Statistical Methods For Communication Science

Statistical Methods for Communication Science is the only statistical methods volume currently available that focuses exclusively on statistics in communication research. Writing in a straightforward, personal style, author Andrew F. Hayes offers this accessible and thorough introduction to statistical methods, starting with the fundamentals of measurement and moving on to discuss such key topics as sampling procedures, probability, reliability, hypothesis testing, simple correlation and regression, and analyses of variance and covariance. Hayes takes readers through each topic with clear explanations and illustrations. He provides a multitude of examples, all set in the context of communication research, thus engaging readers directly and helping them to see the relevance and importance of statistics to the field of communication. Highlights of this text include: *thorough and balanced coverage of topics; *integration of classical methods with modern "resampling" approaches to inference; *consideration of practical, "real world" issues; *numerous examples and applications, all drawn from communication research; *up-to-date information, with examples justifying use of various techniques; and *downloadable resources with macros, data sets, figures, and additional materials. This unique book can be used as a stand-alone classroom text, a supplement to traditional research methods texts, or a useful reference manual. It will be invaluable to students, faculty, researchers, and practitioners in communication, and it will serve to advance the understanding and use of statistical methods throughout the discipline.

This engaging new book provides comprehensive coverage of research methods as well as a foundation in statistical analysis vital for individuals in the communication sciences and disorders field. While most speech-language pathologists and audiologists pursue clinical practice rather than research careers, it is important to understand the scientific base that their clinical work is built upon. Successful evidence-based clinical practice is rooted in this understanding. Research and Statistical Methods in Communication Sciences and Disorders covers the principles of research design, data analysis, and presentation of findings necessary for individuals performing research as well as consumers of scientific literature. Filled with meaningful examples, written in readable language, and pertinent to both speech-language pathology and audiology, this resource provides the essential knowledge of scientific reasoning and methods for scientific inquiry necessary to perform and understand research.

Understanding statistical methods provides us with an efficient way to explore, analyse and interpret data, as well as evaluate the strength of evidence presented in support of or opposition to claims. This book helps readers develop the statistical competency necessary to become good researchers and 'statistical citizens' in the information age.

Statistical Methods for Communication Science is the only statistical methods volume currently available that focuses exclusively on statistics in communication research. Writing in a straightforward, personal style, author Andrew F. Hayes offers this accessible and thorough introduction to statistical methods, starting with the fundamentals of measurement and moving on to discuss such key topics as sampling procedures, probability, reliability, hypothesis testing, simple correlation and regression, and analyses of variance and covariance. Hayes takes readers through each topic with clear explanations and illustrations. He provides a multitude of examples, all set in the context of communication research, thus engaging readers directly and helping them to see the relevance and importance of statistics to the field of communication. Highlights of this text include: *thorough and balanced coverage of topics; *integration of classical methods with modern "resampling" approaches to inference; *consideration of practical, "real world" issues; *numerous examples and applications, all drawn from communication research; *up-to-date information, with examples justifying use of various techniques; and *downloadable resources with macros, data sets, figures, and additional materials. This unique book can be used as a stand-alone classroom text, a supplement to traditional research methods texts, or a useful reference manual. It will be invaluable to students, faculty, researchers, and practitioners in communication, and it will serve to advance the understanding and use of statistical methods throughout the discipline.

A must-have volume for every communication researcher's library, The SAGE Sourcebook of Advanced Data Analysis Methods for Communication Research provides an introductory treatment of various advanced statistical methods applied to research in the field of communication. Written by authors who use these methods in their own research, each chapter gives a non-technical overview of what the method is and how it can be used to answer communication-related questions or aide the researcher dealing with difficult data problems. Students and faculty interested in diving into a new statistical topic—such as latent growth modeling, multilevel modeling, propensity scoring, or time series analysis—will find each chapter an excellent springboard for acquiring the background needed to jump into more advanced, technical readings.

This textbook will help graduate students in non-statistics disciplines, advanced undergraduate researchers, and research faculty in the health sciences to learn, use and communicate results from many commonly used statistical methods. The material covered, and the manner in which it is presented, describe the entire data analysis process from hypothesis generation to writing the results in a manuscript. Chapters cover, among other topics: one and two-sample proportions, multi-category data, one and two-sample means, analysis of variance, and regression. Throughout the text, the authors explain statistical procedures and concepts using a non-statistical language. This accessible approach is complete with real-world examples and sample write-ups for the Methods and Results sections of scholarly papers. The text also allows for the concurrent use of the programming language R, which is an open-source program created, maintained and updated by the statistical community. R is freely available and easy to download.

This is a practical book on how to apply statistical methods successfully. The Authors have deliberately kept formulae to a minimum to enable the reader to concentrate on how to use the methods and to understand what the methods are for. Each method is introduced and used in a real situation from industry or research. Each chapter features situations based on the authors’ experience and looks at statistical methods for analysing data and, where appropriate, discusses the assumptions of these methods. Key features: Provides a practical hands-on manual for workplace applications. Introduces a broad range of statistical methods from confidence intervals to trend analysis. Combines realistic case studies and examples with a practical approach to statistical analysis. Features examples drawn from a wide range of industries including chemicals, petrochemicals, nuclear power, food and pharmaceuticals. Includes a supporting website, providing software to aid tutorials. Scientists and technologists of all levels who are required to design, conduct and analyse experiments will find this book to be essential reading.

This book reflects decades of important research on the mathematical foundations of speech recognition. It focuses on underlying statistical techniques such as hidden Markov models, decision trees, the expectation-maximization algorithm, information theoretic goodness criteria, maximum entropy probability estimation, parameter and data clustering, and smoothing of probability distributions. The author's goal is to present these principles clearly in the simplest setting, to show the advantages of self-organization from real data, and to enable the reader to apply the techniques. Bradford Books imprint