Professional Web Design

Whether you are an intermediate Web designer looking to take your sites to the next level or a more experienced designer looking to improve your professional skills, you will find the tools to meet your needs in "Professional Web Design: Techniques andTemplates," Second Edition. This completely updated version of the best-selling book features the 50 professional-quality, license-free Web design templates from the original, as well as 15 new templates, all of which can be easily customized and extended. Each ready-to-use design includes a homepage, and one second-level page, and the framework to build subsequent pages. All of the specific techniques that are required for building these and other highly usable sites have been updated to cover the latest technologies, including HTML, XHTML, JavaScript, CSS, Photoshop CS, and PHP. Also included are five new HTML e-mail templates, an increasingly important marketing tool. Detailed tutorials and hands-on projects teach both basic and sophisticated design concepts, including how to create designs for low, medium, or high content sites and the strengths and weaknesses of each. The new edition also includes four new chapters on Cascading Style Sheets, using client-side scripting, creating dynamic sites, and an overview of the new Web designs. It covers important topics such as client- and server-side scripting, security, and using databases to update a site's content.

"This book presents guidelines for professional Web development, including communicating with clients, creating a road map to a successful portfolio, rules for professional networking and tips on designing user interfaces for business Web applications"--

Advanced Professional Web Design: Techniques and Templates (CSS & XHTML) is the must-have book for advanced designers who want to expand their skills and improve the quality of their designs. Learning CSS technology and continually improving one's design and developer skills is becoming increasingly essential for every Web designer in today's marketplace. This book teaches designers and developers how to bridge the knowledge gap from XHTML table-based design to full CSS-based design, and master the technologies and techniques needed. But the book isn't just about the theory behind design; it's about putting it into practice right away. Using the ~140 customizable designs, designers can use what they learn immediately. This indispensable collection of designs includes 20 CSS-driven templates, 80 XHTML table-based templates, 10 e-newsletter templates, 10 signature templates, and 20 Photoshop designs that can be coded. Too see some of the sample templates that come on the book's companion CD, visit the author's Web site at http://www.a5design.com/a5-book-designs. The book goes well beyond the authors' very successful Professional Web Design: Techniques and Templates by providing advanced tools and techniques that teach how e-commerce and shopping carts work, explain the concept of database-driven sites, and show how to create relative sizing designs, among other important topics. The techniques are taught with an emphasis on CSS, including explanations, examples, and templates that go far beyond existing CSS documentation. The database-driven and e-commerce examples in the book are written using CFML (ColdFusion Markup Language). Because the purpose of this book is to give a high-level explanation of such techniques, the techniques can be easily translated to other languages, such as ASP/ASP.Net, JSP, and PHP. This is a unique training course and free library of templates all in one!

If I gave you a box of carpentry tools, could you build me a house? While having the right tools to do a project is a great first step, you still need to learn the overall process of how and when to use those tools to achieve your goals, knowledge that few other web design books present. This book starts from the assumption that you have the right tools -- an Internet connection and a web authoring program or an HTML reference book -- to begin with. (If you don't, the first chapter will bring you up to speed.) Then in clean, clear language, it steps you through the web design and development process from start to finish, from a successful studio owner's perspective: Brainstorming site goals, gathering and converting content, developing a strategic site architecture, balancing elements of tone, message, and navigation, prototyping and presenting designs, organizing and trafficking files, production, subcontracting, publishing and promotion. Whether you're working on a 5-page site for your community organization or you're the project manager for a huge portal site for a Fortune 100, this book will provide you with the essential strategies and checkpoints that ensure a successful web site. Anne-Marie Concepcion is the founder and creative director of a busy cross-media (web, print, and CD-ROM) design firm in Chicago, Illinois. She is a seasoned new media consultant and an Adobe and Quark certified trainer. Her clients have included the Joyce Foundation, the Original Levi's Store, R.R. Donnelley and Sons, LobsterGram, the Chicago Tribune and World Book Encyclopedia (for which she wrote their inaugural Desktop Publishing entry in 1994). Anne-Marie has written for HOW, Digital Chicago, X-Ray, Step-by-Step Electronic Design, and was Publish magazine's Web Design columnist.

Updated and revised to reflect changes to cascading style sheets (CSS) development procedures since the first edition was published, Professional CSS: Cascading Style Sheets for Web Design, 2nd Edition offers a hands-on look at designing standards-based, large-scale, professional-level CSS web sites. Understand designers’ processes from start to finish and gain insight into how designers overcome a site’s unique set of challenges and obstacles. Become comfortable with solving common problems, learn the best practices for using XHMTL with CSS, orchestrate a new look for a blog, tackle browser-compatibility issues and develop functional navigational structures.

This guide to professional Web design was carefully selected, prepared and edited to bring you the most useful Web design advice from Smashing Magazine’s articles. Know where you stand, put your situation in perspective, and get the advice you've been looking for. TABLE OF CONTENTS - 10 Harsh Truths About Corporate Websites - Portfolio Design Study: Design Patterns And Current Practices - Creating A Successful Online Portfolio - Better User Experience With Storytelling - Designing User Interfaces For Business Web Applications - Progressive Enhancement And Standards Do Not Limit Web Design - Color Theory For Designers, Part 1: The Meaning Of Color - Is John The Client Dense Or Are You Failing Him? - How To Identify And Deal With Different Types Of Clients - How To Respond Effectively To Design Criticism - Web Designer’s Guide To Professional Networking - Group Interview: Expert Advice For Students and Young Web Designers

A practical guide to crafting elegant, intuitive, and customer-friendly websites to deliver a high-quality user experience using the powerful features of the Odoo website builder Key FeaturesUnderstand website creation using the Odoo website builder and learn how to make the most of itExtend your website by configuring the additional tools and functional optionsLearn about manageability and real-time functioning of the website using various operational toolsBook Description The Odoo website builder is an operational tool in the Odoo platform that allows you to design, develop, and manage a website. This book introduces and explains all the features of the Odoo website builder that will help you to be more productive while creating websites. The book starts with an overview of the Odoo website builder, its functionalities, and the tools it offers. Using descriptive illustrations and practical examples, you'll gain detailed insights into the block operations of the Odoo website builder and learn how to work with structure blocks, features blocks, and dynamic content blocks. As you advance, you'll discover how to use the HTML, CSS, or JS editor in Odoo website builder applications for customization. This Odoo book will take you through the different aspects of website building and show you how e-commerce websites can be designed and developed using website builder applications. You'll build a website, manage it, and run a discussion forum in Odoo using the website builder, and apply your knowledge to add a live chat tool that can be incorporated into your website using the Odoo website builder. By the end of this book, you'll have gained a solid understanding of the Odoo website builder and be able to leverage its features to develop your own website. What you will learnFind out how to implement structure blocks while developing a websiteWork with dynamic content blocks and inner content blocks in the Odoo website builderUse an HTML, CSS, or JS editor in the Odoo website builder to customize applicationsCreate and design a blog with the Odoo website builderBuild a fully functional e-commerce website and a discussion forum using the Odoo website builderTrack visitors on the website and understand the live chat tool and its functionalityWho this book is for This book is for Odoo users, functional consultants, techno-functional consultants, web designers, and anyone looking to create impressive websites. Odoo developers will also find the book useful for building their website for the end user. Basic functional knowledge of Odoo is all that you need to get started with this book.