The Dream And Human Societies

This title is part of UC Press's Voices Revived program, which commemorates University of California Press’s mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1966.

"The Dream Society . . . provides dramatic insights into how marketing will operate in the 21st century."Atlanta Business Chronicle A fascinating look into the future of business, as featured in Fast Company The future is uncertainthe world is constantly changing. While anything can happen, some things are far more likely than others. Rolf Jensen, internationally renowned futurist, provides readers with a tangible look at what the future will be like over the next 25 years. By identifying what lies ahead, Jensen gives people the knowledge they need to make informed decisions and strategically align themselves to capitalize on the unknown future, a future Jensen calls "the Dream Society." This dream society is characterized by the commercialization of emotions. In this provocative exploration, Jensen says that it will no longer be enough to produce a useful product. He shows that, for a product to be successful, its primary purpose will be the ability to fulfill an emotional need. Those who understand the workings of this dream society will be the ones who create the new products, new markets, and new businesses that dominate the world of tomorrow.

Is the human society fair and fulfilling, as you learn in school, or it is harmful, with corrupt politicians, financial cartels, and major conspiracies spanning the world as you always notice? Both are the case, yet the human society improves gradually, despite of all corruption in the news, only that the media tends to highlight politicians in order to capture the masses, or you never watch the news. Because it is always a show, even in the news, while everybody is happy. But is society actually corrupt and harmful? The human society has always been exploitive, yet people tend to interact in any manner in the world, more or less humane, while it is meaningful to distinguish your own influence, exactly as it is. Would you like to learn the truth about the human society? Then study yourself and those around very well, since society is the direct interconnectivity of all human beings, with you in it. Therefore, you are the one defining society directly, at least in everything regarding you, and this is the case with everyone else. While everybody is relatively good intentioned in society, since we are very similar through our human nature and through all natural, living needs and meanings that we fulfill. Because humanity is never divided into the good and the bad, since everybody is good by having similar natural needs and meanings, only that people can become more exploitive while fulfilling consensual needs, as these make them be whatever their superiors, jurisdictions, and ideologies desire, stepping in this manner outside the actual human nature. And this is bad, since this is exactly how humans become unhuman, with all dreadful consequences manifesting in the world. Because humans fulfill mostly consensual needs, as orders and duties coming from above, but not their own, human needs, as everyone should. While this ends up defining the human society the most, changing it altogether into a social machine meant for profit and exploitation, and it should never be the case in a human world. Because there are two human societies to consider, the natural, intelligent human society that everyone seeks to have and maintain through their own living, natural needs and feelings, and the consensual society actually instated in the world, regardless if you want it or not. Throughout this book, we study how life and living human beings gather naturally to form classes of life and living societies meant to make life better, safer, meaningful, and therefore fulfilling. We also understand the current human society in its consensual structure and characteristics, in all aspects and from all perspectives. Furthermore, we identify and understand the various modes of society that life and the environment may demand, as we recognize what is meaningful among orders, agendas, and conspiracies already implemented or threatening to take place in the world, who the main social actors are, and how determined they remain in everything that they do in the human society. This helps you understand your own meaning in life, in society, and in the world, while understanding how your meaning is enhanced or altered by your own behavior and interconnectivity in life and in the world. If you seek to uncover and understand the human society exactly as it is and as it should be, this book is for you.

This book explores dream discourse in the negotiation of specialist identity among Zezuru (Zimbabwe), Temne (Sierra Leone), Igbo (Nigeria) and Tukolor (Senegal); in everyday life among Berti (Sudan), Yansi (Zaire) and Ingessana (Sudan); and in the construction of Christian experience in nineteenth-century Yoruba history (Nigeria) and in independent African churches.

Human-centredness: A Challenge to Post-industrial Europe? The key power in industrial society has been linked to the possession of capital and factory. In the "information society" it could be rather different. If one accepts that that the key power in the information society will be linked not so much to the ownership of information but to human creativity nourished by that information, the productive force of today and tomorrow, could be more and more the human brain. Making use of one's intelligence is always accompanied by positive emotion, which in turn further activates the intelligence. But, unfortunately, under present conditions workers of all levels live in fear, anxiety and stress rather than desire and motivation. The question of "basic human ecology" (quality of life) is, therefore, a major strategic factor. It is precisely the opposite to the mechanisms of exclusion that currently dominate our society: exclusion of young people through joblessness - but also exclusion through technology, as with the helplessness of older people or the poorly educated confronted with ticket dispensing machines or other automats. This is not idle theorizing, it corresponds to concrete facts. It is, for example, how some observers interpret the crisis at IBM. Because its programs were less 'human-friendly', it was shaken to its foundations by Apple and Microsof- though it seems since to have learnt its lesson.

#1 NEW YORK TIMES BESTSELLER • NATIONAL BOOK AWARD WINNER • NAMED ONE OF TIME’S TEN BEST NONFICTION BOOKS OF THE DECADE • PULITZER PRIZE FINALIST • NATIONAL BOOK CRITICS CIRCLE AWARD FINALIST • ONE OF OPRAH’S “BOOKS THAT HELP ME THROUGH” • NOW AN HBO ORIGINAL SPECIAL EVENT Hailed by Toni Morrison as “required reading,” a bold and personal literary exploration of America’s racial history by “the most important essayist in a generation and a writer who changed the national political conversation about race” (Rolling Stone) NAMED ONE OF THE MOST INFLUENTIAL BOOKS OF THE DECADE BY CNN • NAMED ONE OF PASTE’S BEST MEMOIRS OF THE DECADE • NAMED ONE OF THE TEN BEST BOOKS OF THE YEAR BY The New York Times Book Review • O: The Oprah Magazine • The Washington Post • People • Entertainment Weekly • Vogue • Los Angeles Times • San Francisco Chronicle • Chicago Tribune • New York • Newsday • Library Journal • Publishers Weekly In a profound work that pivots from the biggest questions about American history and ideals to the most intimate concerns of a father for his son, Ta-Nehisi Coates offers a powerful new framework for understanding our nation’s history and current crisis. Americans have built an empire on the idea of “race,” a falsehood that damages us all but falls most heavily on the bodies of black women and men—bodies exploited through slavery and segregation, and, today, threatened, locked up, and murdered out of all proportion. What is it like to inhabit a black body and find a way to live within it? And how can we all honestly reckon with this fraught history and free ourselves from its burden? Between the World and Me is Ta-Nehisi Coates’s attempt to answer these questions in a letter to his adolescent son. Coates shares with his son—and readers—the story of his awakening to the truth about his place in the world through a series of revelatory experiences, from Howard University to Civil War battlefields, from the South Side of Chicago to Paris, from his childhood home to the living rooms of mothers whose children’s lives were taken as American plunder. Beautifully woven from personal narrative, reimagined history, and fresh, emotionally charged reportage, Between the World and Me clearly illuminates the past, bracingly confronts our present, and offers a transcendent vision for a way forward.

The human condition is the print or manner in which you and humanity influence those around, the human environment, the entire world, and Life herself. Furthermore, the specific human conditions that you enhance yourself come back to influence you just as well, knowingly or unknowingly. And it is very easy for me to write in these books how wonderful and harmonious you should be in this world while bringing your most favorable contribution to this world, but you always interconnect with this world as best as you can, favorably and unfavorably, just as those around constrain and allow you, only to be able to fulfill your needs. Since as you study history, some people choose to die than to become dreadful conditions in this world, while others never care, and now this is this world. While there are always tyrants throughout the upper layers of society seeking to be the worst conditions possible in this world, only to debilitate this world, rendering it controllable, discriminatory, and therefore exploitable. Since just as you remain aware of all environmental conditions influencing your own fulfillment and condition in life, in society, and in this world, you should remain aware of all conditions that you leave behind through your own life and behavior. Because just as life copes with the environment throughout a continuous toil as science describes, this outside environment is alive itself, it is part of life, it is made of life, and it has you in it just as well, along with your loved ones and your entire condition and contribution to this world. But if you give in and see your environment as a continuously challenging harmful condition since this is what science states, then you engage in win-lose interactions with the environment unnecessarily, while the environment is similar to you, formed of life, people, and the entire human society. And now, if you become a negative condition of this world by engaging in win-lose interactions with this world, knowingly or unknowingly, the entire world has to cope with you, exactly as science states. While as an unfavorable condition in this world, you do not stand a chance, because you are one and they are an entire world, with or against you. Unless you are organized in this world, to have people against people in this world, which is the most dreadful condition in this world. Because life, this world, and the human society are very complex, swinging continuously with and against you, since your environment is filled up with conditions that are good, bad, favorable, unfavorable, natural, and consensual, as it is significant to identify, predict, and control them. Throughout this book, we study the human condition along with all environmental conditions influencing the human existence, as the human condition in life and in this world, the human social condition, and the human higher conditions. We also identify all favorable and unfavorable existential elements along with their consequences, for a better fulfillment.