The Evergreen Expert

With this latest addition to the Expert series, readers get the information needed to choose the plants that best suit their garden's fertility and available space.

The House Plant Expert is one of the books in the Expert series written by the world's best-selling gardening author. Quite simply, the best-selling gardening book in the world. Over a million copies have been sold in the U.S, and nearly 14 million worldwide. According to one reviewer - "after the Bible, the best-selling reference book of all time." In a basketful of countries it has taught people how to choose and care for their indoor plants. Its style of dealing with each plant with drawings, photographs and no-nonsense text has become a legend in the publishing world. If you have house plants (and who doesn't?) you need this book.

"The house plant expert Book two covers the new house plants which have been introduced in the last decade"--Back cover.

An abundance of full-color photos and illustrations offers inspiration by showcasing successful arrangements, as well as providing visual instructions to complement the helpful, reader-friendly text. Detailed listings offer hundreds of suggestions for plants that will thrive.

This guide provides information on all types of ornamental trees and shrubs for the ordinary garden including: choosing the right types, climbers and conifers, how to buy and plant, tree and shrub care and increasing your stock.

An invaluable resource that helps anyone merge high-tech tools with the personal touch to forge lasting bonds and steady profits. Loyal customers are the beating heart of every great business.?Why do so many companies act like adrenalin junkies, chasing after new customers at the expense of creating deeper, more profitable relationships with the ones they already have? Evergreen exposes the mad pursuit for what it is: a brief spike in metrics and an ongoing revenue drain, as one-time customers fail to return. The book's entertaining stories and action steps reveal how you can: Cultivate the 3Cs of evergreen companies: character, community, and content Build loyalty programs that turn satisfied customers into enthusiastic advocates Nurture profitable customers while pruning those who sap time and money Inject authenticity into social media communications Invert the expectations gap that can drive customers away From Internet startups and mom-and-pop businesses to multinational giants, strong companies are rooted in customer retention.?The perfect solution is to shift resources from attracting new customers to engaging the base--the path to stable growth, season after season.

Sets out what you need to know in order to look after your garden. This title shows you how to care for wildlife, the environment and your own well-being. It shows you how to choose the right plants for the right place, and how to plant and care for flowers, trees, shrubs, fruit, vegetables and wild flowers.