K Fashion

The notion of “fashion” first entered human history in the late Middle Ages. Since then, it has linked daily existence to art, production to purchase, personal predilections to collective consumption practices. Countries have used it in developing their own unique identities. This book gives an overview of Korean fashion’s evolution to date. It looks at the different faces of its globalization, and takes you inside the modern history of the field, where the groundwork was laid for Korean style to make its presence felt throughout the world. It also takes a look at the designers transforming Korean fashion today, ans offers a sketch of Seoul’s major fashion thoroughfares,. The book presents a brief but rich opportunity to witness a new fashion force that is 150 years in the making. Walking the World’s Runways A New Vision for Korean Beauty Fashion: Another Korean Wave? K-Fashion: Beyond Asia The DNA of Korean Fashion King Gojong's Silk Hat and the Gipson Girl (1894?1920) The New Woman and the Spread of Western Styles (The 1920s?1930s) Monpe and the Macao Man (The 1940s) Korea's First Fashion Show and Fashion Designers (The 1950s) Miniskirts: The Times They Are A-Changin' (The 1960s) Youth and the Sociology of Denim (The 1970s) Young Fashion and a Changing City (The 1980s) Le K-Chic (The 1990s) The Korean Wave and a New Course for Fashion (The 2000s to Today) The Stories of Ten Designers Lie Sang Bong: A New Take on Traditional Korean Beauty Lee Young Hee: Bringing the 'Clothes of the Wind' to the World Son Jung Wan: Eternal Song of Femininity Woo Youngmi: Captivating the European 'Homme' Moon Young Hee: Navigating between Two Worlds Lee Jean Youn: Traditional Tailor in a Modern Body Doo-Ri Chung: Elegance Fit for a First Lady Kim Hye-soon: A Million and One Variations on the Hanbok Lee Kyumbie: The Next Louboutin? Zo Myounghee: Looking for the 'It Bag' A Walk Down Style Street Myeong-dong: Fast Fashion Battleground Dongdaemun: Linking History and Culture Itaewon: A Toast to Cosmopolitanism Cheongdam-dong: Brand-Name Stores and Designer Boutiques Hongdae: Vive la Subculture Garosu-gil: Where to Sample the Color of Trends Buam-dong: A Ray of Handmade Sunshine

This new textbook is a timely and interdisciplinary resource for students looking for an introduction to Korean popular culture, exploring the multifaceted meaning of Korean popular culture at micro and macro levels and the process of cultural production, representation, circulation and consumption in a global context. Drawing on perspectives from the humanities and social sciences, including media and communications, film studies, musicology, cultural studies, sociology, anthropology, history and literature, this book provides a comprehensive and up-to-date overview of Korean popular culture and its historical underpinnings, changing roles and dynamic meanings in the present moment of the digital social media age. The book’s sections include: K-pop Music Popular Cinema Television Web Drama, Webtoon and Animation Digital Games and Esports Lifestyle Media, Fashion and Food Nation Branding An accessible, comprehensive and thought-provoking work, providing historical and contemporary contexts, key issues and debates, this textbook will appeal to students of and providers of courses on popular culture, media studies and Korean culture and society more broadly.

Everything About the Fashion and Style of Korean Pop Music Step up and join the K-Pop revolution now! K-Pop, Korea’s infectious and high-energy pop music scene, features fashionable and talented singers and eye-popping visuals. Now you too can learn to dress and style yourself just like the top K-pop artists you love! In this beautiful, photo-filled book, you can read about the influence and inspiration behind a variety of K-Pop artists’ clothing and makeup styles from both their street styles and their most popular music videos and concert tours. Study the full-color photos to get the look and street styles of your favorite K-Pop solo artists and groups, both female and male, including: BTS G-Dragon (GD) Rain Jessica Jung EXO CL (Chaerin Lee) BLACKPINK Red Velvet TWICE And MANY More!! With K-POP Style, you’ll discover how to achieve the best outfits and makeup styles of your favorite K-Pop performers and turn heads wherever you go!

Korean dramas gained popularity across Asia in the late 1990s, and their global fandom continues to grow. Despite cultural differences, non-Asian audiences find "K-dramas" appealing. They range from historical melodrama and romantic comedy to action, horror, sci-fi and thriller. Devotees pursue an immersive fandom, consuming Korean food, fashion and music, learning Korean to better understand their favorite shows, and travelling to Korea for firsthand experiences. This collection of new essays focuses on the cultural impact of K-drama and its fandom, and on the transformation of identities in the context of regional and global dynamics. Contributors discuss such popular series as Boys over Flowers, My Love from the Star and Descendants of the Sun.

Samosir and Wee examine how the immensely popular Korean Wave ("K-wave") also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage. The Korean Wave refers to the global spread and popularity of South Korean culture, particularly its pop music ("K-pop"), serialised dramas ("K-dramas") and films ("K-films"). Given the South Korean government’s involvement in providing funding and publicity, the Korean Wave raises interesting sociolinguistic questions about the relationship between artistry and citizenship, the use of social media in facilitating the consumption of cultural products, and, ultimately, the nature of soft power itself. Studies of soft power have tended to come from the field of international relations. This book shows that sociolinguistics actually has a number of tools in its conceptual arsenal – such as indexicality, stance taking, affect, and styling – that can shed light on the Korean Wave as a form of soft power. As the first book-length sociolinguistic analysis of the Korean Wave and soft power, this book demonstrates how K-pop, K-dramas, and K-films have been able to encourage in consumers an anthropological stance towards all things Korean. This volume will be of particular interest to students and scholars in sociolinguistics, political science, cultural studies, and Korean studies.

The first volume in the Palgrave Studies in Practice: Global Fashion Brand Management series, this book provides a comprehensive view on the internationalization of fashion brands, offering unique academic and managerial insights into how fashion brands in diverse sizes can build and sustain their businesses in competitive global marketplaces. It explores the theories and trends occurring within the fashion industry, one of the most active sectors of internationalization. The majority of global fashion brands operate beyond their home countries, yet not much is known about the ventures that generate more than half of their revenues. This book takes a critical look at the global-by-nature fashion industry through a collection of actual cases from multiple countries and cultural backgrounds.

This captivating book reproduces arguably the most extraordinary primary source documents in fashion history. Providing a revealing window onto the Renaissance, they chronicle how style-conscious accountant Matthäus Schwarz and his son Veit Konrad experienced life through clothes, and climbed the social ladder through fastidious management of self-image. These bourgeois dandies' agenda resonates as powerfully today as it did in the sixteenth century: one has to dress to impress, and dress to impress they did. The Schwarzes recorded their sartorial triumphs as well as failures in life in a series of portraits by illuminists over 60 years, which have been comprehensively reproduced in full color for the first time. These exquisite illustrations are accompanied by the Schwarzes' fashion-focussed yet at times deeply personal captions, which render the pair the world's first fashion bloggers and pioneers of everyday portraiture. The First Book of Fashion demonstrates how dress – seemingly both ephemeral and trivial – is a potent tool in the right hands. Beyond this, it colorfully recaptures the experience of Renaissance life and reveals the importance of clothing to the aesthetics and every day culture of the period. Historians Ulinka Rublack's and Maria Hayward's insightful commentaries create an unparalleled portrait of sixteenth-century dress that is both strikingly modern and thorough in its description of a true Renaissance fashionista's wardrobe. This first English translation also includes a bespoke pattern by TONY award-winning costume designer and dress historian Jenny Tiramani, from which readers can recreate one of Schwarz's most elaborate and politically significant outfits.

The alarming level of greenhouse gases in the environment, fast depleting natural resources and the increasing level of industrial effluents, have made every single manufacturing activity come under the scrutiny of sustainability. When all kinds of waste such as clothes, furniture, carpets, televisions, shoes, paper, food wastes etc. end up in the landfill, only a few of them are naturally decomposed and thus a large majority remains as non-biodegradable. It is for this reason, efforts are concentrated to reduce the burden on earth by this waste, and as far as used textile products are concerned, there are now attempts to recycle or up-cycle. This book addresses the role of sustainability by using textile waste in fashion and textiles with respect to manufacturing, materials, as well as the economic and business challenges and opportunities it poses. This wide-ranging book comprises 19 chapters on the various topics including: · Solutions for sustainable fashion and textile industry · Agro and bio waste in the fashion industry · Innovating fashion brands by using textile waste · Waste in handloom textiles · Business paradigm shifting: 21st century fashion from recycling and upcycling · Utilization of natural waste for sustainable textile coloration · Circular economy in fashion and textile from waste · Future pathways of waste utilization for fashion · Sustainable encapsulation of natural dyes from Plant waste for textiles · Agro-waste applications for bio-remediation of textile effluent