Text Analytics Unleashed Enhancing Short Text Conversations And Tackling Sms Spam With Deep Learning And Machine Learning Techniques

"Deep text is an approach to text analytics that adds depth and intelligence to our ability to utilize a growing mass of unstructured text. In this book, author Tom Reamy explains what deep text is and surveys its many uses and benefits. Reamy describes applications and development best practices, discusses business issues including ROI, provides how-to advice and instruction, and offers guidance on selecting software and building a text analytics capability within an organization. Whether you want to harness a flood of social media content or turn a mountain of business information into an organized and useful asset, Deep Text will supply the insights and examples you'll need to do it effectively." -- Provided by publisher.

Written as a tutorial to explore and understand the power of R for machine learning. This practical guide that covers all of the need to know topics in a very systematic way. For each machine learning approach, each step in the process is detailed, from preparing the data for analysis to evaluating the results. These steps will build the knowledge you need to apply them to your own data science tasks.Intended for those who want to learn how to use R's machine learning capabilities and gain insight from your data. Perhaps you already know a bit about machine learning, but have never used R; or perhaps you know a little R but are new to machine learning. In either case, this book will get you up and running quickly. It would be helpful to have a bit of familiarity with basic programming concepts, but no prior experience is required.

This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

As the advancement of technology continues, cyber security continues to play a significant role in today’s world. With society becoming more dependent on the internet, new opportunities for virtual attacks can lead to the exposure of critical information. Machine and deep learning techniques to prevent this exposure of information are being applied to address mounting concerns in computer security. The Handbook of Research on Machine and Deep Learning Applications for Cyber Security is a pivotal reference source that provides vital research on the application of machine learning techniques for network security research. While highlighting topics such as web security, malware detection, and secure information sharing, this publication explores recent research findings in the area of electronic security as well as challenges and countermeasures in cyber security research. It is ideally designed for software engineers, IT specialists, cybersecurity analysts, industrial experts, academicians, researchers, and post-graduate students.

This book offers a highly accessible introduction to natural language processing, the field that supports a variety of language technologies, from predictive text and email filtering to automatic summarization and translation. With it, you'll learn how to write Python programs that work with large collections of unstructured text. You'll access richly annotated datasets using a comprehensive range of linguistic data structures, and you'll understand the main algorithms for analyzing the content and structure of written communication. Packed with examples and exercises, Natural Language Processing with Python will help you: Extract information from unstructured text, either to guess the topic or identify "named entities" Analyze linguistic structure in text, including parsing and semantic analysis Access popular linguistic databases, including WordNet and treebanks Integrate techniques drawn from fields as diverse as linguistics and artificial intelligence This book will help you gain practical skills in natural language processing using the Python programming language and the Natural Language Toolkit (NLTK) open source library. If you're interested in developing web applications, analyzing multilingual news sources, or documenting endangered languages -- or if you're simply curious to have a programmer's perspective on how human language works -- you'll find Natural Language Processing with Python both fascinating and immensely useful.

This book is open access under a CC BY 4.0 license This open access book brings together the latest genome base prediction models currently being used by statisticians, breeders and data scientists. It provides an accessible way to understand the theory behind each statistical learning tool, the required pre-processing, the basics of model building, how to train statistical learning methods, the basic R scripts needed to implement each statistical learning tool, and the output of each tool. To do so, for each tool the book provides background theory, some elements of the R statistical software for its implementation, the conceptual underpinnings, and at least two illustrative examples with data from real-world genomic selection experiments. Lastly, worked-out examples help readers check their own comprehension.The book will greatly appeal to readers in plant (and animal) breeding, geneticists and statisticians, as it provides in a very accessible way the necessary theory, the appropriate R code, and illustrative examples for a complete understanding of each statistical learning tool. In addition, it weighs the advantages and disadvantages of each tool.

Language, whether spoken or written, is an important window into people's emotional and cognitive worlds. Text analysis of these narratives, focusing on specific words or classes of words, has been used in numerous research studies including studies of emotional, cognitive, structural, and process components of individuals' verbal and written language. It was in this research context that the LIWC program was developed. The program analyzes text files on a word-by-word basis, calculating percentage words that match each of several language dimensions. Its output is a text file that can be opened in any of a variety of applications, including word processors and spreadsheet programs. The program has 68 pre-set dimensions (output variables) including linguistic dimensions, word categories tapping psychological constructs, and personal concern categories, and can accommodate user-defined dimensions as well. Easy to install and use, this software offers researchers in social, personality, clinical, and applied psychology a valuable tool for quantifying the rich but often slippery data provided in the form of personal narratives. The software comes complete on one 31/2 diskette and runs on any Windows-based computer.