories and interactive examples to illustrate every aspect of the interpretive process: from how to decide exactly what to interpret, and how best to do it, through to effective planning, implementation - and very much more. Interpretive Master Planning is the most comprehensive reference book on the subject - over 650 pages in two volumes - an invaluable resource for designing interpretation that really works. "Interpretive Master Planning is full of illuminating examples and practical suggestions. This classic work is an essential manual for professional interpreters and for those first approaching this fascinating discipline." - Dr Marta Brunelli, Chair of Heritage Education (Faculty of Cultural Heritage), University of Macerata, Italy.

Museum professionals' increased focus on visitors in recent years has been demonstrated by, among other things, the enhanced practice of evaluation and the development of interpretive plans. Yet too often, these efforts function independent of one another. This book helps museums integrate visitors' perspectives into interpretive planning by recognizing, defining, and recording desired visitor outcomes throughout the process. The integration of visitor studies in the practice of interpretive planning is also based on the belief that the greater our understanding, tracking, and monitoring of learners, the greater the impact museums will make on public understanding of the science and humanities disciplines. An approach that advocates thoughtful and intentional interpretive planning that constantly integrates visitor perspectives is the next step in working with, rather than for, our communities; a step toward truly becoming visitor-centered and impactful as essential learning institutions of the 21st century.

Interpretive Master Planning presents - in two comprehensive volumes - a wealth of information on how to plan and design interpretive facilities and services.John Veverka's lively text uses anecdotes, case histories and interactive examples to illustrate every aspect of the interpretive process: from how to decide exactly what to interpret, and how best to do it, through to effective planning, implementation - and very much more. Interpretive Master Planning is the most comprehensive reference book on the subject - over 650 pages in two volumes - an invaluable resource for designing interpretation that really works. "Here is knowledge based on years of national and international interpretive planning projects with parks, museums, commercial attractions and a variety of other agencies. This is a classic work by an author who does interpretive planning every day."- Gary R Moore, Program Coordinator, MetroParks, Columbus and Franklin County, Ohio.

This second edition of Interpretive Planning: The 5-M Model for Successful Planning Projects draws from the author's more than three decades of experience in creating interpretive plans, and explains the process she has taught to hundreds of interpreters. This book can be a valuable tool for those wishing to develop an interpretive plan as well as those aspiring to work as a consultant or planner.

NEW REVISED AND EXPANDED COLOUR EDITION Interpretive Master Planning - "a classic work by an author who does interpretive planning every day" - sharesan unrivalledwealth of experience and practical adviceon how to plan and design interpretive facilities and services. Equally relevant to museums, visitor centres, and historic or natural history sites, John Veverka's lively text uses stories, case histories and interactive examples to illustrate every aspect of the interpretive process: from how to decide exactly what to interpret, and how best to do it, through to effective planning, implementation, marketing - and very much more. The most comprehensive reference book on the subject, Interpretive Master Planning focuses firmly on visitors and their experience. Richly illustrated in colour, its 40 chapters and almost 600 pages are an invaluable resource for designing interpretation that really works. In addition to the authoritative text, many time-saving checklists, forms and worksheets are included and designed to be freely reproduced."