The Changing Consumer Cultures Of Modern Egypt

In a collage of images the author attempts to convey the transformation of consumer culture and how it is related to the urban reshaping of the city of Cairo to meet with the demands of globalisation. Evidently Cairo ́s urban reshaping is taking place by pushing away the unwanted slums residents, which constitute the majority of the city ́s population.

This book discusses Egyptian Muslim women’s dress as the social, political and ideological signifier of the changing attitudes towards Western modernity. It employs women’s clothing styles as a feminist act that provides rich insights into the power and limits of legal regulations and hegemonic discourses in constructing gendered and cultural borders in the modern Egyptian public sphere. Furthermore, through highlighting marginalized but significant models and historical moments of cultural exchange between Muslim and Western cultures through female dress, the book tells a third story beyond the binary model of an assumed modest oppressed traditional Muslim woman vis-à-vis consumer emancipated modern Western woman in mainstream Western discourse and literary representation.

This ground-breaking work presents original research on cultural politics and battles in Egypt at the turn of the twenty first century. It deconstructs the boundaries between ‘high’ and ‘low’ culture drawing on conceptual tools in cultural studies, translation studies and gender studies to analyze debates in the fields of literature, cinema, mass media and the plastic arts. Anchored in the Egyptian historical and social contexts and inspired by the influential work of Pierre Bourdieu, it rigorously places these debates and battles within the larger framework of a set of questions about the relationship between the cultural and political fields in Egypt.

An examination of how the space of the downtown served dual purposes as both a symbol of colonial influence and capital in Egypt, as well as a staging ground for the demonstrations of the Egyptian nationalist movement.

This handbook provides an overview of the society, culture, geography, history, and politics of contemporary Egypt. While such historic monuments as the pyramids at Giza, the Karnak Temple, and the Valley of the Kings draw visitors to Egypt each year, the country is today a large and varied collection of some 79 million people. An important political and cultural force in the Middle East and home to one of Africa's most advanced economies, Egypt is rapidly becoming a major player in the 21st-century world. This comprehensive text examines all facets of life in Egypt, including its land, history, politics, and culture. It is written in a manner that makes the subject accessible and engaging for readers with little prior knowledge about the country, but also provides a critical analysis of the latest research for students and scholars familiar with Egypt and its people. Special attention is given to the historical period following the rise of Islam to enable a greater understanding of Egypt's contemporary government, religious practices, popular culture, and current events.

This book argues that the fragmentation in the political scene reflects the increasing social division as an outcry to (re-)define the Egyptian national identity.

Media of the Masses investigates the social life of an everyday technology—the cassette tape—to offer a multisensory history of modern Egypt. Over the 1970s and 1980s, cassettes became a ubiquitous presence in Egyptian homes and stores. Audiocassette technology gave an opening to ordinary individuals, from singers to smugglers, to challenge state-controlled Egyptian media. Enabling an unprecedented number of people to participate in the creation of culture and circulation of content, cassette players and tapes soon informed broader cultural, political, and economic developments and defined "modern" Egyptian households. Drawing on a wide array of audio, visual, and textual sources that exist outside the Egyptian National Archives, Andrew Simon provides a new entry point into understanding everyday life and culture. Cassettes and cassette players, he demonstrates, did not simply join other twentieth century mass media, like records and radio; they were the media of the masses. Comprised of little more than magnetic reels in plastic cases, cassettes empowered cultural consumers to become cultural producers long before the advent of the Internet. Positioned at the productive crossroads of social history, cultural anthropology, and media and sound studies, Media of the Masses ultimately shows how the most ordinary things may yield the most surprising insights.

The guide described by The New York Times as "indispensable," revised and updated for 2008, fills a vital niche for expatriates and Cairenes alike who need a helping hand to organize--and enjoy--the challenges of a sojourn in Cairo. The basics of daily life--finding a flat, transporting personal goods, investigating school options for children, navigating Egypt's famous bureaucracy, and the intricacies of feeding and clothing oneself and one's family from the local market--are all detailed here. Advice gathered from a wide range of Cairo insiders, both native and foreign, gives the reader a cornucopia of current facts on prices, neighborhoods, product availability, work and business opportunities, and the dizzying range of cultural and leisure pursuits that Cairo is famous for. The format of this edition addresses the needs of independently minded tourists as well as residents by the inclusion of: an A-to-Z directory of goods, services, and interests subdivided by neighborhood; a language section on the basics of Cairene Arabic; and details on shopping and sightseeing from a resident's perspective. Cairo: The Practical Guide, now in its sixteenth edition, is the key to deciphering the complexities of living, working, and enjoying life in one of the world's most exciting and dauntingly complex mega-cities.