Legal Nurse Consultant Marketing

Book 2 in the Creating a Successful LNC Practice Series is called Legal Nurse Consultant Marketing. This is a comprehensive compilation of tips, techniques and technology for legal nurse consultants insterested in expanding their businesses. You will explore how to develop your marketing plan and website, and to share your expertise to attract attorneys to you. Presenting information at attorneys conferences or law firms involves skills you will learn in this book. You will find out how to harness the power of video by creating videos that highlight your skills. Unsure about how to close the deal? The chapter on sales walks you through the process of bringing the case in. You will discover techniques in become more persuasive in your marketing. Take advantage of the two chapters on exhibiting to crack the code on one of the most successful ways to meeting attorneys to build a customer base. The author wrapped the book up with a chapter that answers common marketing questions. This book has something for LNCs with all levels of experience, from new to experienced. Book 1 in the Creating a Successful LNC Practice is called How to Start a Legal Nurse Consulting Business Do you want to grow your legal nurse consulting business? Develop a group of raving fans who will recommend you to their attorney colleagues? How do you build a strong legal nurse consulting business that will pay your bills and give you security? One of the essential components of creating a strong business is establishing a loyal customer base. This book is directed to legal nurse consultants to help them do just that. The principles here will help you to establish and maintain successful relationships with attorneys to build a solid business. Book 3 in the Creating a Successful LNC Practice is called How to Analyze Medical Records: A Primer for Legal Nurse Consultants . It is designed to help you master the skills needed to effectively function within this fascinating niche. It is based on the author's experience organizing thousands of medical records and proofreading thousands of reports. She has organized and analyzed records from every conceivable setting where medical and nursing care is provided, from the newborn nursery to the long term care facility. Use this book to read through, refer to, and consult to gain a greater understanding of medical record organization and analysis. Book 4 in the Creating a Successful LNC Practice is called How to be a Successful Expert Witness. This book is designed for expert witnesses who want to improve their skills, get more cases, and feel more confident when performing. It will help you strengthen your skills in this demanding field. This book draws on the author's experiences both as an expert witness and one who has trained hundreds of experts - nurses, physicians, and a variety of healthcare professionals. There is a lot at stake in medical malpractice cases. You want to do your best. By buying this book, you have made a great investment in increasing your knowledge. The information in this book is applicable to any type of healthcare expert witness.

How to Get More Clients: Marketing Secrets for Legal Nurse Consultants Book 5 in Creating a Successful Legal Nurse Consulting Practice Series This comprehensive book prepares you to take advantage of a range of ways to market your legal nurse consulting business. I share concepts relating to branding, relationship marketing, online marketing and more. You will discover techniques to help prospects and clients know, like and trust you. You will get in-depth knowledge about using websites and social media to market. Legal nurse consulting is particularly rich in stories. One section of the book defines the power of stories in attracting clients - whether those stories relate to cases you've handled or are the testimonials you collect from clients. Exhibiting provides a great opportunity to meet your prospects face to face. The last section provides solid tips for what you need to know to have a successful exhibiting experience. After I wrote Legal Nurse Consultant Marketing in 2016, I realized that book just scratched the surface of the subject. I find legal nurse consultants have a constant need for current tips and tools that make marketing and sales easier. The book you are holding in your hand greatly expands on the tips in Legal Nurse Consultant Marketing. Let's face it. Without marketing and sales, you don't have a business. Marketing brings attorneys to you. It makes them aware of your skills and what you can contribute to their practice. You need sales skills to close the deal and bring in the case. Section One covers the foundations and principles that create a marketing program. Here I introduce the concepts of defining your brand, using relationship marketing principles to help clients know, like and trust you, and employing a variety of low cost marketing techniques. Section Two tackles marketing online using websites and social media. You must have a website to be found, and it will happily work for you 24/7 - if you use it effectively to show your expertise. Study the chapters in this section to deepen your knowledge about online marketing. Section Three defines the power of stories in attracting clients - whether those stories relate to cases you've handled or are the testimonials you collect from clients. Legal nurse consulting is particularly rich in stories. Section Four provides solid tips for what you need to know to have a successful exhibiting experience. Exhibiting provides a great opportunity to meet your prospects face to face.

Legal Nurse Consulting and Expert Witness Marketing Handbook. The LNC MARKETING Handbook is geared towards Legal Nurse Consultants wanting to market their business and to increase their clientele and build their margin of profit. It has tips, techniques and effective strategies for Legal Nurse Consultants to make more money and build their business to succeed. They have researched strategies that have proven effective when marketing to attorneys, insurance companies, and other organizations in need of medical record reviews or testifying nurse experts. It includes information on what is needed to start up an LNC business and proven methods for marketing their LNC business. It is written by the first and only company that caters to full service marketing and mentoring for Legal Nurse Consultants and nurses in business...RN MARKET LLC. You can visit Veronica Castellana's Web site at: http://www.RNMARKET.com for more information on how to market your LNC business. Veronica is the author of the book. She is also a Legal Nurse Consultant. You can reach her consultng firm at: http://www.LNCFirm.com. Ryan Sanchez is also an author of the book and you can review his designs and Web sites at: http://www.RNMARKET.com. The LNC MARKETING Handbook, where you will find information to assist your nursing business and build your margin of profit.

Being a Legal Nurse Consultant is your calling. You love what you do. You are ready to go into practice for yourself. You have the education, the drive, and the ability - but is that really enough to succeed? Business Principles for Legal Nurse Consultants is an invaluable resource developed under the auspices of the American Association of

Designed to meet the needs of both novice and advanced practitioners, the first edition of Legal Nurse Consulting: Principles and Practice established standards and defined the core curriculum of legal nurse consulting. It also guided the development of the certification examination administered by the American Legal Nurse Consultant Certification Board. The extensive revisions and additions in Legal Nurse Consulting: Principles and Practices, Second Edition make this bestselling reference even more indispensable. The most significant change is the inclusion of 15 new chapters, each of which highlights an important aspect of legal nurse consulting practice: Entry into the Specialty Certification Nursing Theory: Applications to Legal Nurse Consulting Elements of Triage for Medical Malpractice Evaluating Nursing Home Cases Principles of Evaluating Personal Injury Cases Common Mechanisms of Injury in Personal Injury Cases ERISA and HMO Litigation The LNC as Case Manager Report Preparation Locating and Working with Expert Witnesses The Role of the LNC in Preparation of Technical Demonstrative Evidence Marketing Growing a Business Business Ethics Legal Nurse Consulting: Principles and Practices, Second Edition presents up-to-date, practical information on consulting in a variety of practice environments and legal areas. Whether you are an in-house LNC or you work independently, this book is your definitive guide to legal nurse consulting.

Do you want to grow your legal nurse consulting business? Develop a group of raving fans who will recommend you to their attorney colleagues? How do you build a strong legal nurse consulting business that will pay your bills and give you security? One of the essential components of creating a strong business is establishing a loyal customer base. This book is directed to legal nurse consultants to help them do just that. The principles here will help you to establish and maintain successful relationships with attorneys to build a solid business. There is an abundance of opportunity for legal nurse consultants. I will show how you to tap into it. Running a business is a challenge for most legal nurse consultants. Self-doubt and lack of confidence holds LNCs back from taking the risks associated with starting a business. The new business owner wonders: what if I fail? Conquering your mindset is a necessary step in getting a business started. Developing a polished professional appearance is also essential. Understanding the fears of attorneys will help you determine the needs of the ideal client. Discover how motivation affects your ability to reach ideal clients. Some legal nurse consultants may have to contact many potential customers to land a case. In this book you'll learn about cold calls, warm calls and hot leads. Use your networks to get referrals to attorneys, using a structured script that works. I will teach you exactly where to find attorneys and how to ask for referrals to your ideal client. But the book goes beyond outbound marketing -reaching out to attorneys- and also focuses on inbound marketing - attracting attorneys so they find you. It is natural for an attorney to check out your website before speaking to you about your services. What will the attorney find? Do you have a site? Is it professional in appearance and well optimized for search engine optimization? Are you blogging about topics of interest to an attorney? Are you building a list of prospects by offering them an enticing special report on your website? I will show you how you can develop these tools to build a list of attorneys to stay connected with. In this book I share specific strategies to overcome the overwhelmed feeling and how to learn when to say yes or no to opportunities or specific client requests. You'll recognize three roles people play to manipulate people, particularly inexperienced legal nurse consultants. And you'll discover how to remove yourself from the game. Goals strengthen any business development plan. Specific goal setting techniques will give you a sense of progress and a reason to celebrate. I will show you how to set SMART goals to which you can hold yourself accountable and track your results. Get concrete information about having a sound operating plan and mastery over your finances. This book shares tips on how to organize your finances, track income and expenses using calendars, budges, logs and accounting software. Well-established and respected legal nurse consultants may find they have more work than they can handle. Would you like to be in that situation? This book is geared to the legal nurse consultant who is searching for tips to jumpstart a consulting business. My nursing education taught me how to take care of patients but not how to run a successful business. In this book, I will share with you many lessons learned from running a successful LNC business for 25 years. The principles and tips in this book will help you gain success in your legal nurse consulting practice. Chapters: 1.Checking Your Mindset 2.Avoiding Business Struggles 3.Developing Your Business 4.Getting Your First Case 5.Creating Your Professional Image 6.Attracting Your Prospects 7.Reaching Out to Attorneys 8.Asking for Referrals 9.Managing Your Business 10.Organizing Your Finances

Life Care Planning, The LNC Marketing Handbook. How to work as a Legal Nurse Consultant. How to get the cases you want and achieve success. Modernized Strategies for the Legal Nurse Consultant including business start-up section. Market your professional services using tips from the first and only company that caters to full service marketing, mentoring and education for nurses and Legal Nurse Consultants in business..RN MARKET. Go to www.RNMARKET.com for more information. Visit www.LNCSTAT.com for more Legal Nurse Cosnulting education. Get Certified as an Advanced Legal Nurse Consultant for beginning nurses or nurses who have already been in the field of Legal Nurse Consulting. Call for your free phone consultation now! 813 261-4680.