Organizational Semiotics

Organizational Semiotics: Evolving a Science of Information Systems covers such issues as: -Fundamental concepts such as 'information', 'data', 'message', 'communication', 'knowledge', 'organization', 'system' and so on; -Properties of signs vital to organizational functioning, such as their meanings, the intentions they express and the valuable social consequences they produce; -'Architecture' of organizations when they are viewed as information systems, based on their semiotics features; -Understanding language in organizational contexts, for example, the limitations on the language used to conduct business affairs; -The empirical study of communications for requirements elicitation; -Applying semiotic categories (e.g. physical, empiric, syntactic, semantic, pragmatic, social) to various problems; -Organizational knowledge representation; -Business process re-engineering methods and the design of e-commerce systems.

This edited volume brings together two largely separate fields – organization studies and multimodal social semiotics – to develop an integrated research agenda for the novel interdisciplinary field of ‘organizational semiotics’. Organizations, whether for profit, non-profit, or governmental, dominate much of everyday life, and multimodal communication is not only an output of organizations, but is also constitutive of them. This volume argues in particular for the importance of organization studies for social semioticians – not just as a site of application, but also as a critical contemporary context that requires novel and expanded methods of analysis and critique, and new practices of partnership. The volume addresses a range of institutions and sectors, from civil to retail to medical, from corporations to universities, and reveals how a deep engagement with their meaning-making practices produces insights not just about communication but also about the broader contemporary cultural context in which organizations play such a significant role. Fundamentally, it reveals that the rich analytical and theoretical resources of multimodal perspectives on organizations studies can – and should – make a fundamental contribution to our understanding of organizations in social life. This volume is relevant to social semioticians and organizational researchers as well as to practitioners and decision-makers in organizations.

Organizational Semiotics occupies an important niche in the research community of human communication and information systems. It opens up new ways of understanding the functioning of information and information resources in organised behaviour. In recent years, a numberof workshops and conferences have provided researchers and practitioners opportunities to discuss their theories, methods and practices and to assess the benefits and potential of this approach. Literature in this field is much in demand but still difficult to find, so we are pleased to offer a third volume in the miniseries of Studies in Organizational Semiotics. This book is based on the papers and discussions of the fifth workshop on Organizational Semiotics held in Delft, June 13-15, 2002, hosted by Groningen University and Delft Technical University in the Netherlands. The topic of this workshop was the dynamics and change in organizations. The chapters in this book reflect recent developments in theory and applications and demonstrate the significance of Organizational Semiotics to information systems, human communication and coordination, organizational analysis and modelling. In particular, it provides a framework that accommodates both the technical and social aspects of information systems. The mini-series presents the frontier of the research in this area and shows how the theory and techniques enhance the quality of work on information systems.

Drawing meaningful conclusions from organisational data is challenging, and theoretical frameworks can often illuminate information in fresh and useful ways. This book is one of the first to demonstrate how organisational semiotics can be applied to business informatics and information systems. Semiotics, a long-established discipline of signs, offers a rich philosophical and theoretical foundation for understanding information systems. This book demonstrates how applying the framework of semiotics to an organisation can provide insights into its communication needs, and as a result, enhance the design of its information system. The authors demonstrate how organisations collect, process, represent, store and consume information through a complex system which is aligned to support its objectives and enhance performance. Organisational Semiotics for Business Informatics clearly introduces the basic principles and describes a set of methods and techniques rooted in organisational semiotics. These have been applied to business applications; demonstrated through real life case studies. This ground-breaking book has the potential to transform the theoretical understanding of information systems into the basis of a scientific discipline.

Organisational semiotics is a discipline that is concerned with the interrelationships between individuals and groups, and between humans and technology, functioning in organisations and society. Organisational semiotics opens up the prospect of theory-building and the development of new methods and techniques to gain insights into organised behaviour and enacted social practices, in the presence and absence of various technologies. It shares common interests with many other approaches to information and organisations, such as computer science, computational semiotics, organisational engineering, and language action perspective. The common vision shared by these approaches is to treat organisations and related information systems and technologies within a unified semiotic framework, with particular reference to the huge range of issues that elude many traditional disciplines. The analysis and design of information systems develops methods for solving the practical problems but offers no rigorous, theoretical foundation for them or how information functions within and between organisations. The semiotic perspective accommodates the individual and the social, the human and the technical, intra- and inter-organisational interactions, at a level of detail that is required in the study, modelling, design, and engineering of new and alternative organisational and technical systems. This perspective is outlined in the chapter presentations of Information, Organisation and Technology.

This volume stresses the contemporary relevance of semiotics. The introductory chapter shows how the collection of papers emphasises crossings at the material level of physical reality as well as in their semio-cognitive and cultural implications, questioning the delimitation of interdisciplinary borders between the social sciences and humanities and STEM disciplines. The volume shows how semiotics continues to provide a framework for emerging knowledge traditions without completely disregarding its past. Through explorations in fields as wide apart as ecological psychology and visualisation systems, by finding correspondences between the arithmetic of music and cosmic energies or between the pedagogic significance of images and habitat facilities, as well as using investigation tools ranging from the mathematical representation of concepts to science education, this book addresses multifarious aspects and implications of culture and cognition, standing convincing proof that semiotics is as alive, productive and scholarly useful as ever.

Coordination And Communication Using Signs: Studies in Organisational Semiotics is a cutting-edge volume that bridges the gap between the technical and social aspects of information systems and information technology. The chapters in the book are divided into two major sections. The first section deals with Communication and Pragmatics, and Organisational Systems and the following topics are examined: the semiotic framework and natural language; coordination and communication using natural language and other artifacts in a real-life setting; substantive-level issues of information systems and business processes from several theoretical perspectives; language as action; communication quality in the context of systems and business processes; organisational action and Greimas' semiotics. Section Two concentrates on organisational systems, which may or may not include a computer system as a component and examines the following topics: semiotic strategies and semiotic models of organisational structures; the impact of information technology with instructive case studies; the impact of information technology with a particular focus on sense-making in the work floor context; the design of computer information systems; improving the design quality of agent-based information systems; the design of information systems, in terms of capacity, and data scheme. All the chapters in the volume have been submitted to a review process of discussants and peer reviews.