Summary What The Customer Wants You To Know

The must-read summary of Ram Charan's book: "What the Customer Wants You to Know: How Everybody Needs to Think About Sales Differently". This complete summary of the ideas from Ram Charan's book "What the Customer Wants You to Know" reveals that the traditional sales process is broken. Customers today have so many choices that if all you focus on is price, the only thing you can do is keep lowering your prices until it gets to a stage where you’re not making enough money to stay in business. In this book, the author explains that a new approach to selling is needed, called "value creation selling". This summary demonstrates what this approach entails and how you can use it to develop customer relationships that deepen over time and make it difficult for customers to switch to someone else. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "What the Customers Want You to Know" and discover the key to attracting and retaining customers in today's overcrowded marketplace.

A powerful lesson in what is really important in business, this remarkable book by an ultimate insider takes the lessons of the peddler and reveals how they can be used by the rest of us. Reminiscent of bestsellers such as "Who Moved My Cheese?" and" The One-Minute Manager, What the CEO Wants You to Know" is simple, direct, and of immense use to everyone in business.

Please note: This is a companion version & not the original book. Sample Book Insights: #1 The best CEOs are like the best teachers. They are able to take the complexity and mystery out of business by focusing on the moneymaking fundamentals. And they make sure that everyone in the company understands those building blocks of business. #2 Business is simple and logical. It is based on serving your customers, managing your cash effectively, using your assets wisely, and constantly improving and growing. These are the basics. #3 All employees, no matter what they do for a living, will be better at their jobs if they understand how moneymaking tools are applied within their organizations. The same is true for business. #4 The best CEOs and street vendors think the same way. They know their cash situation, their most profitable items, and the importance of keeping their products moving off the shelves. They know their customers because satisfying customers is what ultimately keeps you in business.

The summary of What Every Angel Investor Wants You to Know – An Insider Reveals How to Get Smart Funding for Your Billion-Dollar Idea presented here include a short review of the book at the start followed by quick overview of main points and a list of important take-aways at the end of the summary. The Summary of What Every Angel Investor Wants You to Know is a book that provides start-up business owners with advice on what to look for in an investor as well as how to actually get a "angel" to invest in their company. Any entrepreneur can obtain funding for her next big idea so long as they put in the necessary amount of preparation and have a good understanding of what drives investors to invest. What Every Angel Investor Wants You to Know summary includes the key points and important takeaways from the book What Every Angel Investor Wants You to Know by Brian S. Cohen and John Kador. Disclaimer: 1. This summary is meant to preview and not to substitute the original book. 2. We recommend, for in-depth study purchase the excellent original book. 3. In this summary key points are rewritten and recreated and no part/text is directly taken or copied from original book. 4. If original author/publisher wants us to remove this summary, please contact us at [email protected].

The must-read summary of Scott McKain's book: "What Customers Really Want: How to Bridge the Gap Between What Your Organization Offers and What Your Clients Crave". This complete summary of the ideas from Scott McKain's book "What Customers Really Want" shows that there is a fundamental disconnection between what customers really want and what businesses currently offer. Customers want a personal connection with the people and the organisations they do business with so that the outcome is a compelling experience rather than a mere transaction. In his book, the author explores six major areas in which this business-to-consumer disconnection frequently occurs and how you can bridge the gap. This summary is a must-read for any business owner who wants to ensure that customers form a connection with the company and come back again and again. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "What Customers Really Want" and discover the key to connecting with your customers and providing a great customer experience.

Please note: This is a companion version & not the original book. Sample Book Insights: #1 I am the offspring of Holocaust survivors, which means there is a tragic and complicated history. I grew up surrounded by ghosts, but I didn’t know about the name of the person closest to me who was killed in the Holocaust. #2 I have spent my life trying to excavate the memories that elude me. I have a collection of glass jars that contain slivers of memory from all over the world. Memories aren’t static; they change with time. #3 I have a great responsibility to keep the past alive, and I do this by taking care of my family’s photographs and documents. I have memories of my parents’ Holocaust experiences, and I can’t bring myself to use the common euphemism perished. #4 I began working on genealogy websites, and in 2009, I traveled to Ukraine to find the family that had hidden my father during the war. I wanted to know about my sister. I wanted to know about my father.

The inspiring, life-changing bestseller by the author of LEADERS EAT LAST and TOGETHER IS BETTER. In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. Since then, millions have been touched by the power of his ideas, including more than 28 million who’ve watched his TED Talk based on START WITH WHY -- the third most popular TED video of all time. Sinek starts with a fundamental question: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way -- and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.