Small Business And The Public Library

Aligning with current difficult economic times, this book helps libraries assist users entering or already involved in the small business community

Aligning with recent news stories on difficult economic times, the authors target libraries endeavoring to assist users entering or already involved in the small business community. Small Business and the Public Library will help you reach out to this group of patrons with innovative programming ideas; easy to translate suggestions into day-to-day operations; and suggestions to helping clients become business literate on the Web, on paper, and out in the world of work. Whether patrons need resources to start their own business, search for a new job, or locate demographic statistics to help them market their existing product, this resource will help you answer questions and meet their needs.

This volume begins by defining the challenges that rural and small libraries face before shifting to an analysis of ways that these obstacles can be overcome or mitigated. The authors explore ideas for enhancing community partnerships and outreach by using rural and small public libraries as centers for local cultural heritage activities.

A timely reference for all public librarians who serve the business community in libraries, regardless of size or location—from small rural outposts to bustling big-city branches. Serving communities today entails serving businesses—in particular, local businesses, entrepreneurs, and those looking to become entrepreneurs. Understandably, many librarians are not prepared for this role, and as a result feel uncomfortable in it. Supporting Local Businesses and Entrepreneurs in the Digital Age: The Public Librarian's Toolkit explains how librarians and libraries can better serve the business community, offering specific guidance on everything from information resources—including books, databases, and free online sites—to programming, special events, marketing, and outreach. Readers will gain insight into key topics ranging from embedded business librarianship, virtual business librarianship, and government documents to seminars, one-on-one appointments, and trade shows. Providing invaluable guidance based on the authors' real-world experience and research as well as interviews with librarians in all sizes of libraries around the country, this book offers practical, actionable advice and proven best practices for serving local business owners and entrepreneurs.

A comprehensive look at contemporary trends and practices in public libraries Current Practices in Public Libraries combines research, surveys, and practical experience to examine a variety of trends, issues, and practices in public library administration. The leading researchers in the field explore vital contemporary topics ranging from literacy instruction and advocacy to ethical concerns in the acquisition of foreign language materials. This practical professional guide presents examples of successful programs at individual libraries as well as results of comprehensive national surveys about funding, computers and Internet access, and branch closures. Current Practices in Public Libraries presents an extensive look at advocacy, ethics, multicultural outreach, literacy training, marketing, and mentoring in today’s public libraries. This comprehensive resource examines a wide range of issues, including public library funding; contributing factors to the quality of public access computing and Internet services; the impact of public library closures; recent human rights violations in U.S. public libraries; supporting local small business development; how multiculturalism and automation can affect collection development and technical services; new leadership models; the use of marketing and advocacy to build and sustain support for public libraries; promoting family learning activities; and the case for small, independent libraries. Current Practices in Public Libraries explores: library funding library expenditures budget shortfalls fiscal planning Internet access and connectivity library siting library Bill of Rights entrepreneurs customization of library services targeted services acquisitions collection development and management outsourcing state library agencies and associations federal library programs and legislation government relations information literacy tutoring and much more Current Practices in Public Libraries is an essential resource for librarians and library administrators working in public and academic settings, and for library sciences faculty and students.

Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic. Now in its fifth edition, The Basic Business Library is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This up-to-date guide also discusses strategies for acquiring and building the business collection in a Web 2.0/3.0 world and recommended approaches to providing reference service for business research. This text includes numerous real-world examples that cover market research, investment, economics, management and marketing. This is a single-volume guide to doing business research and managing business resources and services in a multitude of library environments. Readers will gain an understanding of the nature and breadth of providers of business information; learn the types and formats of information available; become familiar with key resources and providers in major categories such as marketing, financial information, and investment; and understand how to collect, use, and provide access to business information resources.

Exploring key considerations while offering both inspiration and practical solutions, this resource supports public libraries of all sizes in starting or growing a program for small businesses and entrepreneurs with an eye toward equity and inclusion.