The Immersive Reality Revolution

Immersive reality (VR, AR, and MR) is shaping multiple industries today. Everything, from marketing to retail and training to education, is being fundamentally changed by technology. This concise book will explore all the ways the technology is shaping our industries, disrupting our old way of life and introducing new ways to improve processes. But like all technologies, we must bear in mind how we sustainably move into our future. The book summarises by exploring the ethics behind VR and AR, as well as the regulations we must bear in mind. Are you ready for the immersive reality revolution?Contents: - Introduction: The Immersive Reality Revolution- Education: Teaching Future Generations With Immersive Tech- Empathy: The Power of Immersion to Change Lives- Social Spaces: Shaping the Way We Communicate With One Another- AR Glasses: The Next Big Tech Battle- Training: Training the Next Generation of Employees Safely- Movies: A New Way to Watch Entertainment- Interview: Deep Dive Into Immersive Film- AR Creators: A New Channel for Marketing- Drones: Zooming in First Person- Arcades: The Gateway to Vr- Meditation: Quiet in a Loud World- Ethics in Virtual and Augmented Reality- Control: Regulation and Risks in the Future- Epilogue: Where Immersive Technology Will Go Next

A fascinating exploration of the history, development, and future of virtual reality, a technology with world-changing potential, written by award-winning journalist and author David Ewalt, stemming from his 2015 Forbes cover story about the Oculus Rift and its creator Palmer Luckey. You’ve heard about virtual reality, seen the new gadgets, and read about how VR will be the next big thing. But you probably haven’t yet realized the extent to which this technology will change the way we live. We used to be bound to a physical reality, but new immersive computer simulations allow us to escape our homes and bodies. Suddenly anyone can see what it’s like to stand on the peak of Mount Everest. A person who can’t walk can experience a marathon from the perspective of an Olympic champion. And why stop there? Become a dragon and fly through the universe. But it’s not only about spectacle. Virtual and augmented reality will impact nearly every aspect of our lives—commerce, medicine, politics—the applications are infinite. It may sound like science fiction, but this vision of the future drives billions of dollars in business and is a top priority for such companies as Facebook, Google, and Sony. Yet little is known about the history of these technologies. In Defying Reality, David M. Ewalt traces the story from ancient amphitheaters to Cold War military laboratories, through decades of hype and failure, to a nineteen-year-old video game aficionado who made the impossible possible. Ewalt looks at how businesses are already using this tech to revolutionize the world around us, and what we can expect in the future. Writing for a mainstream audience as well as for technology enthusiasts, Ewalt offers a unique perspective on VR. With firsthand accounts and on-the-ground reporting, Defying Reality shows how virtual reality will change our work, our play, and the way we relate to one another.

This book focuses on the recent developments of virtual reality (VR) and immersive technologies, what effect they are having on our modern, digitised society and explores how current developments and advancements in this field are leading to a virtual revolution. Using Ivan Sutherland's ‘The Ultimate Display’ and Moore’s law as a springboard, the author discusses both popular scientific and technological accounts of the past, present and possible futures of VR, looking at current research trends, developments, challenges and ethical considerations to the coming age of differing realities. Being Really Virtual is for researchers, designers and developers of VR and immersive technologies and anyone with an interest in the exponential rise of such technologies and how they are changing the very way we perceive, interact and communicate within our digital society.

Discover THE next big competitive advantage in business: learn how augmented and virtual reality can put your business ahead. Augmented reality (AR) and virtual reality (VR) are part of a new wave of immersive technologies that offer huge opportunities for businesses, across industries and regardless of their size. Most people think of AR or VR as a new development in video gaming like Pokémon GO, or an expensive marketing campaign by the Nikes of the world. The truth is, businesses of any size can put these new technologies to immediate use in areas that include: - Learning and development - Remote collaboration and assistance - Visualization of remote assets and environments - Sales and marketing - Consumer behaviour research Reality Check dispels the common misconceptions of AR and VR, such as them being too expensive or not easily scalable, and details how business leaders can integrate them into their business to deliver more efficient, impactful and cost-effective business solutions. The up and coming voice of AR and VR for businesses, Jeremy Dalton, uses case studies from organizations all over the world including Cisco, Ford, GlaxoSmithKline, La Liga and Vodafone to showcase the practical uses of immersive technologies. Reality Check makes cutting-edge technology accessible and grounds them into the everyday workings of normal businesses. It is your one-stop non-technical guide to incredibly exciting new technologies that will deliver results.

As virtual reality approaches mainstream consumer use, new research and innovations in the field have impacted how we view and can use this technology across a wide range of industries. Advancements in this technology have led to recent breakthroughs in sound, perception, and visual processing that take virtual reality to new dimensions. As such, research is needed to support the adoption of these new methods and applications. Cases on Immersive Virtual Reality Techniques is an essential reference source that discusses new applications of virtual reality and how they can be integrated with immersive techniques and computer resources. Featuring research on topics such as 3D modeling, cognitive load, and motion cueing, this book is ideally designed for educators, academicians, researchers, and students seeking coverage on the applications of collaborative virtual environments.

With the advent of consumer-market Virtual Reality (VR) technology, the next revolution in visual entertainment is already on the horizon: real VR will enable us to experience live-action movies, sports broadcasts, concert videos, etc. in true visual (and aural) immersion. This book provides a comprehensive overview of the algorithms and methods that make it possible to immerse into real-world recordings. It brings together the expertise of internationally renowned experts from academia and industry who present the state of the art in this fascinating, interdisciplinary new research field. Written by and for scientists, engineers, and practitioners, this book is the definitive reference for anyone interested in finding out about how to import the real world into head-mounted displays.

Our world is undergoing a reality revolution. More and more people are discovering the power of their minds to shape the world around them faster than ever before. The question is: how do you create the reality of your design? Brian Scott wants to help you find the answer. After walking away unscathed from a near-fatal shooting in his home, Brian began a fanatical search for answers. He deepened his research into parallel realities, quantum mechanics, and consciousness to uncover what happened in his close call with death. Along the way, he developed a series of techniques capable of creating profound transformations. In The Reality Revolution: The Mind-Blowing Movement to Hack Your Reality, Brian introduces you to the techniques that have helped his clients find lasting love, create wealth, and revitalize health. You'll learn how to surf through parallel realities and unlock the power of your mind through a mix of researched and science-backed techniques like qi gong, meditation, quantum jumping, energy work, and reality transurfing. If you're ready to create an incredible reality for yourself, this book shows you the way.