No Sweat Elevator Speech

We've all had this happen: We're at a chamber meeting, networking event, or seminar, and the leader says, "Before we get started, let's go around the room and introduce ourselves. Tell us who your are and what you do. Give us your "Elevator Speech." Many of us start sweating when we heard those words. We've struggled with our Elevator Speech and it always seems to be a "work in progress." The Book Covers: * What is an Elevator Speech? * Why have one? * The two distinct Audiences for your Elevator Speech. * The different Elevator Speech Goals for each. * Two Words that formed the basis for the Elevator Speech Template. * The Eight Floors of the Elevator Speech. * Having your Elevator "Stop" and "Skip Floors." o Getting individuals "Off the Elevator." * How to deliver your Elevator Speech. * Bonus Tips to take your elevator Speech from Blah to Ah! * The Fear of Public Speaking. o This is why many dread the Elevator Speech. o Why this fear. o Nuggets to Lessen it! Read this book! Then use the Elevator Speech Template and and Worksheet to craft Your Elevator Speech. Write it - ReWrite it. Practice it - Tweak it - Practice it! Do that, and Your next Elevator Speech will be - NO SWEAT!

There is no magic formula for growing a successful consulting firm, but the few most important factors you must know are critical regardless of the type of consulting firm you are trying to grow. With leadership, diligence, discipline, and sustained effort, these principles can help you achieve your most visionary business aspirations. If you entered consulting to make a quick dollar, or to supplement your income, this book won’t offer you much. If, instead, you are hoping to create a sustainable enterprise that accumulates value you can capitalize on, then this is the book for you. You're the Boss: Growing and Selling a Successful Consulting Firm is written in a warmly conversational manner, making it accessible to novice consultants as well as seasoned professionals. It is an ideal resource for business consulting entrepreneurs who want to: Strategically steer their own rewarding business venture Grow their business and employ others in rewarding careers Profit from the sale of a highly successful independent business This book focuses on the creation of a capital asset and independent wealth, not just the mechanics of consulting. Bringing together the experiences and lessons learned from a dozen highly successful consulting entrepreneurs, the book provides stories that highlight the lessons in action in the USA, UK, Australia, Asia, and South Africa. The book is segmented into nine distinct lessons charting the journey of a successful consulting firm—from inception to sale. In addition, it presents the author’s proprietary growth model that he has applied successfully during his professional consulting experience, and which he credits for much of the commercial success he has experienced.

Since writing the first edition of NO SWEAT Elevator Speech! I've learned a LOT more about Elevator Speeches. Elevator Speeches are not just for salespeople and those in business. Often, we're in social situations or attending functions where someone asks, "Who are you and what do you do?"Besides our "day jobs," most of us wear several hats. We have families, friends, belong to organizations, and are passionate to promote different causes. These roles require different Elevator Speeches.This updated and revised book addresses the above and offers much more.

Don't just think of an elevator speech as a generic tool you use in chance moments--consider the concept as a strategy to manage multiple talking points and to communicate more complex idea's as well.Terri L. Sjodin's new work, Small Message, Big Impact, provides an entertaining, straightforward, and practical how-to guide on effectively communicating an important message in a short period of time. She gives readers an inspiring new perspective on the power of what she calls the Elevator Speech Effect and shows them how to employ this amazing little tool to create influence in today's market.Perhaps you want to promote an idea, a project, or a concept. Maybe you are looking to create a more compelling message to sell a product or service that will help you access challenging decision makers. Whatever your purpose--be it professional, academic, political, philanthropic, or personal--you can learn to craft a fresh, brief, and persuasive message that generates tangible results!In this book you will learn How a small message can have a big impact in helping you to communicate more effectively. How to build a compelling and persuasive case using six of the most consistently effective arguments in today's market. How to repurpose your existing presentations; incorporate new creative illustrations, and bring your message to life. How to speak in your own authentic voice--it's not only what you say, it's how you say it. How to morph your elevator speech content and employ your best material in a variety of presentation opportunities, including the internet and on social media platforms.This book includes outlines to help you craft your next talk, worksheets, a complete sample elevator speech, evaluation forms--and much more!

"Whether you're at a business event or a social function, what's the most common question asked by someone you've just met? 'What do you do?' In Give Your Elevator Speech a Lift!, media specialist Lorraine Howell guides you step by step through her unique process for creating a winning elevator speech. By using Lorraine's method, you can explain what you do in thirty seconds or less, as well as determine your listener's need and interest, making your elevator speech one of your most compelling--and time-efficient-- marketing tools for generating new business."--

Strongarm your way into the fitness industry Interested in becoming a personal trainer? Becoming a Personal Trainer For Dummies is, obviously, the book you need. Even if you know nothing about this career path and industry, this book will guide you through the basics and take you all the way through certification and getting your first job. We’re here to enlighten you on what’s involved in a personal training career and teach you everything you need to know to become certified. This updated edition covers current information on topics like social media, wearable technology, outdoor and virtual training, and newer workouts like CrossFit, Active Aging, and more. Learn what it’s like to be a personal trainer and discover if this career is for you Distinguish the different types of personal training Get the latest on wearable technology and other tricks of the trade Know what to expect when getting your certification and searching for jobs or clients Authored by a longtime fit pro who knows personal training inside and out, Becoming a Personal Trainer For Dummies shares expert insights in a fun, digestible way.

Use Neuroscience To Be Remembered for the Right ReasonsYou¿re nicely dressed and striking all the body language to be just the right person others want to meet and remember. What do you say when they ask you the inevitable question ¿What do you do?¿ If your 30-second answer is boring, cringe-worthy or forgettable, the rest of your preparation is worthless.That doesn¿t have to be you. Guided by this short book, you¿ll discover how to easily create a ¿wardrobe¿ of Elevator Speeches, which will be powerful and memorable, for every occasion and all types of people. Even better, you will find multiple uses for your Elevator Speech to reinforce your Personal Brand. Developed by a pro, this simple-to-follow method has been successfully used by herself and hundreds of business owners, corporate professionals and non-profit executives she has taught. In this book you¿ll find: - The 3-part Elevator Speech formula¿easy to create and powerful to deliver. - Recognize a great Elevator Speech and how it fits into your Personal Branding. - Insights into Neuroscience that apply to your Elevator Speech, as well as your overall success. - Examples you¿ll use repeatedly with Before and After Elevator Speech makeovers. - Multiple ways to use your Elevator Speech that make so much sense you¿ll smack your head that you hadn¿t thought of them! Make the right first impression. The kind that people will remember for all the right reasons. You can be on the right track as early as today. If you liked ¿The Power of Habit: Why We Do What We Do in Life and Business¿ or ¿The Four Hour Workweek¿ you¿ll want to add this book to your list.

HOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a difficult feat. The only customers tougher than hagglers are the ones so uninformed about what they are buying, they don't even realize when they are getting the deal of a lifetime. In How to Sell to an Idiot, authors John Hoover and Bill Sparkman show you how to ignore your own inner idiot and start selling more by doing less of what doesn't work and more of what does. Along with a wealth of proven sales guidance and effective techniques, you'll learn how to: Use idiot-proof planning and preparation to make prospecting far more effective Use idiot-speak to connect with prospects and gather vital information that makes selling easy Spice up your sales pitch for faster closings and larger sales Wring referrals out of clients like water from a sponge And much more! "Selling is an act of compassion. Sales professionals must believe that their products and services will improve the quality of their customers' lives. Hoover and Sparkman get that. Selling must also be fun-for the salesperson and the customer. How to Sell to an Idiot makes it clear that the first laugh of the day must be at ourselves." —Roger P. DiSilvestro, former Chairman and CEO, Athlon Sports Publishing and coauthor of The Art of Constructive Confrontation "How to Sell to an Idiot hits the bull's-eye. Great practical steps that will help anyone in sales reach the goal line. Truly a creative approach with fresh new ideas delivered with humor." —Charles S. Dreyer, Director of Sales-Southern California Coastal Region, K. Hovnanian Homes, a Fortune 500 company "How to Sell to an Idiot provides an entertaining and creative look at the formula for sales success. Insightful and fun, you'd have to be an idiot not to add this book to your resource library!" —Chip Cummings, international speaker, marketing expert, and author of Stop Selling and Start Listening