Re Imagining The Avant Garde

The 1960s and 1970s avant-garde has been likened to an ‘architectural Big Bang’, such was the intensity of energy and ambition in which it exploded into the postwar world. Marked out by architectural projects that redefined the discipline, it remains just as influential today. References to the likes of Archizoom, Peter Eisenman, John Hejduk and Superstudio abound. Highly diverse, the avant-garde cannot be defined as a single strand or tendency. It was divergent geographically – reaching from Europe to North America and Japan – and in its political, formal and cultural preoccupations. It was unified, though, as a critical and experimental force, critiquing contemporary society against the backdrop of extreme social and political upheaval: the Paris riots of May 1968, the anti-Vietnam war movement in America and the looming ecological crisis. Re-imagining the Avant-garde outlines how in contemporary architectural practice, avant-garde projects retain their power as historical precedents, as barometers of a particular design ethos, as critiques of society and instigators of new formal techniques. Given the far-reaching impact of the subsequent digital revolution, which has since reshaped every aspect of practice, the issue asks why this historical period continues to retain its undeniable grip on current architecture. Contributors: Pablo Bronstein and Sam Jacob, Sarah Deyong, Stylianos Giamarelos, Damjan Jovanovic, Andrew Kovacs, Perry Kulper, Igor Marjanovic, William Menking, Michael Sorkin, Neil Spiller and Mimi Zeiger. Featured architects: Archizoom, Andrea Branzi, Jimenez Lai, Luis Miguel (Koldo) Lus Arana (Klaus), NEMESTUDIO, Superstudio and UrbanLab.

Interdisciplinary in approach, this book presents new interpretations of museum history and practices. Engaging with a variety of commentators, the text discusses museums in terms of their relationship with the media and their role in modern society.

What’s new in animation? Find out! * Works from artists, animators, film-makers, scholars, archivists * Ideal for serious students of film making and animation In this detailed look at animation today, a series of intriguing case studies are explored from production to final outcome. Each one is considered in terms of meaning, purpose, and effect, then put into context as part of today’s animation culture. Hundreds of illustrations make it easy to follow experimental work from script to screen, exploring the intersections between animation, film, graphic design, and art. With insights from leading U.K. authors on animation, as well as Oscar-winning animators, artists, film makers, scholars, and archivists, Re-Imagining Animation offers the definitive look at animation today.

Imagination is a word that is widely used by marketing practitioners but rarely examined by marketing academics. This neglect is largely due to the imagination's 'artistic' connotations, which run counter to the 'scientific' mindset that dominates marketing scholarship. Of late, however, an artistic 'turn' has taken place in marketing research, and this topical study argues that the mantle of imagination has now passed on from the artist to the marketer. It contends, moreover, that the tools and techniques of artistic appreciation can be successfully applied to all manner of marketplace phenomena. Key features include: * the treatment of artistic artefacts as a source of marketing understanding * a detailed discussion surrounding the argument that marketers should adopt more imaginative modes of academic expression * an analysis of the kind of art that marketing is, and the place of imagination in marketing's artistic palette. This book provokes a new way of thinking about marketing, and will prove invaluable to marketing academics, researchers and practitioners.

An anthology of three exciting Japanese adaptations of Shakespeare that engage with issues such as changing family values, racial diversity, the 2011 Great East Japan Earthquake and terrorism, together with a contextualizing introduction. The anthology makes contemporary Japanese adaptations of Shakespeare by three independent theatre companies available to a wider English language audience. The three texts are concerned with the social issues Japan faces today and Japan's perception of its cultural history. This unique collection is thus both a valuable resource for the fields of Shakespeare and adaptation studies as well as for a better understanding of contemporary Japanese theatre.

What happens when, in the wake of postmodernism, the old enterprise of bibliography, textual criticism, or scholarly editing crosses paths and processes with visual and cultural studies? In Reimagining Textuality, major scholars map out in this volume a new discipline, drawing on and redirecting a host of subfields concerned with the production, distribution, reproduction, consumption, reception, archiving, editing, and sociology of texts.

′His wealth of scholarship and sharp insights make this a very fine book indeed. It is probably the fullest statement of Raymond Williams′s enduring influence upon cultural studies′ - Jim McGuigan, University of Loughborough ′An accessible, engaging book′ - TOPIA: Canadian Journal of Cultural Studies This important book traces the continuing influence on contemporary cultural studies of the kinds of cultural materialism developed by Raymond Williams and his successors. Williams now often appears in cultural studies as a vaguely remembered ′founding father′, rather than a theorist whose work is still actively relevant to our present condition. Milner′s book restores Williams to a central position in relation to the formation and development of cultural studies. It stresses the differences between Williams and that other founding father, Richard Hoggart, arguing that the label ′culturalism′ cannot properly be applied to both. It argues that Williams stands in an essentially analogous relation to the British ′culturalist′ tradition as do Foucault and Bourdieu to French structuralism and Habermas to German critical theory and that his cultural materialism is not so much culturalist as positively ′post-culturalist′. To those who have complained that contemporary cultural studies is insufficiently concerned with history, embeddedness and political economy, Milner suggests that this is so, in part, because Williams has become such a neglected resource. The book is a much needed reappraisal of the Williams approach, correcting misinterpretations and demonstrating its singular relevance to the problems and potentials facing cultural studies today. What emerges most powerfully is a logically consistent and penetrating way of ′doing cultural studies′ that successfully challenges many of the dominant approaches in the field.

Antiquity has often been perceived as the source of Greece's modern achievements, as well as its frustrations, with the continuity between ancient and modern Greek culture and the legacy of classical Greece in Europe dominating and shaping current perceptions of the classical past. By moving beyond the dominant perspectives on the Greek past, this edited volume shifts attention to the ways this past has been constructed, performed, (ab)used, Hellenized, canonized, and ultimately decolonized and re-imagined. For the contributors, re-imagining the past is an opportunity to critically examine and engage imaginatively with various approaches. Chapters explore both the role of antiquity in texts and established cultural practices and its popular, material and everyday uses, charting the transition in the study of the reception of antiquity in modern Greek culture from an emphasis on the continuity of the past to the recognition of its diversity. Incorporating a number of chapters which adopt a comparative perspective, the volume re-imagines Greek antiquity and invites the reader to look at the different uses and articulations of the past both in and outside Greece, ranging from literature to education, and from politics to photography.