The Honest Real Estate Agent

Brand New Third Edition! This book is for brand new Agents and experienced Agents looking to jump start their business. It's not a book for everyone. The book is for Honest Real Estate Agents who care about their customers, work hard and want to make a difference in helping other people. One of the drawbacks of most real estate schools is they teach you only how to pass the real estate exam. They don't teach you how to succeed as a Real Estate Agent once you get your license. This is the book for you because it will help you hit the ground running once you get your license. In the past five years thousands of new Agents have bought this book as they embark on their career in real estate.

Have you been thinking about getting a real estate license? Are you going to real estate school now? Have you recently passed your real estate exam where you live? One of the drawbacks of most real estate courses and schools is they don't teach you how to succeed as a Real Estate Agent once you get your license. This is the book for you because it will help you hit the ground running once you get your license. Mario Jannatpour is a Realtor with RE/MAX Alliance in Louisville, Colorado. Mario has been a successful Realtor since 2002. Reader Review: Are you new in real estate or a veteran? Do you know what buyers and sellers are looking for when they are looking at you? What qualities differenciate you from your competition? Mario has helped pin point what today's buyers and sellers are looking for in their real estate agent giving relavent information as well as insight on how you should handle different situations. We all know that honesty is the best policy yet the profession of representation is riddled with pot holes where one can stray. This book will help any new agent or seasoned agent gain a true north when dealing with clients. I sincerely recommend this book for anyone who is getting into the business and wants to get a firm handle of how to "be" great at your job. Addy Saeed, RE/MAX Active Realty (Toronto, Canada)

Your successful career in real estate starts here! The first 365 days of working in real estate can be one of the most tumultuous times in your career - full of hard lessons, heart breaks and hard work. Just because you have a license, doesn’t mean you have a business. But if you get the important stuff right, a great future is yours for the taking. This honest, eye-opening and completely practical insider's guide shows you how to get where you want to be - even if you're starting from nothing. Author and successful real estate agent Shelley Zavitz reveals in unprecedented detail: - what to expect the first year of your career - how to implement systems that will impact your business in the next 90 days - how to build a marketing plan in a digital world - how to work your contacts to start your referral pipeline - how mindset can make or break your business and what to do about it - why surrounding yourself with the right people is essential. Shelley shares her own story as a new real estate agent - including how she built a brand starting with a network of just four people in a totally new city. The book also comes complete with worksheets, hot lists and examples of great branding so that you can catapult your business into the fast lane right now. Your First 365 Days in Real Estate is the number-one resource for new agents in the industry - don't miss out on your potential as a realtor without it.

Take your real estate career to the highest level! "Whether you are just getting started or a veteran in the business, The Millionaire Real Estate Agent is the step-by-step handbook for seeking excellence in your profession and in your life." --Mark Victor Hansen, cocreator, #1 New York Times bestselling series Chicken Soup for the Soul "This book presents a new paradigm for real estate and should be required reading for real estate professionals everywhere." --Robert T. Kiyosaki, New York Times bestselling author of Rich Dad, Poor Dad The Millionaire Real Estate Agent explains: Three concepts that drive production Economic, organizational, and lead generation models that are the foundations of any high-achiever's business How to "Earn a Million," "Net a Million," and "Receive a Million" in annual income

How Top Real Estate Agents Really Create HIGH INCOME, WEALTH, AND INDEPENDENCE "A rare and insightful view into how highly successful Real Estate Professionals create a balanced and prosperous lifestyle out of what can be a chaotic and highly unpredictable business. Written in a refreshing interview format that brings to life the unique systems and strategies of Agents that have truly made it in the Real Estate Industry." Jillian Dobson Broker RE/MAX Realtron Realty Inc., Brokerage THIS BOOK IS the result of over fifteen years of travelling throughout both Canada and the United States and meeting, speaking and working with literally thousands of real estate agents. After working with some of the top agents in North America, there is a clear and definitive common thread that defines them. If you really take a close look at what we would refer to as the "top 10% of realtors" who are successful and prosperous, while there are differences, there are many profound similarities: In how they structure their business, Their strategies, Their overall mindset and how they approach what they do. This stands in stark contrast to the vast majority of agents who are struggling or just getting by barely making a living. We have often said that "we have never met the five year old that decided they want to be a realtor when they grow up." Most come to real estate as a second or third profession and usually from vastly different backgrounds. Most agents start off in the same place with lots of unanticipated startup expenses and little or no business at the beginning. The ones who actually build a prosperous and successful real estate career with consistent income and a great lifestyle for their families have done so by discovering a few simple truths about the real estate business. Simple truths like how to manage themselves and their relationships. They have done so in such a way as to navigate the journey from being a transactional agent perpetuating the feast-to-famine cycle, always being at the whim of the economy and competing with every other agent in their market, to creating a systems-based business and taking back control over their business and their lives. Ultimately, this book is about the journey from being a transactional agent to becoming a prosperous systems-based one where it is all about the lifestyle. What these agents interviewed in this book have done is make the real estate business work for them rather than the majority of agents who can be at the whim of what can be a wildly unpredictable and tumultuous business. In writing this book, we interviewed a broad cross section of the most successful agents and allowed them to tell their story with the ultimate goal of uncovering and sharing some of their "golden nuggets" of wisdom. One of our favorite sayings is that "all the great truths in life are simple for if they were complex everyone would understand them." It is our intent to share some of these simple truths with you so that you too will have a rich and rewarding real estate career. Phil Hollander & Dan Lok

Learn how to attract your ideal clients through video marketing using YouTube.

In The Book of YES, you will find the most powerful scripts in the real estate industry today. If you're tired of the same old sales scripts or if you've done away with them all together, I know how you feel because I've been there. I was tired of seeing the same B.S.(bad sales) approaches and I wanted something that felt more natural for me. So I started creating my own scripts, for the simple reason that I hated being told, "No." For me nothing was worse than that feeling of rejection. I was determined to figure out the perfect thing to say in every situation, and how to say it in a way that would cause sellers and buyers to want to say "Yes!" to me every time. This book is the result of that quest. And I've broken it in two unique parts so you can spend less time reading it, and more time using the life changing scripts inside. Part 1 will give you the foundation for making the scripts work for you. Not just some of the time, but every time! You'll master how to inspire sellers to say "YES" to you giving you the magic key to unlock the success you want as a real estate agent. Part 2 Is the actual scripts that allow you to have smooth, choreographed conversations that lead you down the path to more success and more income. included in this section are... Prospecting scripts for sellers that lead up to the listing appointment. My unique Listing Presentation Scripts with examples of exactly how to deliver them for maximum impact. The Buyer Scripts that I've personally used for years to build my own real estate business from scratch. The Objection scripts that will show you how to overcome any objection with ease and never be scrambling for words when a client throws you a curveball. In all there are 27 scripts in this book that will show you how to handle any situation, conversation, and objection that might come your way. And each script has been tested, tweaked and perfected. How do I know this? Because I've used each and every one of them to close millions of dollars worth of real estate in my nearly 2 decade career. I've also taken the time to include things I've picked up over my career that will help take you beyond the scripts... How to identify resistance and influence triggers so you can naturally use the right words and phrases that gets more clients saying YES to you. My practice techniques for memorizing and using these scripts to their full impact. You won't just be pulling words from your memory, you'll be speaking from the heart so you come across as genuine. The "tiny tweaks" that turn a regular script into something powerful. These seemingly little differences can have a huge impact in the way a prospect or client responds to what you say. The 9 Keys to more powerful conversations that go way beyond just the words you say to a client. I've mastered all 9 of these techniques and each one has made a huge difference in how I present myself to clients. The Book of YES is an action guide, not a book of theory. Think of it as YOUR PLAY BOOK for the key conversations you have with sellers and buyers. Along with the scripts you will find tactical notes on how to use the script, why it works, and when to modify the script for various situations. This book is not about intimidating your clients to agree with you, it's about inspiring them to say YES. And the more they do, the more abundance and success you will have in your life. The ultimate YES is saying YES to your goals, your dreams and your family so you can create the lifestyle that you want.

Real estate is a complex industry, often mired by low standards and greed. Many agents are poorly trained and lack an in-depth understanding of the intricacies of sales, business, and negotiation. Much of the established realty thinking and the accepted strategies are outdated, deceptive, or just plain ineffective. This isn't the opinion of a buyer or seller-it's the considered conclusion award-winning realtor P. Johan Sekovski has come to after years in the industry. In Real Estate Essentials, Sekovski aims his biting wit at the inadequacies of the industry while offering buyers, sellers, realtors, and brokers a road map to navigate real estate's perilous waters and come out on top. Sekovski artfully skewers and deconstructs the problems within the industry with an honest guide through the real estate quagmire-including realty techniques already proven to work well. He explains how to figure out who benefits from what and how to use such knowledge to your advantage. He covers everything from buying and selling to running a brokerage (and whether you should), managing rental properties, and flipping homes for profit. Discover the advice you need to thrive in real estate, whether you're buying, selling, or working within the exciting, often tumultuous industry.