Perry Chen Yancey Strickler Charles Adler And Kickstarter

Crowdfunding is not a new concept--it was actually used by the Medicis and Walt Whitman in the funding of the arts. However, crowdfunding through the Internet is a new phenomenon. This book introduces readers to the concept of funding creative projects through a group of people, explaining its benefits and how it works. The history of crowdfunding is covered to the present day. Once Kickstarter came along, the company itself had to raise funds to get started. This book highlights the efforts of Chen, Strickler, and Adler to sell their idea to investors. It reveals how Kickstarter went through growing pains but finally emerged as one of the most successful Internet companies today. Readers learn about what it takes to make a start-up a lasting enterprise. With fact sheets on the founders and the company, this book serves as an inspiration for anyone interested in one day starting his or her own Internet company.

From two influential and visionary thinkers comes a big idea that is changing the way movements catch fire and ideas spread in our highly connected world. For the vast majority of human history, power has been held by the few. "Old power" is closed, inaccessible, and leader-driven. Once gained, it is jealously guarded, and the powerful spend it carefully, like currency. But the technological revolution of the past two decades has made possible a new form of power, one that operates differently, like a current. "New power" is made by many; it is open, participatory, often leaderless, and peer-driven. Like water or electricity, it is most forceful when it surges. The goal with new power is not to hoard it, but to channel it. New power is behind the rise of participatory communities like Facebook and YouTube, sharing services like Uber and Airbnb, and rapid-fire social movements like Brexit and #BlackLivesMatter. It explains the unlikely success of Barack Obama's 2008 campaign and the unlikelier victory of Donald Trump in 2016. And it gives ISIS its power to propagate its brand and distribute its violence. Even old power institutions like the Papacy, NASA, and LEGO have tapped into the strength of the crowd to stage improbable reinventions. In New Power, the business leaders/social visionaries Jeremy Heimans and Henry Timms provide the tools for using new power to successfully spread an idea or lead a movement in the twenty-first century. Drawing on examples from business, politics, and social justice, they explain the new world we live in--a world where connectivity has made change shocking and swift and a world in which everyone expects to participate.

A groundbreaking book on the growing trend of crowdfunding Crowdfunding has gained considerable traction over the last few years. By combining the Internet/social media with equity-based financing, it is poised to usher in a new asset class that will change how early stage and small business financing transactions are consummated. Author Steven Dresner, Founder and CEO of Dealflow.com, understands the nuances of how crowdfunding can help companies gain much needed access to capital, and now he shares those insights with you. Engaging and informative, this book will serve the needs of a global audience comprising entrepreneurs, financiers, and other professionals. It skillfully addresses the market dynamics that are catapulting crowdfunding into the mainstream and explores essential issues ranging from planning an online campaign, post-transaction management, and business planning to securities law and tax issues. Puts the business of crowdfunding in perspective with a look at the current marketplace, overview of important data, and legitimate concerns Examines effective techniques for communicating with the crowd Details equity-based financing and other sources such as debt instruments Contains contributions from a wide array of individuals involved in the worlds of finance, law and accounting, social media, marketing, as well as DealFlow Media's own staff Crowdfunding affords-start ups and other smaller businesses better access to capital via the Internet/social media. It also allows an investor of any size to back a business of their choosing. This new book will show you what this process entails and how it can benefit everyone involved.

Economics is the nexus and engine that runs society, affecting societal well-being, raising standards of living when economies prosper or lowering citizens through class structures when economies perform poorly. Our society only has to witness the booms and busts of the past decade to see how economics profoundly affects the cores of societies around the world. From a household budget to international trade, economics ranges from the micro- to the macro-level. It relates to a breadth of social science disciplines that help describe the content of the proposed encyclopedia, which will explicitly approach economics through varied disciplinary lenses. Although there are encyclopedias of covering economics (especially classic economic theory and history), the SAGE Encyclopedia of Economics and Society emphasizes the contemporary world, contemporary issues, and society. Features: 4 volumes with approximately 800 signed articles ranging from 1,000 to 5,000 words each are presented in a choice of print or electronic editions Organized A-to-Z with a thematic Reader's Guide in the front matter groups related entries Articles conclude with References & Future Readings to guide students to the next step on their research journeys Cross-references between and among articles combine with a thorough Index and the Reader's Guide to enhance search-and-browse in the electronic version Pedagogical elements include a Chronology of Economics and Society, Resource Guide, and Glossary This academic, multi-author reference work will serve as a general, non-technical resource for students and researchers within social science programs who seek to better understand economics through a contemporary lens.

Independent Filmmaking and Digital Convergence: Transmedia and Beyond offers a comprehensive analysis of the technological changes of the past few decades in independent film and media-making, and explores new strategies and practices in media production, exhibition and distribution for independent producers and content creators. The book examines how independent filmmaking concepts have merged with digital and online technologies to create new hybrid multi-platform content creations. It explores key questions like how to reach an audience at a time when media conglomerates and their products dominate the market, and simultaneously, there is an overabundance of content competing for viewer time. The book investigates what kind of stories we tell and why; how the audience has changed, and what their expectations are; what the various niche markets are for independent producers and creators in new media; and new models for media financing and distribution. The content found in this book: Bridges the gap between professional media-makers and amateurs by focusing on new and emerging media models and practices. Provides a holistic view of the new media landscape, and practical advice on producing content in the new multi-platform media environment. Demonstrates how to create financially sustainable models for independent producers and creators in a shifting and unstable environment, providing many challenges, but also opportunities for independents. The author's website (http://www.filmconvergence.com/) supports this book with case studies, news and updates.

A Companion to American Indie Film features a comprehensive collection of newly commissioned essays that represent a state-of-the-art resource for understanding key aspects of the field of indie films produced in the United States. Takes a comprehensive and fresh new look at the topic of American indie film Features newly commissioned essays from top film experts and emerging scholars that represent the state-of-the-art reference to the indie film field Topics covered include: indie film culture; key historical moments and movements in indie film history; relationships between indie film and other indie media; and issues including class, gender, regional identity and stardom in in the indie field Includes studies of many types of indie films and film genres, along with various filmmakers and performers that have come to define the field

It's a common word to hear these days—crowdfunding. Websites such as Kickstarter and Patreon are bringing businesses and creators together with donators and investors. This guide explains the basics of how crowdfunding works. This title will inform readers of how Kickstarter, the world’s largest crowdfunding platform, works and about some of the projects it has made possible. All the steps readers need to follow to start a Kickstarter campaign or create content and find supporters on Patreon are covered in depth. Furthermore, the text uncovers well-known campaigns and content—and teaches readers how to bring their own ideas to life.

No money, no fun? Not any more! Nowadays, start-ups, one man businesses, social organisations and even the ordinary man next door can tap into various crowdfunding platforms to made their wildest and wackiest ideas come true. The crowdfunding concept is simple: you describe your idea, and the group decides whether or not it’s good and has potential by the financial support they do or don’t offer. Crowdfunding enables people and companies with little capital to get to work immediately. But it’s far more than just making an investment or providing funding: the interested parties are right in the middle of the action, watching the birth of a new and exciting idea first-hand! This guide aims to provide an overview of the crowdfunding scene. We look at questions such as how crowdfunding evolved, the role it plays in society today, and how crowdfunding works for different groups of people. This book also aims to help you find the right platform for your very own idea! This book is your perfect companion when it comes to finding the ideal strategy and getting your idea up and running. Crowdfunding is not simply about creating a convincing video, but also about doing a certain amount of homework and networking, which you’ll need in order to market your product successfully. Last but not least, this book describes some of the biggest successes and flops in crowdfunding. Immerse yourself in the world of crowdfunding, and read how you can deploy simple means to move the masses and bring your idea to life!