Sample Representativeness In The New Recruit Surveys

This volume provides an essential roster of primary research methods as they apply to health communication inquiry. Editor Bryan B. Whaley brings together key health communication researchers to write about their primary methodological areas. Their chapters offer guidance and insights for a variety of approaches to answering research questions. The methods included here cover: Exploration and Description: interview/focus groups, case study, ethnography, and surveys; Examining Messages and Interpersonal Exchanges: narrative analysis, conversational analysis, analyzing physician-patient interactions, social network analysis, and content analysis; Causal Explication: experimental research, meta-analysis, and meta-synthesis; and Cultural, Population, and Critical Concerns: rhetorical methods and criticism, and methodological issues when investigating stigmatized populations, and groups with health disparities. Chapters cite or use examples from allied health areas -- nursing, public health, sociology, medicine -- to demonstrate the breadth of health communication studies. This work highlights the importance of methodology in health communication research in multiple contexts. Developed to provide a fundamental reference for investigating health communication, this volume will serve as an invaluable tool for researchers and students across the social science and health disciplines.

This new edition attempts to provide a broad picture of cardiovascular disease epidemiology including survey methods, experimental methods, and new methods appropriate for use in developed and developing countries. It also goes beyond practical guidelines to provide detailed methods useful in the field for data collection, editing, analysis, and interpretation. The book is not only a manual of operations for surveys but provides, as well, the conceptual background and literature base for the research approaches and procedures that it proposes. A complete source and critical reference for the many and varied health care professionals and support personnel involved in cardiovascular research in evaluation of health care effects and costs in hospital, and population surveillance of trends, and in treatment and prevention trials of new agents instruments and procedures. A compendium of methods and forms on a computer disk is included.

In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint.