Leisure Programming

This course textbook provides a comprehensive three-step plan for successful programming of services, programme leadership and understanding operational management in recreation and leaisure organisations.

This title shows leisure industry professionals how to attract the emerging and lucrative 'Baby Boomer' market by using evidence based research to understand the 'Boomer' generation's leisure values, interests and needs. It contains staff training strategies, marketing strategies and a guide to developing successful 'Boomer' programmes.

This comprehensive text addresses all three levels of leisure programming: direct service delivery, program planning, and program management. It focuses on issues related to customer service and benefits, such as providing leisure experiences, assessing customer needs, evaluating program impact, promoting positive customer and leader interactions, analyzing and implementing policies, and supervising staff..

Recreation Programming: Designing, Staging, and Managing the Delivery of Leisure Experiences incorporates information and techniques based on current knowledge about experiencing leisure and the current professional techniques and practices that programmers need to learn and master to design, stage, evaluate, and manage leisure experiences in any organization including government, commercial, and not-for-profit agencies. This eighth edition teaches the programmer to design and stage program services by learning the theory and techniques of recreation programming including (1) basic leisure theory that explains how leisure is experienced; (2) the generic structure of situated activity systems in which social interaction produces leisure experiences; (3) how programs are designed; and (4) procedures and techniques that programmers use to stage, evaluate, and manage recreation programs in a variety of agencies.

Used in numerous universities throughout the United States, Canada, Australia, and New Zealand, this book provides programming insights for educators, practitioners, and students. The book will present readers with the vital tools necessary in providing successful programs for their patrons.

"The text raws on current knowledge of leisure programming strategies for small, medium-sized, and large organizations in a variety of settings, including community recreation, community and cultural arts, nonprofit organizations, hospitality, tourism, public relations, and event management. The book uses the leisure and recreation perspective to present the essential principles of arts and cultural programming to plan, design, manage, and evaluate events."--BOOK JACKET.