Science In The Marketplace

The nineteenth century was an age of transformation in science, when scientists were rewarded for their startling new discoveries with increased social status and authority. But it was also a time when ordinary people from across the social spectrum were given the opportunity to participate in science, for education, entertainment, or both. In Victorian Britain science could be encountered in myriad forms and in countless locations: in panoramic shows, exhibitions, and galleries; in city museums and country houses; in popular lectures; and even in domestic conversations that revolved around the latest books and periodicals. Science in the Marketplace reveals this other side of Victorian scientific life by placing the sciences in the wider cultural marketplace, ultimately showing that the creation of new sites and audiences was just as crucial to the growing public interest in science as were the scientists themselves. By focusing attention on the scientific audience, as opposed to the scientific community or self-styled popularizers, Science in the Marketplace ably links larger societal changes—in literacy, in industrial technologies, and in leisure—to the evolution of “popular science.”

In this book, Brendan Dooley examines Italian scientific communications in early modern history. He demonstrates that Italian science between the age of Galileo and the age of Galvani and Volta underwent two revolutions. While the methodological innovations of the time have received copious attention, Dooley is concerned with the revolution in published communicatons, which has hardly been studied at all. What his innovative research shows, in sum, is that the accomplishments of Galvani and Volta were not based upon a cultural void, but rather a century and a half of fervid activity aiming to consolidate the accomplishments of Galileo, reinforce scientific institutions, establish observation and experiment as the dominant methodology, and improve science's public relations. This process challenged traditional institutional hierarchies of specialized knowledge and had far-reaching, interdisciplinary implications for the development of universities, the profession of university science researcher, the academies, and even state government.

Chemicals are everywhere. Many are natural and safe, others synthetic and dangerous. Or is it the other way around? Walking through the supermarket, you might ask yourself: Should I be eating organic food? Is that anti-wrinkle cream a gimmick? Is it worth buying BPA-free plastics? This new edition of Chemistry in the Marketplace provides fresh explanations, fascinating facts and funny anecdotes about the serious science in the products we buy and the resources we use. It might even save you some money. With chapters on the chemistry found in different parts of our home, in the backyard and in the world around us, Ben Selinger and Russell Barrow explain how things work, where marketing can be deceptive and what risks you should really be concerned about. Chemistry in the Marketplace is a valuable resource for university lecturers, high school teachers and students of chemistry and chemistry related subjects and disciplines, such as biochemistry, microbiology and science in society.

Protest Politics in the Marketplace examines how social media has revolutionized the use and effectiveness of consumer activism. In her groundbreaking book, Caroline Heldman emphasizes that consumer activism is a democratizing force that improves political participation, self-governance, and the accountability of corporations and the government. She also investigates the use of these tactics by conservatives. Heldman analyzes the democratic implications of boycotting, socially responsible investing, social media campaigns, and direct consumer actions, highlighting the ways in which such consumer activism serves as a countervailing force against corporate power in politics. In Protest Politics in the Marketplace, she blends democratic theory with data, historical analysis, and coverage of consumer campaigns for civil rights, environmental conservation, animal rights, gender justice, LGBT rights, and other causes. Using an inter-disciplinary approach applicable to political theorists and sociologists, Americanists, and scholars of business, the environment, and social movements, Heldman considers activism in the marketplace from the Boston Tea Party to the present. In doing so, she provides readers with a clearer understanding of the new, permanent environment of consumer activism in which they operate.

This proceedings volume explores marketing opportunities and challenges that exist in the current, fast-changing landscape of the global marketplace. Current global issues such as the rising middle class in emerging markets, disruptive technological breakthroughs, big data analytics, changing consumer habits and concerns over national trade policies have renewed ethical concerns around consumer privacy and the tools companies use to operate, market to, connect and build a relationship with their customers. Featuring the full proceedings from the 2019 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, Canada, this book explores and assess the rate of change that drives companies to evaluate and adapt their marketing strategies to remain competitive. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses, and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complementing the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review (AMSR). Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.