The Long Island Sound Study

The highly acclaimed manual for changing everyday habits-now in an all-newthird edition! We are consuming resources and polluting our environment at a rate that is outstripping our planet's ability to support us. To create a sustainable future, we must not only change our own actions, we must educate and encourage those around us to change theirs. If one individual recycles his plastic containers, the impact is minimal. But if an entire community recycles, enormous amounts of resources are saved. How then do we go about transforming people's good intentions into action? Fostering Sustainable Behavior explains how the field of community-based social marketing has emerged as an effective tool for encouraging positive social change. This completely revised and updated third edition contains a wealth of new research, behavior change tools, and case studies. Learn how to: target unsustainable behaviors, and identify the barriers to change understand various commitment strategies communicate effective messages enhance motivation and invite participation. The strategies introduced in this ground-breaking manual are an invaluable resource for anyone interested in promoting sustainable behavior, including environmental conservation, recycling and waste reduction, water and energyefficiency and alternative transportation.

Spanning the shores of Connecticut and Long Island, New York, the Long Island Sound is one of the most picturesque places in North America. From the discovery of the Sound in 1614, to the adventures of Captain Kidd, to the sinking of the Lexington in the sound in 1840, the Long Island Sound also holds a unique place in American history. The Long Island Sound traces the growth of fishing and shipbuilding villages along the sound to the development of major industrial ports, resort towns, and suburban communities along the sound. Marilyn Weigold discusses the subsequent overcrowding and pollution that resulted from this prosperity and expansion. Originally published in 1974 as The American Mediterranean and long out of print, The Long Island Sound has been updated by the author with a new preface and final chapter describing the Sound in the twenty-first century. In this new edition, Weigold particularly focuses on environmental concerns, and describes more current milestones, like the Long Island Pine Barrens Society, who fought and won in 1995 to set aside 100,000 acres as NY State's first forest preserve; the continuous construction of the Long Island Expressway, with its forty-one miles of HOV lanes; the attempt made by several of Connecticut's coastal cities to reinvigorate urban redevelopment; and the Long Island Sound Study's investigation of toxic substances—both natural and man-made—which continue to contaminate the waterway. Through over 40 stunning photographs and many fascinating stories, The Long Island Sound tells the history of a vastly populated, but underdiscussed, part of America.