The Joy Of Self Publishing Self Publishing And Publishing With The Print On Demand And Digital Print Models Of Lightning Source And Others And Selli

BACK COVER TEXT: 'Times are bad. Children no longer obey their parents and everyone is writing a book.' Cicero 106 BC - 43 BC Roman orator and statesman Self-publishing can be more rewarding than being published - creatively, financially, and in other respects - if you go about it the right way. You could well be confused, as many self-publishers are, by the multiplicity of options available to you. The good news is that you can now make your books visible and available to book buyers around the world at minimal cost. This book was made available worldwide for a one-off payment of just 45.00. As a self-publisher, what are your options for new books? Should you choose an offset lithography print run, a digital print run, or maybe print-on-demand (POD)? Hardback or paperback or other formats? Possibly an ebook? And, crucially, how will you get your books distributed cost-effectively to buyers around the world? This book will take you through the options and explain their relative advantages and disadvantages. It provides guidance on selecting book topics with strong sales potential; writing distinctive content-rich non-fiction; writing in a number of different genres; choosing between hardback and paperback and other formats; choosing the optimal printing method; book content formatting and typesetting; book specifications; colour plate section options; distribution; print-on-demand; order fulfilment; dealing with Amazon, Lightning Source, Nielsen and Bowker; dealing with printers, copy-editors, typesetters, cover designers, and photographers; pricing and marketing your books. And a whole lot more besides. Mike Buchanan, a British writer and former business consultant, is the author of six books. He's been published internationally by a major publisher in English and Chinese editions, and he's self-published. He much prefers self-publishing, for a variety of reasons. In January 2010, at the age of 52, he took early retirement and now writes and self-publishes full-time. He developed the model of 'professional self-publishing' outlined in this book. The model has been designed to help self-publishers enjoy their writing more, increase their output of strong titles, and maximise their profits.

Self-publishing can be more rewarding than being published - creatively, financially, and in other respects - if you go about it the right way. You could well be confused, as many self-publishers are, by the multiplicity of options available to you. The good news is that you can now make your books visible and available to book buyers around the world at minimal cost. An ebook (PDF) edition of this book was made available worldwide at no cost, an edition for the Kindle, iPad, Nook, Sony eReader and other e-readers made available for GBP95.00, a paperback edition made available worldwide for GBP42.00. As a self-publisher, what are your options for new books? Should you choose an offset lithography print run, a digital print run, or maybe print-on-demand (POD)? Hardback or paperback, or other formats? Possibly an ebook too? And, crucially, how will you get your books distributed cost-effectively to buyers around the world? This book will take you through the options and explain their relative advantages and disadvantages. It provides guidance on selecting book topics with strong sales potential; writing distinctively; obtaining a professional critique of your work; writing content-rich non-fiction; writing in a number of genres; choosing between hardback and paperback and other formats; choosing the optimal printing method; book content formatting; book specifications; colour plate section options; distribution; print-on-demand ('POD'); order fulfilment; dealing with Amazon, Lightning Source, Nielsen, and Bowker; printers; copy-editors and proofreaders; typesetters; cover designers; photographers; pricing and marketing your books; and a whole lot more besides. The book includes a sample chapter from the author's international bestseller Two Men in a Car (a businessman, a chauffeur, and their holidays in France) along with the plate section from the book. Mike Buchanan, a British writer and former business consultant, is the author of eight books since 2008. He's been published internationally by a leading publisher (in English and Chinese editions), and he's self-published. He much prefers self-publishing for a variety of reasons. In January 2010, at the age of 52, he took early retirement and now writes and self-publishes full-time. He developed the model of 'commercial self-publishing' outlined in this book. The model has been designed to help self-publishers enjoy their writing more, increase their output of strong titles, and maximise their profits.

This quick-to-read guide offers an easy, seven-step overview on how you can become your own publisher and publish books using Lightning Source as your printer, the top print-on-demand company for traditional publishers, university presses, author services companies, and countless micro-publishers just like you. Inside you will find: A 7-step guide to publishing your book using print-on-demand printing via Lightning Source Cost Evaluation worksheets to monitor your profit Frequently Asked Questions answer guide Help sheets, Reference list, and marketing tips Why allow a publisher to gobble 94% of your hard earned profits, when you could be pocketing 30%, 40%, 50%, or more? Why sit on your hands with lost sales while you wait for up to two years for your book to hit the shelves? Should you allow an online print provider to dictate your pricing and wholesale discounts when you can be in control of how much you earn? Shouldn t YOU be in charge of your book s design and destiny? For over fifteen years, designer, consultant, and print-on-demand specialist, Jamie L. Saloff, has walked countless authors through each phase of the self-publishing process, guiding them every step of the way in creating Profitable Print Products. Saloff has guided men, women, talented teens, Gen Xers, baby boomers, golden agers, and even posthumously published authors regardless of age or technical ability through these seven easy-to-do steps. If you are tired of waiting for a traditional publisher to find you, have tried online publishing services and were dissatisfied, or are ready to go it alone but want to ensure your book will look professional and be available in a global market, the advice in this book will be of value to you. In her calm, caring, unhurried manner, Jamie will conscientiously lead you through self-publishing s rather arduous challenges with gentle, ingenuous expertise. She is perhaps the most capable person working in the self-publishing industry, and her gift is helping people. Perry Foster, author of Hands Upon My Heart: My Journey Through Heart Disease and Into Life. My book sales are going up everyday. I have sold almost 1000 copies I can hardly keep up with it all, though it s very exciting. Patricia Kyritsi Howell, author of Medicinal Plants of the Southern Appalachians Partially as a result of Jamie s efforts and sound advice, I save thousands of dollars a year and my corporation s income has nearly doubled. This wouldn t have happened without her. Tom Bird, author and Write Your Book in a Weekend retreat leader "

This bestselling guide to all areas of publishing and the media is completely revised and updated every year. The Yearbook is packed with advice, inspiration and practical guidance on who to contact and how to get published. Foreword to the 2018 edition by David Lodge New articles in the 2018 edition on: - Writing popular history by Tom Holland - Editing and writing by Diana Athill - Ghostwriting by Gillian Stern - Writing Thrillers by Kimberley Chambers - The health and wellness market by Anita Bean - Self-publishing online by Harry Bingham - How to choose your agent by Jo Unwin - First Chapters by Emma Flint - Pitching your ideas by Mike Unwin - How to make a living by Alison Branagan All articles are reviewed and updated every year. Key articles on Copyright Law, Tax, Publishing Agreements, E-publishing, Publishing news and trends are fully updated every year. Plus over 4,000 listings entries on who to contact and how across the media and publishing worlds In short it is 'Full of useful stuff' - J.K. Rowling

A book is great for getting attention because it's a multipurpose marketing tool with unique and special abilities to create attention that you can turn into almost anything else you want sales, media, credibility and authority. If you need reasons why you should publish your book look no further. This book will help you.

With today's publishing technology and the Internet, it has never been easierto publish one's own books. This unconventional, revealing book is a completeguide to the process.

Book Marketing DeMystified: SELF-PUBLISHING SUCCESS Do you want to sell more copies of your self-published book? Of course you do. This book reveals how you will achieve publishing success. Discover which sales and marketing tactics are creating results for other authors. Learn how the modern book publishing industry actually functions, including little-known practices that could hold the key to your profitability. Each concept is explained and illustrated with inspiring true-life stories of authors who have achieved success on their own terms. Book Marketing DeMystified: SELF-PUBLISHING SUCCESS is based on 10 months of interviews with industry insiders and bestselling indie (self-publishing) authors who have used iUniverse, Xlibris, Trafford, Lulu and other services, or have done it all on their own. Learn how one author sold over one million copies, hardly any of those through bookstores. Each author reveals the hits and misses of sales and marketing where innovation and clever choices bring best results and satisfaction. In this book, author Bruce Batchelor -- who invented the print-on-demand publishing process that has enabled indie authors to sell tens of millions of books -- helps you pick which specific marketing efforts will be most time-efficient and cost-effective for you, your book and your purpose. By creating the right marketing mix, you will be successful in selling your book and will enjoy yourself along the way! About author BRUCE BATCHELOR A bestselling author, Bruce speaks at writers conferences and consults to the publishing industry. He is the editor and CEO at Agio Publishing House and lives with his wife and son in Victoria, BC, Canada.