Selling Your Photography

Selling Your Photography is the road map to help photographers find their way through the complexities of the marketplace and get their images published! This insider’s guide examines magazines, newspapers, books, posters, greeting cards, calendars, brochures, print and Web advertisements, annual reports, and more. Chapters cover how to: • Break into diverse markets • Shoot and sell stock and assignment photography • Find advertising, corporate, editorial, and merchandise segment clients • Work with photo editors, art directors, and communication directors • Market your photography • Develop good business habits • License and price your work • Get new clients through past publication • Make additional sales with the same photographs. Anyone who plans to have his or her images published will need this handy guide. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Sell your photos again and again! Live anywhere. Pick your hours. Be your own boss. Earn more money. See your pictures in print. Discover the freedom of a profitable photo business by learning the secrets behind making and selling editorial stock photography. For more than three decades, industry classic Sell & Re-Sell Your Photos has been giving new and veteran photographers the tools to sell their pictures consistently to markets they enjoy. Rohn Engh's master text, with updates from independent photographer Mikael Karlsson, outlines the time-tested formula for successfully marketing your work to publishers world-wide. This completely revised and expanded 6th edition features up-to-date advice, brand new photos and charts and tables to help you achieve your goals. Learn how to: • Create enduring images--the ones photo buyers always need • Price your photos like a professional • Find your niche and corner that market • Take and market your work with modern technology • Confidently submit to agencies and publishers • Digitally store your archive • Protect yourself and your photos with basic copyright laws and regulations • Includes a detailed five-week action plan to get you organized and selling Master the stock photography market: Take pictures today that you can sell for many tomorrows to come!

If you license or publish images, this guide is as indispensable as your camera. It provides specific information on the legal rights of photographers, illustrators, artists, covering intellectual property, copyright, and business concerns in an easy-to-read, accessible manner. The Copyright Zone, Second Edition covers: what is and isn’t copyrightable, copyright registration, fair use, model releases, contracts and invoices, pricing and negotiation, and much more. Presented in a fun and easy to digest style, Jack Reznicki and Ed Greenberg, LLC help explain the need-to-know facts of the confusing world of legal jargon and technicalities through real world case studies, personal asides, and the clear writing style that has made their blog Thecopyrightzone.com and monthly column by the same name in Photoshop User magazine two industry favorites. The second edition of this well-reviewed text has almost doubled in size to ensure that every legal issue you need to know about as a photographer or artist is covered and enjoyable to learn!

This guide for aspiring and exhibiting photographers alike combines practice and concept to provide a roadmap to navigating, and succeeding in, the fine art photography marketplace locally, domestically, and internationally. Join former New York gallery owner, international curator, and fine art photographer Thomas Werner as he shares his experiences and insights from leading curators, gallerists, collectors, auctioneers, exhibiting photographic artists, and more. Learn how to identify realistic goals, maximize results, work with galleries and museums, write grants, develop strong nuanced imagery, and build a professional practice in a continually evolving field. Featuring dozens of photographs from international practitioners, and a robust set of resources, this book will ensure you have the tools to give you the opportunity for success in any marketplace. Whether you are a student, aspiring photographic or video artist, or a photographer changing careers, The Business of Fine Art Photography is your guide to starting and growing your own practice.

Make Money Selling Photos Online The must have on stock photography in its third edition – revised and extended, new and up-to-date content – and finally in English Getting the equipment right, selecting the perfect subject, working with models, choosing the right keywords, finding an adequate agency: All you need to know about workflows and licensing models With an additional chapter on US Copyright Law Basics by Nancy E. Wolf Stock photography is getting more and more popular. Predictably so with magazines, publishing houses and advertising agencies, but even more so with private persons who, for instance, buy stock photos in order to use them on their websites. For you to be a successful stock photographer, though, it takes more than just uploading your latest holiday snapshots on the website of whatever agency. In this completely revised edition of his German-language bestseller, Robert Kneschke – a German bestselling author, well-known blogger and successful stock photographer – demonstrates what a good stock photo is all about and what you can do to make it sell. Newcomers eager to earn just a little extra money will benefit from reading the book as well as amateur photographers who have been selling photos for years and are now aiming for the professional champions league. The book is divided in two parts: “Taking Photos” and “Selling Photos”. The first part focuses on technical aspects of the shooting and presents perfect examples of lovely, popular and attractive images which will easily sell. It deals with Props, locations and the different ways of working with models and it gives brief overviews of stock audio and stock video. This part is supplemented with an additional chapter on US Copyright Law Basics for Photographers written by Nancy E. Wolff, a practicing lawyer for more than twenty years, Legal Counsel of the Picture Archive Council of America (PACA) and author of “The Professional Photographer’s Legal Handbook”. The second part of the book introduces the reader into the necessary routine and workflow he or she should follow as a professional stock photographer. Keywording and statistics, though often underestimated, are essential parts of a stock photographer’s job, so Robert Kneschke deals with them extensively and thoroughly. The author also lists the most popular agencies, weighs their pros and cons and shows the various licensing models on the market. Real world examples of stock photographers and their earnings and interviews with them allow the reader an even deeper insight into the business mechanics of stock photography. If you are looking for advice on how to find your way around as a professional in a highly competitive market and how to make money with your own photos, this classic by Robert Kneschke is the book to consult. Testimonials referring to previous editions I ́ve said it before and I ́ll say it again: This book is definitely THE classic on stock photography in the German-language book market. fotografr.de This is the book for people who are serious about making money with their own photos. The author himself is making a living from taking photos and selling them. So he knows what he is writing about. I assume there are very few people who know so much about the different ways of licensing and selling with all sorts of microstock agencies involved. DigitalPhoto Robert Kneschke – quite impressively – shows in his book, that stock photography is more than just trying to sell holiday and animal photos. Going far beyond such topics as choosing the right subject and technical details of the actual shooting, the book gives professional advice on legal matters, key wording as well as well-grounded background information on how to eventually make money with your own photos Chip

Are you a fine art photographer? If so, you've no doubt found that selling fine art photography online is much harder than you first imagined.While the Internet looks like the perfect place to sell photography, most photographers have a tough time making more than a few sales; certainly not enough to make a living from their camera.The truly frustrating part is, you know you're good at what you do, and you have a strong body of work, beautifully presented through an attractive website that makes it easy for people to view and buy prints of your photographs.As far as you know, you've done everything right. People tell you they love your work, but most of the time it stops there.Your website, and your amazing images, sit there with the tantalizing promise of making sales, but nothing happens.If that sounds like your situation, this book is for you. In "Selling Fine Art Photography" I show you exactly why sales are so bad for most fine art photographers, and what you need to do instead to market and sell more of your work and actually grow your business.This book was written for photographers of all levels who want to create a consistent flow of excited art buyers who love what they do. It's for people like you who want to grow and build an audience of loyal customers instead of wasting time wondering where the next sale is coming from.As a photography marketing coach, I've helped hundreds of professional photographers over the last 10 years. The tips and strategies in this book are distilled from thousands of hours of hands-on experience, brought together in one convenient place for the first time.If you're tired of watching the same old "normal" marketing and sales strategies fail day after day, you'll be thrilled to discover an entirely new, but simple, way to reach more of your ideal customers and turn them into buyers.As you go through the simple steps I share in this book, you'll discover:* Who you truly are as a photographic artist...* Who your customers are...* The real reasons people buy from you...* The most effective ways to market yourself...* How to make meaningful connections with interested prospects...* How to turn website visitors into valuable leads...* How to build relationships and trust with your ideal buyers...* And a whole lot more...If you follow what you learn in this book, you'll focus less on struggling to "get your name out there", and more on creating your amazing fine art photographs for people to enjoy for a lifetime.Here's what one fine art photographer had to say about this book:"Selling Fine Art Photography is an invaluable resource for those, like me, who are passionate about the art but unsure of the principles and procedures of marketing and selling their work. This book condenses what was, for me, a tedious several months of research into a readable, practical and surprisingly counterintuitive plan to further one's career. Had I come across this information earlier I could have saved myself a lot of frustration, tedium and dead ends. This book contains a wealth of invaluable information on a usually opaque subject and renders everything in a clear, concise fashion..." (Jim Lipschutz - Jupiter, Florida)

Tilt and shift lenses offer tremendous creative possibilities for users of digital SLR and mirrorless cameras. This practical book explains the techniques that will help you take better photos - photos that don't distort or lose focus. Assessing the benefits and pitfalls of a range of lenses, adapters, software and editing techniques, it guides you through the practicalities of working with these lenses and gives you the skills to use them to best effect. With stunning examples throughout, this book gives an overview of the different lenses available, and tips on how adapters can give tilt/shift options when using old medium-format lenses. It gives advice on how simple lens shift can change the entire look of your photos, and techniques for using lens tilt for focus control and close-up working. Stunning examples show the use of tilt and shift lenses across a range of available focal lengths, both tripod-mounted and handheld.