Modern Communication with Social Media

Modern Communication with Social Media
Author: Dalal Mamta
Publsiher: BPB Publications
Total Pages: 156
Release: 2019-11-04
Genre: Business & Economics
ISBN: 9789388511049

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Learn to Explode Your Reach with Modern Day Communication Methods, Networking, Social Media, Customers, and moreKey features Covers all the essential topics in an easy to understand and simple manner Utilize social media management tools to manage social media platforms Understand the basics of communication Learn about the features offered by various social media management tools Gain familiarity with popular social media platforms Explore Twitter for business Understand Facebook for businessDescription The book, Modern Communication with Social Media, explores the evolution of communication, communication media, and covers social media in detail. It examines some of the most popular social media platforms available today. The book concludes with an analysis of various social media management tools.Social media enables people to connect with one another, regardless of distance, time, and other factors. For individuals, it is a valuable tool/platform to communicate and share information. For businesses, it is a means to connect with customers and utilize targeted advertising features of social media platforms. The book is a simplified primer or guide to Communication and Social Media.The book begins with exploring the evolution and history of communication and communication media over the centuries. It then moves on to introduce social media in detail. It examines some of the most popular social media platforms available today. The book concludes with an analysis of various social media management tools.By the end of this book, readers would be familiar with the basics of communication concepts, social media and its features and benefits, working with popular social media platforms such as Twitter, Facebook, and so on and they would be aware of major social media management tools.What will you learn Identify the need for communication Trace the history and growth of communication Understand the basics of communication Identify various forms of communication Identify communication channels Identify the features of social media List the benefits of social media Understand the basics of social media platforms Gain familiarity with popular social media platforms Utilize social media management tools to manage social media platformsWho this book is for This book is for those who are looking to familiarize themselves with communication concepts and social media.Table of Contents1. Communication2. Communication Channels3. Social Media4. Twitter5. Facebook6. WhatsApp7. Instagram8. Pinterest9. LinkedIn10. Social Media Management Tools11. AppendixAbout the authorMamta Dalal works in the technology industry and she is proficient in various technologies and products. She is based in Mumbai, India. When she is not busy at work, she can be found engrossed in books, movies, and shows.

Modern Communication with Social Media

Modern Communication with Social Media
Author: Mamta Dalal
Publsiher: BPB Publications
Total Pages: 158
Release: 2019-10-09
Genre: Business & Economics
ISBN: 9789388511841

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Learn to Explode Your Reach with Modern Day Communication Methods, Networking, Social Media, Customers, and more! DESCRIPTIONÊ The book, Modern Communication with Social Media, explores the evolution of communication, communication media, and covers social media in detail. It examines some of the most popular social media platforms available today. The book concludes with an analysis of various social media management tools. Social media enables people to connect with one another, regardless of distance, time, and other factors. For individuals, it is a valuable tool/platform to communicate and share information. For businesses, it is a means to connect with customers and utilize targeted advertising features of social media platforms.Ê The book is a simplified primer or guide to Communication and Social Media. The book begins with exploring the evolution and history of communication and communication media over the centuries. It then moves on to introduce social media in detail. It examines some of the most popular social media platforms available today. The book concludes with an analysis of various social media management tools. By the end of this book, readers would be familiar with the basics of communication concepts, social media and its features and benefits, working with popular social media platforms such as Twitter, Facebook, and so on and they would be aware of major social media management tools. KEY FEATURESÊ Covers all the essential topics in an easy to understand and simple manner Utilize social media management tools to manage social media platforms Understand the basics of communication Learn about the features offered by various social media management tools Gain familiarity with popular social media platforms Explore Twitter for business Understand Facebook for business WHAT WILL YOU LEARN Identify the need for communication Trace the history and growth of communication Understand the basics of communication Identify various forms of communication Identify communication channels Identify the features of social media List the benefits of social media Understand the basics of social media platforms Gain familiarity with popular social media platforms Utilize social media management tools to manage social media platforms WHO THIS BOOK IS FORÊ This book is for those who are looking to familiarize themselves with communication concepts and social media. Table of Contents 1. Communication 2. Communication Channels 3. Social Media 4. Twitter 5. Facebook 6. WhatsApp 7. Instagram 8. Pinterest 9. LinkedIn 10. Social Media Management Tools 11. Appendix

Social Media Communication

Social Media Communication
Author: Bu Zhong
Publsiher: John Wiley & Sons
Total Pages: 212
Release: 2021-08-31
Genre: Business & Economics
ISBN: 9781119041610

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Examines the social media mechanism and how it is transforming communication in an increasingly networked society Social Media Communication: Trends and Theories explores how social media is transforming the way people think and behave. Providing students with an in-depth understanding of the mechanism underlying social media, this comprehensive textbook uses a multidisciplinary approach to examine social media use in a wide range of communication and business contexts. Each chapter is based on original research findings from the author as well as recent work in communication studies, neuroscience, information science, and psychology. Divided into two parts, the text first describes the theoretical foundation of social media use, discussing the impact of social media on information processing, social networking, cognition, interpersonal and group communication, the media industry, and business marketing. The second half of the book focuses on research-based strategies for effectively using social media in communication and business such as the news industry, heath care, and social movements. Offering detailed yet accessible coverage of how digital media technology is changing human communication, this textbook: Helps readers make the best use of social media tools in communication and business practices Introduces more than a dozen theories in the areas of communication, psychology, and sociology to highlight the theoretical frameworks researchers use in social media studies Identifies a variety of trends involving social media usage, including the app economy and patient care Addresses the relation between social media and important contemporary topics such as cultural diversity, privacy, and social change Presents 14 imperative social media topics, each with the power to change the ways you see and use social media Social Media Communication: Trends and Theories is the perfect textbook for undergraduate and graduate courses in communication, business, journalism, business, and information science and technology. It is also an invaluable resource for researchers, educators, journalists, entrepreneurs, and professionals working in media management, advertising, public relations, and business marketing.

Modern Perspectives on Virtual Communications and Social Networking

Modern Perspectives on Virtual Communications and Social Networking
Author: Thakur, Jyotsana
Publsiher: IGI Global
Total Pages: 273
Release: 2018-10-12
Genre: Computers
ISBN: 9781522557166

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With the prevalence of social media, businesses and other organizations have a growing need to utilize various online media platforms and sites to engage and interact with their potential consumer base. Virtual communities and social networking can provide an effective escape route from the limits imposed by traditional media. Using optimal strategies can lead to more successful outcomes when using these platforms. Modern Perspectives on Virtual Communications and Social Networking provides innovative insights into connection and conversation through internet media that foster trust, commitment, and transparency in business. The content within this publication represents the potential to create virtual bonds with consumers through the observation of buying behavior, social media best practices, and digital marketing strategies. It is designed for business professionals, academicians, consultants, managers, marketers, and researchers and covers topics centered on the use of online media as a method of reaching a wider population.

Social Media and Your Brain

Social Media and Your Brain
Author: C.G. Prado
Publsiher: Bloomsbury Publishing USA
Total Pages: 203
Release: 2016-11-21
Genre: Psychology
ISBN: 9798216146254

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While society has widely condemned the effects on preteens and teens' natural social maturation of digitally enabled communication, such as texting and messaging, and of social media apps, such as Facebook, Instagram, and SnapChat, these forms of communication are adversely affecting everyone, including adults. This book examines how social media and modern communication methods are isolating users socially, jeopardizing their intellectual habits, and, as a result, decreasing their chances of achieving social and professional success. The ubiquitous use of the Internet and social media is changing our society—in some ways, for the worse. Use of social media, the Internet, and other purely digital and less-personal communication methods are distorting the intellectual and social maturation of teens and preteens in particular—those among us who were born into and raised with Internet technology. People's ability to read facial expressions, interpret subtle differences in spoken intonation, and perceive body language is in significant decline due to the use of social media and the Internet largely replacing direct, face-to-face contact with other human beings. This book documents how changes in our daily behavior caused by the proliferation of social media are reshaping individuals' personalities and causing an evolution of the character of our society as a whole. Readers will understand how these important changes came about and how more connectivity all too often leads to more ignorance and less comprehension, and will consider solutions that could counter the negative effects of being "too connected, too often."

The Impact of Social Media in Modern Romantic Relationships

The Impact of Social Media in Modern Romantic Relationships
Author: Narissra M. Punyanunt-Carter,Jason S. Wrench
Publsiher: Lexington Books
Total Pages: 289
Release: 2017-04-26
Genre: Language Arts & Disciplines
ISBN: 9781498544498

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The Impact of Social Media in Modern Romantic Relationships is the communication field’s most major, comprehensive volume of the study of social media and romantic relationship development. It is the first volume in the discipline of communication studies intended to provide an overview of romantic development that includes all types of social media, such as Tinder and Facebook. The volume contains several major communication and media scholars who have researched social media and romantic relationship development.

The Evolution of The Language Used In Social Media

The Evolution of The Language Used In Social Media
Author: Nathan Heid
Publsiher: GRIN Verlag
Total Pages: 8
Release: 2017-03-16
Genre: Business & Economics
ISBN: 9783668417120

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Essay from the year 2015 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: .96, The University of Akron, language: English, abstract: What is social media? Social media is any media of communication that allows users to create or share content with other people in their network. Over the past decade and a half, social media has grown in size and popularity. All over the world people are messaging each other through instant messaging applications like “Kik” and “Facebook Messenger”, sending each other silly photos with dog ears and a dog nose with applications like “Snapchat”, and tagging each other in various memes on Facebook and Instagram. With the recent introduction of social media, communicating with people has become easier than ever. With the push of a button, people can communicate with others across the globe in an instant. With the invention of social media, a new pseudo-language has been created ; using words like “LOL, ROFL, and, LMAO” and sayings like “Hit me up, what's the move?, and Sliding into the DM’s”, and sending Emojis. All these words have different meaning now than they did 10 years. Ultimately, social media has changed how we as a society communicate in the modern age, but with the strengthened communication over the internet over the recent years, our face to face conversation skills have fallen short. [...]

Fake News

Fake News
Author: Russell Chun,Susan J. Drucker
Publsiher: Unknown
Total Pages: 135
Release: 2020
Genre: Fake news
ISBN: 143315952X

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In this dizzying post-truth, post-fact, fake news era, the onslaught and speed of potentially untrue, incorrect, or fabricated information (some crafted and weaponized, some carelessly shared) can cause a loss of our intellectual bearings. If we fail to have a common truthful basis for discussions of opinion and policy, the integrity of our democracy is at risk. This up-to-date anthology is designed to provide a survey of technological, ethical, and legal issues raised by falsehoods, particularly social media misinformation. The volume explores visual and data dissemination, business practices, international perspectives, and case studies. With misinformation and misleading information being propagated using a variety of media such as memes, data, charts, photos, tweets, posts, and articles, an understanding of the theory, mechanisms, and changing communication landscape is essential to move in the right direction with academic, industry, and government initiatives to inoculate ourselves from the dangers of fake news. The book takes an international and multidisciplinary approach with contributions from media studies, journalism, computer science, the law, and communication, making it distinct among books on fake news. This book is essential for graduate or undergraduate students in courses dealing with fake news and communication studies. Relevant courses include media studies, journalism, public relations, media ethics, media law, social media, First Amendment law, philosophy, and political science.