The Hero Factor

Veteran entrepreneur and former Kodak CMO, Jeffrey Hayzlett knows what it takes to go from zero to hero in a world where every leader, business, and brand is held accountable by their customers and employees. Designed to challenge readers to examine their own values and behaviors, The Hero Factor shines a light on what happens to companies when their values no longer align with their mission and helps them transform their organizations as they learn to live the values they preach.

It’s not profit over people that will make your business successful—it’s when you combine people and profits that you become A HERO LEADER Today’s leaders need to engage, connect with, listen to and include their employees and customers in the conversation surrounding the business. The Hero Factor discusses the importance of a strong company culture as the backbone of any successful business. Companies with leadership that dismisses the importance of transparency in today’s world are more likely to be called out for not living up to the mission statements on their websites. Dive in and learn how to implement the traits that will help them become a hero entrepreneur, change their organization, live their values, and create a winning culture where they: Invest in people as a path to more inclusion Recast the role of business leadership beyond politics Serve others/the common good Avoid failure, reasons why not, and the lure of the dark side when things get tough Know the line between hero and martyr Create the next generation of hero leaders

The great American Westerns can be profoundly meaningful when read metaphorically. More than mere shoot 'em up entertainment, they are an essential part of a vibrant, evolving national mythology. Like other versions of the archetypal Hero's Journey, these films are filled with insights about life, love, nature, society, ethics, beauty and what it means to be human, and are key to understanding American culture. Part film guide, part historical survey, this book explores the mythic and artistic elements in 52 great Westerns--some orthodox, some subversive--from the genre's first half-century. Each film is given detailed critical analysis, from the earliest silent movies to Golden Age classics like Red River (1948), High Noon (1952) and Shane (1953).

One of the most successful syndicated series of all time, Star Trek: The Next Generation breathed new life into the Star Trek franchise and kicked off a whole new era of Starfleet exploration and adventure! Now the crew of the Enterprise-D continue their mission in these comics stories — encountering familiar faces and extraordinary new alien species alike. Featuring exclusive bonus interviews with Patrick Stewart (Captain Picard) and Brent Spiner (Data), these adventures are essential reading for any Star Trek: The Next Generation fan!

KIDS' BOOK CHOICE AWARDS FINALIST! Heroes take chances, do hard things, and sometimes even change the world. To become a hero, kids can surround themselves with supportive people, boost their self-esteem and self-awareness, find their passion, and have the courage make things happen. This book shows them how to be the hero of their own story and discover their own hero journey. What makes a hero? Activists. advocates, allies, and friends. Sometimes heroes are our parents, teachers, or siblings. The truth is, heroes are inside everyone, and kids can and discover their inner hero, too!

"Relive the terror of falling out of the sky into pitch darkness. Could you hold your breath, preparing to smash into the sea blindly? Understand the trials of becoming an elite rescue specialist, while exuding the mindset of a quiet professional. Share in the brotherhood of the greatest love, with the men and women who lay their lives on the line, So Others May Live"--

This book synthesizes both research and theory relevant to humility and heroism, articulating a vision of heroic humility---humility of such great depth that it inspires others.

This is Barth's most distinguished masterpiece. This modern classic is a hilarious tribute to all the most insidious human vices, with a hero who is "one of the most diverting...to roam the world since Candide." "A feast. Dense, funny, endlessly inventive (and, OK, yes, long-winded) this satire of the 18th-century picaresque novel-think Fielding's Tom Jones or Sterne's Tristram Shandy -is also an earnest picture of the pitfalls awaiting innocence as it makes its unsteady way in the world. It's the late 17th century and Ebenezer Cooke is a poet, dutiful son and determined virgin who travels from England to Maryland to take possession of his father's tobacco (or "sot weed") plantation. He is also eventually given to believe that he has been commissioned by the third Lord Baltimore to write an epic poem, The Marylandiad. But things are not always what they seem. Actually, things are almost never what they seem. Not since Candide has a steadfast soul witnessed so many strange scenes or faced so many perils. Pirates, Indians, shrewd prostitutes, armed insurrectionists - Cooke endures them all, plus assaults on his virginity from both women and men. Barth's language is impossibly rich, a wickedly funny take on old English rhetoric and American self-appraisals. For good measure he throws in stories within stories, including the funniest retelling of the Pocahontas tale -revealed to us in the "secret" journals of Capt. John Smith - that anyone has ever dared to tell." —Time Magazine