Routledge Library Editions Small Business

Originally published between 1982 and 1996, and addressing issues of central importance to the competitiveness of firms and economies, the volumes in this set draw together research by leading academics in the area and provides a rigorous examination of key issues relating to employment in small businesses. They: Study both the growth and the barriers to growth of small firms Examine problems of rurality Investigate the variation in rates of new venture initiations across manufacturing industries Include a wide range of national case studies from Sweden, the Netherlands, the UK, Greece, Spain, Israel and Indonesia. Discuss marketing in the small business and the relationship between small and large firms in an advanced capitalist economy Reassess economic theories concerned with concentration and competition the relationship between small and large firms in an advanced capitalist economy Analyse the managerial factors most closely associated with successful small firms /LI> Reassess economic theories concerned with concentration and competition the relationship between small and large firms in an advanced capitalist economy Analyse the managerial factors most closely associated with successful small firms

Written especially for owners and employees of small businesses, as well as students in this specialized area, this book, originally published in 1989, is a concise introduction to marketing in the small business. It focuses on the nature of marketing and the benefits of its applications, even where resources are limited. Stressing the marketing strategy issues and the need for marketing information, it discusses the scope and limitations of marketing and its relevance for small businesses. The book covers specific areas of marketing decisions relating to product, pricing, distribution and promotion and it also deals with specialist themes, notably international and government markets, franchising and technology. Case examples are included throughout the text, and detailed case studies are given at the end of each chapter.

This book, originally published in 1996, develops a model of information gathering for small businesses. Whilst all small business owners gather and process some information, the quality and types of information gathered is limited. Size and resource constraints force small business owners to make difficult decisions related to the research that they conduct. The model developed in this book is tested in part through a study of the information gathering practices of small owners/managers in the landscaping industry in Wisconsin, USA.

Originally published between 1982 and 1996, and addressing issues of central importance to the competitiveness of firms and economies, the volumes in this set draw together research by leading academics in the area and provides a rigorous examination of key issues relating to employment in small businesses. They: Study both the growth and the barriers to growth of small firms Examine problems of rurality Investigate the variation in rates of new venture initiations across manufacturing industries Include a wide range of national case studies from Sweden, the Netherlands, the UK, Greece, Spain, Israel and Indonesia. Discuss marketing in the small business and the relationship between small and large firms in an advanced capitalist economy Reassess economic theories concerned with concentration and competition the relationship between small and large firms in an advanced capitalist economy Analyse the managerial factors most closely associated with successful small firms

Originally published in 1994, this text analyses the key issues that influence the growth and development of small businesses. Looking at the concept in which they operate, the book outlines the factors that are dominant in the sector and explores the effects if has on the economy. Is the creation of small businesses the answer to unemployment? Has the lowering of interest rates or taxation encouraged the self-employed to work harder? Have banks given small business a raw deal? These are just some of the questions discussed as David Storey explains the issues of employment, finance and policy and the issues dictating failure or success.

This 15-volume set of previously out-of-print tiles examines many aspects of women and business. Encompassing such as areas as women’s access to managerial positions, positions within trade unions, inequality, family life, role in family businesses and entrepreneurship, it is a remarkable collection and a vital business reference source.